Thomas French Email & Phone Number

Founded and operated a results-driven strategy and management consultancy, partnering with businesses facing significant challenges. Notable assignments include:• Quintillion Networks – Anchorage, AK - Contract Project Lead (2021 & 2023)Spearheaded the development of 3 Federal grant funded network construction projects ($30M – $80M) for this subsea fiber network company to serve rural Native American populations.• Clear Path Holdings – Morganville, NJ - Chief Operating Officer (2021 – 2023)Developed a subscription-based "Sanitization as a Service" (SaaS) model for an innovative CleanTech startup using smart-Ozone. Using a digital-first approach, online customer acquisition, targeted social ads, and data-backed CRM automation. Built strategic sales partnerships, led fundraising (raised$2.0M), planned / executed product research and regulatory compliance for this $20M venture.• Zoono USA, LLC – Shrewsbury, NJ - CEO / GM of the Americas (2015 – 2021)Transformed a failing company into a profitable $10M ARR business by a strategic decision to shift from a B2B only to include B2C using a digital-first DTC strategy. Created a 20-item product line, secured national distribution through CVS, drove sales through a proprietary eCommerce platform as well as leveraging Amazon, Walmart.com, and CVS.com that accounted for 35% of total sales. Increased conversion rates by 25% with data-driven email marketing, digital ads, and SEO. Led all communications, regulatory compliance, product research. Coordination and oversight over all US manufacturing, packaging, and 3PL supply chain.• Innovative Communications Inc. – St. Thomas, USVI - Sales & Marketing Contractor (2014 – 2015)Enhanced direct and digital customer acquisition efforts, optimized bundles and introduced new services leading to a 14% ($20M) valuation increase. Improved ROI by 12% through targeted digital campaigns, customer journey mapping, and boosting engagement, driving revenue and reduced churn.

A dynamic SaaS, IP video platform converting live analog video into monetizable digital streams. Drove revenue growth for this SaaS IP video platform, securing over $1M in new client contracts. Established a data-driven digital marketing framework, leveraging SEO, content marketing, and lead generation to increase brand visibility and client acquisition. Changed sales approach from feature-focused to solution selling, closed over $1.0M deals with major clients including ESPN, J&J, USTA and IBM for this SaaS platform.

Honolulu, Hi, Us

Led statewide Sales and Marketing driving customer acquisition and retention and Retail Operations for 8 locations. Managed five P&Ls totaling $360M for a top 20 LEC delivering TV, Phone and Internet along with Networking and data solutions, cybersecurity and Smart Home Solutions, IT and Managed Services, Media and Advertising.

E. Syracuse, Ny, Us

Drove an 18% revenue increase and 8% operational expense improvement through operational improvements, new products, and global salesforce realignment for this $260M privately held connector manufacturer

Bethpage, New York, Us

Executed a digital-first national launch of the first HDTV satellite service, acquiring 100K subscribers through a full suite of targeted direct and content marketing campaigns leveraging data analytics to optimize customer acquisition. Implemented a ‘virtual marketing team’ to enable a national product launch in 6 months.TOP SKILLS: Business Strategy, Operational Leadership, P&L Management, Profitable Revenue Generation, Forecasting / Budgeting, Product Development & Planning, Customer Acquisition/Retention, Marketing / Branding / PR, agency/vendor management, competitive analysis, Events / trade shows

Led marketing and product development for start-up Wireless Application Service Provider, one of the first wireless application service providers (WASP). * Built a suite of 26 wireless apps * Created and launched the first wireless ad-serving platform to exist in the wireless space* Led a strategic pivot from B2C to B2B, resulting in a 500% revenue increase leading to successful exit.TOP SKILLS: Business Strategy, Operational Leadership, P&L Management, Profitable Revenue Generation, Forecasting / Budgeting, Product Development & Planning, Customer Acquisition/Retention, Marketing / Branding / PR

Led marketing-driven turn-around of largest US Cable Company in 12 mo. leading to the sale of the company to AT&T. Created and launched the first national customer loyalty program to exist in the cable TV industry. Drove $90M incremental revenue and subscriber net gain of 260K in 10 months. Staff of 175 and $250M budget.• Drove subscriber net gain of 260K in 10 months which equated to a $650M improvement in company valuation.• Overhauled packaging & pricing, launched Digital Cable, the company’s first Broadband over cable service• Created award-winning national loyalty program saving $90M, • Launched in-statement advertising vehicle generating incremental $30M.• Managed 9 direct reports and a nationally distributed staff of 175 and $250M annual budget• The results of these contributions precipitated sale of company to AT&T for $48B – the largest telecom transaction at the timeTOP SKILLS: Business Strategy, Operational Leadership, P&L Management, Profitable Revenue Generation, Forecasting / Budgeting, Product Development & Planning, Customer Acquisition/Retention, Marketing / Branding / PR

Marketing lead for a team of 6 consultants reporting to Rupert Murdoch on the launch of the US satellite TV venture, ASkyB – a sister company to BSkyB. Dissolved after merger attempt w/ DISH Network.

Marketing lead for first 18” satellite TV service which became "the fastest selling consumer electronics product in history", acquiring 1.2M subscribers in 12 months.* Defined brand, managed advertising, PR, retail promotions and all cross-company partnerships with hardware suppliers and network partners (HBO, SHO, etc)* Implemented a highly novel "pop up retail" customer engagement initiative

Us

Managed $190M P&L for Kahlua (#4 US Distilled Spirits Brand) from a continuous 7-year decline to a 3.5% growth in 12 months.∙ Led B2B and B2C marketing and promotion∙ Launched Kahlua Combos - premixed cocktail offering - one of the first brand to undertake this strategy∙ Engaged in significant on-premise promotion to reintroduce the brand, generate sampling and new recipes. Prior to this brand, I led all sales and marketing for the Canadian Whiskey portfolio of 6 brands with Canadian Club as the flagship - a $100M P&L

Managed all new product innovation, research, and launch for Dow Consumer Products and the Spray N'Wash and Fantastic brands

New York, Ny, Us

Managed Neet, Anbesol, GF Birdseye frozen vegetables and Chef Boyardee brands

Ba, Pre-Med, Physics & Art

High School Diploma, General Studies