Mission: Empowering B2B professionals to forge long-term, mutually beneficial partnerships with their customers.Role: Founder & Chief Storyteller at Encompass-CX. At Encompass-CX, we’re dedicated to transforming how B2B companies manage and optimize their customer relationships. Leveraging advanced technology, our platform uniquely measures the strength of each business relationship, providing bespoke strategies to enhance engagement and drive revenue growth.Expertise: With a profound background in developing technology-based solutions for customer experience, I steer our company's vision, strategy, and execution. I hold two patents in customer loyalty measurement and have penned numerous articles on related subjects, underscoring my commitment to innovation and leadership in the field.Community Contribution: As a speaker and thought leader, I frequently share insights on topics such as Relationship Climate and effective customer engagement strategies. My goal is to inspire and equip professionals with the tools they need to achieve exceptional customer loyalty.Academia: Most recently, I've embraced the role of professor at the Isenberg School of Management, University of Massachusetts at Amherst, where I teach and mentor the next generation of management professionals.