Tom Driehuis Email & Phone Number

Amsterdam, Nh, Nl

Nieuwegein, Utrecht, Nederland

Hoofddorp, North Holland, Netherlands

As a dedicated Performance Marketer at Somfy for the past two years, I've been working on our success in the Northern Europe business area. I specialize in seamlessly blending data analytics, strategic planning, and cross-functional collaboration to optimize digital performance and exceed business goals.Key Achievements:Data-Driven Insights: Led comprehensive data analytics initiatives, providing actionable insights that fueled informed decision-making.Strategic Planning: Spearheaded monthly reporting to the board, ensuring transparency and alignment with organizational objectives. Orchestrated yearly budget planning and control to maximize ROI.Digital Excellence: Controlled and optimized paid media channels, SEO activities, and crafted compelling content plans that resonated with the target audience.E-Commerce Leadership: Advised the E-Commerce Managers for Northern Europe, ensuring synchronized efforts for increased online sales and customer satisfaction.Paid Social Media: Devised and executed impactful paid social media strategies, amplifying brand presence and engagement.Email Optimization: Enhanced email marketing campaigns, driving higher open rates, click-through rates, and overall customer engagement.Webshop Optimization: Collaborated closely with the CRO Manager to optimize webshops, improving user experience and conversion rates.

Hoofddorp

Started at MyParcel to make all online activities measurable and responsible for all paid channels. Work included:- Measure plan for the three business units of MyParcel (NL & BE)- Setup and management of the online paid channels for our Saas services and webshop (Google Ads, Bing Ads, Social advertising)- Marketing automation & Feedmanagement optimization- Advanced reporting within Analytics, Tagmanager and external Tools als FivetranOther online activities included:- Integration of automated review requests in the customer journey- Optimizing the customer journey through the webshop- Working with external partners to optimize the website- NPS implementation

Amsterdam Area, Netherlands

Setup a new business unit in Affiliate marketing (publisher side), leading projects with both worldwide and small local online campaigns with companies all over the globe.Work included:- Sales/accountmanagement with partners worldwide- Leading, planning and setting up campaigns in e-commerce- Monthly reporting and presenting QBR's- Leading a team of marketing specialists

Amsterdam En Omgeving, Nederland

Noordwijkerhout

Social media implementation and research

Bachelor Of Business Administration (B.B.A.)

Education record