Tom Benelli Email & Phone Number

Greater New York City Area

Oversee the development and implementation of direct to consumer acquisition strategies for clients that drive incremental revenue while positioning Performics as a leader in the Direct Response, Performance Marketing discipline. Support Global Digital and Search organization’s and optimize Publicis’ overall portfolio revenues. Built and developed cross-functional relationships, including digital, research, creative, media planning/buying, sales, marketing, finance, and legal that improved performance for both clients and holding company.

Greater New York City Area

Lead engagements for a ROI focused integrated marketing solutions consultancy designed to help clients drive revenue through strategy development, business assessment, performance benchmarking, results projections, planning implementation and cross channel optimization.Client industry experience includes: Telecommunications, Financial Services, Insurance, Digital Acquisition, CPG, Retail, Pharmaceutical, Subscription Services, Direct to Consumer and B2B.

Manage direct and digital client services teams across three offices. Reorganized and integrated groups in Portland, Philadelphia and San Francisco. Developed new products, processes and practices expanding agency business and strategic offering Partner with agency leaders to ensure “team” approach to all client campaigns breaking down silo’s across creative, planning and buying