Tomer Nachum Email & Phone Number

Tel Aviv-Yafo, Il

Tel Aviv-Yafo, Tel Aviv District, Israel

Spearheaded the sales strategy for Keshet Digital’s video advertising solutions, driving significant growth in digital revenue streams.Develop and implement business development initiatives that align with emerging trends in video content consumption and programmatic advertising.Collaborate with content creators, media buyers, and tech partners to enhance video ad placements and maximize audience engagement across platforms.Lead efforts to integrate advanced video monetization technologies, including personalized ad targeting and dynamic ad insertion.Oversee strategic partnerships and alliances to expand the reach of Keshet’s video advertising offerings.Analyze market trends and consumer behavior to identify new video advertising products and services opportunities.Play a pivotal role in scaling Keshet’s video advertising capabilities, ensuring the delivery of innovative and effective campaigns for advertisers.

Tel Aviv

* Responsible for managing the sales& Ad-ops teams * Head of the Programatic& Direct sales across all Keshet digital ecosystem * Developing pipeline and closing opportunities* Planning and implementing forecasts, developing policies as well as staffing and training* Establishes short and long term financial targets and quotas that are in line with overall corporate objectivesA major part of my role holds responsibility for improving our monetization strategy and execution. In the past 2 years, I’ve initiated multiple projects that use our vast data assets to create new and improved Products and services heavily relied on big data and marketing insights.#MTDMako trading desk.An in-house unit that uses our data along with advertiser's 1st party data,for campaigns and always-on media plans. We would identify the brand's audience needs, and in conjunction with our analyst's team, we will fuse few data channels into a targeting audience to be targeted on our assets and Facebook, Google, Taboola & Outbrain.#IDX.Idx is a local data co-op that aggregates data from all Israeli top publishers,and make it accessible for all the partners in the co-op.I’ve created the business model for working with IDX,and created the channels within Keshet's so that we can feedback from the data pool in order to answer advertiser integration and targeting needs.

Tel Aviv Area, Israel

Israel

• Manage all marketing and advertising activities. business development of the company’s variety of products, communicating directly with customers via direct marketing channels: ADwords, DFA, Admail, Activetrail, SMA, Google Analytics, Salesforce • Work closely with product managers to define marketing plans, create marketing content and execute marketing programs• Manage company's sales promotion activities in Israel. Participate in all marketing events (exhibitions, trade shows, customer events, etc.)• Introducing and implementing our products in Russia and Ukraine markets. including participation in international conferences, exhibitions and collaborations with Google Russia marketing team• Work closely with the region sales and pre-sales leaders to analyze the market, define marketing plans, create marketing content and execute marketing programs

Israel

• Manage all marketing and advertising activities to recruit students for the engineering, design and art Faculties.• Leading media planning and layouts, manager of online/offline campaigns and promotional activities with Full collaboration with Shenkar's management and professional departments.• Manager of the Information and sales Center, The center provides frontal, telephone and online services for potential students.

Tel Aviv,Israel

Freelancer in the field of digital marketing.

Tlv

Head of Digital at the Advertising agency specializing in real estate