Team Lead, overseeing a team of 30+ high-performing specialists in project management, content creation, moderation, biddable campaigns, and analytics. Driving profitability, optimizing processes, and resolving complex issues. Leading all social media-related new business initiatives.

I make good things happen both for the agency and our clients (Play, Energizer, Continental, Bakoma ... more at www.plej.pl)

The scope of duties includes:Planning and implementation of performance and awerness campaigns inSocial Media (Facebook / Instagram / TikTok) for POLSAT MEDIA GROUP(CYFROWY POLSAT (satelite TV), PLUS (telecom), IPLA (streaming portal) , PLUSH(telecom), Polsat (TV)- Social Media Strategy- Campaign implementation- Campaign optimization- Attribution research- Setting KPIs- Creating and analyzing shopping funnels- In-depth analysis of conversion costs- Reporting the resultsPlanning and implementation of performance and awerness campaigns inSocial Media (Facebook / Instagram / TikTok / Linkedin) for Bank Gospodarstwa Krajowego (state owned Polish bank)- Social Media Strategy- Campaign implementation- Campaign optimization- Setting KPIs- In-depth analysis of campaign results- Reporting the results

The scope of work includes: Management of the Social Media HUB (FB / IG / Pinterest) for the LEGO company. In HUB, there are several European, Middle East and African markets, including Poland, Ukraine, Russia, Hungary, Czech Republic, Slovakia, Romania, Slovenia, Lithuania, Latvia, Estonia, Greece, Croatia, Turkey and South Africa. - Managing the flow of work between the HUB and individual markets- Social Media Strategy- Campaign implementation - Campaign optimization - Designation of KPIs and monitoring of expenses - Analysis - Reporting the results to the client Planning and implementation of paid campaigns in Social Media (FB / IG / Pinterest / Linkedin) for NESTLE brands ( Winiary, Nescafe, Nescafe 3in1, Nałęczowianka, Nestle Health Science ). - Social Media Strategy - Campaign implementation - Campaign optimization - Designation of KPIs and monitoring of expenses - Analysis - Reporting the results to the client Planning and implementation of paid campaigns in Social Media (FB / IG / Pinterest / Snapchat) for JOHNSON & JOHNSON brands (Acuvue, O.B., Carefree, Imodium, Listerin, Neutrogena, Nicorette, Sudafed). - Social Media Strategy- Campaign implementation - Campaign optimization - Designation of KPIs and monitoring of expenses - Analysis Reporting the results to the client

Social media activities for brands:Jacobs Creek (wine), Chivas Regal (whisky), Absolut (vodka), Ostoya (vodka), Luksusowa (vodka), Bambino (cosmetics), Love Beauty & Planet (cosmetics), La Milou (accessories for children)

Online lotteries and competitions for brands:Prince Polo (sweets), Oreo (sweets), Pedigree (dog food), Whiskas (cat food), Milka (sweets), Delicje (sweets), belVita (food), LOT (airlines), Mastercard (financial)

Quality, performance, workflow, analysis and innovative solutions.

Boutique hotel in Cracow.

Online food ordering platform.

One of the most popular weekly newspapers in Poland

Chain of twelve restaurants located in four largest cities in Poland.