Tomasz Kucharczyk Email & Phone Number

Warsaw, PL

Warsaw, Mazowieckie, Poland

• Responsible for:
• Creating and deploying revenue growth strategy via new CRM launch,
• Managing and growing customer value for the base and new customers,
• Creating and commercializing value proposition for B2B and B2C customers.

Warsaw, Mazowieckie, Poland

Seed investor in deeptech startup with a GamesHR Sales platform for high-quality targeted remote recruitment.

Warsaw, London

• Responsible for:
• growth hacking with focus on extended use of AR & VR,
• content marketing and holistic communication with customers,
• leveraging marketing/lead automation and great customer experience in order to scale up business development in Poland and Europe.M8 Production House Sp z o.o. has been operating since 2007 in the film production.

Warsaw, Mazowieckie, Poland

• Responsible for:
• creating and deploying regional and local B2B marketing strategies and tactics to support dynamic sales growth within the Region,
• managing execution of B2B marketing & advertising initiatives to educate, engage and create value for local advertisers' communities,
• building brand awareness and market position of Httpool and its media partners (Brainly, Digital Turbine, Meta, Microsoft Advertising, Pinterest, Reddit, Snapchat, Spotify, TikTok, Tripadvisor, X/Twitter, WeTransfer &.

Warsaw, Mazowieckie, Poland

• Achievements:
• launching new B2B strategy with market segmentation, propositions, communication & sales support and leading operational marketing structure in 5 countries of CEE Region
• refocusing on value which resulted in sales increase by 40% and churn drop to ca 8% p.a. in 2019 Responsible for:
• leading Customer Value Proposition and Customer Value Management for all B2B customer of UPC Polska, including strategy, market positioning, offers and campaigns.
• evangelising uptake of new areas of telco industry for prospect and existing customers in FMC era- content, Mobile with devices, IoT, services, cloud and security; including launching and commercializing f.e. AntyDDoS.
• managing Strategy and Customer Value Proposition for SOHO segment in B2B area for 5 countries of UPC CEE Reegion, market share and financial result

Warsaw, Masovian District, Poland

• Achievements:
• enabling Huawei smartphones' market share jump from a few to 20% in 2015 and number 1 position in 2016.Responsible for:
• setting up organisation and processes to serve B2B customers In 27 countries of CEE & Nordic Region,
• leading operational sales area and marketing activities in Poland,
• managing matrix and remote team to reach and exceed targets.

Qatar, Indonesia, Kuwait, Oman, Tunisia, Algeria, Iraq, Myanmar

• Achievements:
• successfully creating and implementing customer value boost strategy in 8 Ooredoo countries. Responsible for:
• creating and leading marketing projects in 8 Ooredoo countries of MENA and SEA Region,
• developing and deploying Ooredoo Business rebranding,
• managing by targets and building dedicated B2B marketing organisation and processes.Ooredoo Group is a leading international communications company with a significant presence in the MENA region and Southeast Asia. As.

Warsaw, Masovian District, Poland

• Achievements:
• creating first in Poland B2B-dedicated extended convergent offer Open dla Firm,
• spreading segment approach across whole B2B organisation, including Sales and Customer CareResponsible for leading 3 product departments and budgeting team, TTM process and CAPEX management for Mobile Business, offer.

Warsaw, Masovian District, Poland

• Achievements:
• successfully protecting of fixed market share vs. Netia,
• keeping 10 p.p. gap over competition on mobile SOHO market,
• speeding-up fixed voice offers deployment process.Responsible for managing 5 Departments, segment approach used for voice and data services, managing full P&L and long term plans for fixed voice and Mobile for B2B.

Warsaw, Masovian District, Poland

• Achievements
• setting up first B2B dedicated e-shop in Poland,
• creation of one POS standard for full B2B offer,
• building common Maps of Competencies for Sales channels.Responsible for managing 3 B2B customer segments, mobile and fixed voice products and propositions, Premium Rate Services, building value of customer base.

Warsaw, Masovian District, Poland

• Achievements:
• spreading Orange segment approach within B2B organisation in TP Group,
• speeding-up Time-To-Market parameter,
• shared SOHO Best Practices throughout Orange global footprint. Responsible for:
• leading team of 60 people in B2B Segment Management, Operational Marketing and Communication (Orange dla Firm and TP dla Biznesu brands) areas,
• influencing TP Group strategy, budgeting and organisational structure,

Warsaw, Masovian District, Poland

• Achievements:
• built Orange dla Firm leading brand position on mobile B2B market,
• reached no 1 position in total B2B mobile market in value and volume. Responsible for managing 13 people in 3 teams, offer, communication, retention and up-sell, budgeting and long term planning for Mobile Business.

Warsaw, Masovian District, Poland

• Achievements:
• created and recruited team for new department,
• built dedicated B2B retention process,
• deployment of UNICA campaign management tool. Responsible for building and maintaining retention process and offer, managing up-selling to Orange B2B customer base, leading 2 teams of total 8 people, Brand Ambassador.

Warsaw, Masovian District, Poland

• Achievements:
• reached no. 1 market position of Idea dla Firm from 10% market share in SOHO by creating winning offer and leading brand equity,
• EFFIE Award for Idea dla Firm tariffs communication in 2004.Responsible for segment management, offer creation and communication, sales support, budgeting and planning, handsets portfolio and pricing.

Warsaw, Mazowieckie, Poland

• Achievements:
• preparing product strategy and launching 3 cars on Polish market- Fiat Albea, Palio and Stilo.Responsible for product equipment and price strategy, sales plans and sales support.

Warsaw, Masovian District, Poland

• Achievements:
• building new distribution channel for Car Audio and achieving strong no. 3 position in Poland,
• reaching no. 2 position of Panasonic on the market in Portable Audio. Responsible for:
• Panasonic Audio (portable audio), Car Audio and Panasonic/Technics accessories categories,
• full marketing mix starting from product creation and positioning, through import plans, pricing and profitability, advertising (ATL+BTL) and Trade campaigns to sales plans and support, long term plans, brand management.

Warsaw Area, Poland

In charge of financial analysis, investment deployment.

Warsaw, Mazowieckie, Poland

• Responsible for projects:
• Polish Post restructuring, research on Elderly People Houses DPS in Poland, privatisation of small companies in Silesia region, pre-tender documents for GSM License for Bell Atlantic,
• marketing part- market positioning, strategy and communication.

Postgraduate, Value Based Management

2 Ms In Economy And Management, Foreign Trade (Hz And Zim), Management And Marketing, Strategic Management, Graduated With Distinction

Activities and Societies: Ministry of Education Scholarschip for Best Student in 1991

Extended Curriculum In Mathematics And Physics, Graduated With Distinctions

Activities and Societies: class president, ZHP- Polish Scouting