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Experienced multi-domain entrepreneur with a problem-solving mindset, working in the digital industry since 2000. Kick-started 3 agencies in sports, media & entertainment and mobile app development. My skills reside in digital business strategy, digital/mobile marketing, project management & content production. For +10 years in the agency industry as a hands-on business owner, I have worked in positions as managing director, project manager, concept creator, content producer and solution designer. Leadership role in our small, agile development company of 10 people while working as a business development/sales and project manager.Moved to Colombia in 2015 to stay until 2020. Started hospitality services and worked mostly remotely, collaborating with clients all over Europe. Working from another continent gave me a more global perspective and a deep understanding of diverse customer needs and cultures. Speaking 4, and understanding 5 languages helps a lot in this journey.I have a passion for innovation in the digital industry, and this has led me to explore various fields working with clients. Currently intrigued by the disruption of AI.Worked for both Fortune500 companies and local businesses, developing a versatile skill set in the usage of digital tools and a deep understanding of the needs and challenges faced by businesses of all sizes. I'll bring you the same level of dedication, creativity, and problem-solving skills to every project. In short: there's a digital toolset in my backpack and I'm not afraid to use it. ;-)My family and I have returned to Antwerp, where I was born and raised, and we continue to maintain excellent relations with Colombian businesses and their leaders.
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Technology And Ai TrainerAntrepreneursAntwerp, Be -
Freelance Digital EntrepreneurInspirador Apr 2020 - PresentAntwerp, BelgiumINSPIRADOR is a small but fearless digital agency in Belgium that focuses on delivering innovative and effective digital solutions to businesses of all sizes. "Getting Digital Done," is our baseline and we love to share expertise in e-commerce, digital transformation and digital innovation. If change and ambition are on your agenda, then let's connect today. (inspirador.be)// Key Accomplishments- E-commerce development: successfully designed and deployed e-commerce platforms for iBike, enhancing their online retail capabilities.- Digital transformation: played a pivotal role in steering iBike's transition to Lucien, during the acquisition by D'Ieteren, by implementing and fine-tuning ceveral CRM tools & digital strategies.- Digital dispute resolution: acted as a case investigator and consultant, sketching the blueprint & investigating the complexities for digital stakeholders (lawyer).A selection of clients and missions include: AB-Inbev (Tripel Karmeliet, Jupiler, Corona, Bud), BioFirst, Biobest, Lucien (iBike), Space Studio,... -
FounderHola Digital Agency Mar 2015 - PresentCartagena De Indias, ColombiaHola Digital Agency is a Colombian digital agency & content production studio working on media, content creation, digital marketing in the hospitality domain focused on the Colombian and South-American market. Its office is located in Cartagena de Indias, Colombia.Locally, Hola Digital Agency is also active in Hotels, Restaurants and Bars. Consulting and implementation of Channel Management, PMS-systems and cashier software in Tourism. Both Hospitality and Luxury Real Estate Development are one of the focus domains combined with Hospitality Tech.
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Co-Founder & Managing DirectorPanenka76 Jul 2014 - Oct 2021Antwerp, Flemish Region, BelgiumPanenka76 is a media & tech development agency with a clear focus on sports and innovation. The agency was founded in 2014 and consists of mobile experts who have all worked on top-scoring European football club apps, fan apps, and various sports apps for international brands and leagues.- Aims to provide problem-solving and experience-enhancing digital services in the sports industry- Worked on fan apps and various sports apps for international brands and leagues- Developed innovative mobile marketing campaigns being rolled-out to >11 countries- Clients include: Unibet, Bwin, Ab-InBev, Jupiler, and more -
Founder & Managing DirectorWebcomrades Feb 2010 - Apr 2020Antwerpen/Leuven/EindhovenDev Agency - Developing mobile applications with focus on Entertainment, News & Sports (for B2B & B2C). Consultancy in Digital Marketing/Communication & Social Media.Products & services include:- iOS & Android app development- Digital Strategy- Consultancy missions- Creative websites & applications - Set-up media partnerships- No-nonsense digital campaigns -
Country Manager BelgiumUnibet Oct 2010 - Apr 2011Antwerp, Flemish Region, BelgiumTemporary assignment - replacing the Country Manager on maternity leave. But the temporary assignment eventually did result in a 5+ year partnership with WebComrades & Panenka76 in digital & mobile consulting + development for 13 countries of the Unibet group. Looking back, this was an amazing time.My Tasks included:- Effective budget planning, development and implementation of (new)media campaigns- Creating a successful mediamix and PR campaigns- Revenue end-responsibility for the BE region- Developing brand awareness and equity -
Internet Brand Activation Manager/Internet ProducerAmphion Nov 2008 - Jul 2010Antwerp, Flemish Region, BelgiumMy Tasks:- Project Management- Set-up & roll-out of 360° Communication Strategy with expertise in online and social media w/ team- Business Development- Clients I was actively working on incl.: Unibet, Live Nation (I Love Techno), Kellogg's, Concentra (Gva/BvL/Acht), Ferrero (Nutella), Bongrain, Coca-Cola light and more. -
Segment Manager Skynet Portal / EntertainmentBelgacom Skynet Apr 2007 - Oct 2008Brussels, Brussels Region, BelgiumProduct/Segment Manager & end responsible for the channels:Music - Film - TV - Showbizz - Agenda - Games - Contests Festivals (+ weekly contests)Live streaming of the main festivals in Belgium and implementation on Skynet.be (live video streaming/on demand concerts/itvs on Rock Werchter, Graspop, Dour, Pukkelpop, I Love Techno, Groove City, etc.)Setting-up media deals, contests & partnerships with e.g. Night Of The Proms, BAd, Kinepolis/KFD, Jazztronaut, Live Nation, Film Distrib. & Music Labels, etc.Team member of Cross-platform Music Strategy @ Belgacom
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Account Manager Online & Mobile BusinessWarner Music Benelux Oct 2005 - Apr 2007Brussels, Brussels Region, BelgiumBuilding business in digital world:- setting-up deals with online & mobile content of all Warner artists (e.g. ringtones, videos, streams, wallpapers, full track downloads, etc.)- creating and promoting podcasts, blogs, etc.- implementing the web 2.0 tools (viral networking, youtube-communities, myspace, etc.) from a record company's perspective- setting up cross-platform deals (online/mobile/traditional mkt)- follow up VOD/IP Tv-market
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Product Manager U.S. LabelsWarner Music Benelux Apr 2005 - Oct 2005Brussels, Brussels Region, BelgiumMarket the music from Warner U.S. labels (Maverick, Sire, Reprise, Hollywood) in Belgium. Marketing & Promo for artists incl. Madonna, Red Hot Chili Peppers, Linkin Park, Muse, Eric Clapton, Alanis Morissette, Disturbed, Justice,...
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Project Coördinator/ManagerPromedia/Truvo Mar 2001 - Mar 2005Antwerp, Flemish Region, BelgiumProduct Manager CD-ROM-rom 2001-2003Product Coordinator CD-ROM/DVD-ROM 2004My Tasks included:- Product ownership, from design to development and distribution in retail- P&L responsibility- Managing an external Call Center for After Sales/Service
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Quality ManagerHi-Media Belgium Jun 2000 - Mar 2001Brussels, Brussels Region, Belgium- Key contact for sites in the internet agency's ad space portfolio- Making reports, commercial analysis of websites (for bannering, etc.)- Explaining pixels to clients who wanted centimeters... :-)
Tom Claes Skills
Tom Claes Education Details
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Advertising / Business Communication -
Music Producing & Publishing
Frequently Asked Questions about Tom Claes
What company does Tom Claes work for?
Tom Claes works for Antrepreneurs
What is Tom Claes's role at the current company?
Tom Claes's current role is Technology and AI Trainer.
What is Tom Claes's email address?
Tom Claes's email address is to****@****des.com
What is Tom Claes's direct phone number?
Tom Claes's direct phone number is +32220*****
What schools did Tom Claes attend?
Tom Claes attended Plantijnhogeschool Van De Provincie Antwerpen, Ku Leuven, Udemy Alumni.
What are some of Tom Claes's interests?
Tom Claes has interest in Influenced By Spanish/latin Culture, Sports, Iphone Applications, Google Adsense, Advertising And Advertisements, Consumer Technology, Triathlon, Smartphones, Blogging, Search Engine Optimization (Seo).
What skills is Tom Claes known for?
Tom Claes has skills like Mobile Applications, Online Advertising, Digital Strategy, Social Media Marketing, Digital Marketing, Mobile Technology, Mobile Devices, Internet Entrepreneur, Entrepreneurship, Marketing Communications, Strategy, Social Media.
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