Tom Hewitson

Tom Hewitson Email and Phone Number

Founder + Chief AI Officer @ General Purpose: AI Training for Business
United Kingdom
Tom Hewitson's Location
United Kingdom, United Kingdom
Tom Hewitson's Contact Details

Tom Hewitson personal email

n/a
About Tom Hewitson

Hi, I'm Tom.I'm the Chief AI Officer at General Purpose, the leading provider of instructor-led classes dedicated to teaching the rest of us how to use AI well.I'm also the founder of labworks.io, a Webby-award-winning Conversation Design studio and the creator of Voice Arcade, one of the largest Alexa skill publishers in the world.My background is as a Conversation Designer which meant I got a head start on playing with Large Language Models and I'm often referred to as a Prompt Engineer these days though I prefer the term Prompt designer as it's more of an art than a science at the moment.Before conversation design I worked as a product designer and started out my career as a journalist. Through all of that though I've always been highly entrepreneurial both founding multiple businesses and working on disruptive projects within large organisations including for the UK government. I'm an Alexa Champion (Amazon's program for recognising top developers in the voice AI space) and one of voicebot.ai's top 44 leaders in voice which is the only time my name will ever appear in the same list as Jeff Bezos!As my friends and colleagues know, I'm endlessly quotable so you'll occasionally see me pop up on the BBC, Bloomberg and other media outlets talking about AI, conversation design and Large Language Models.I'd love to connect with other people working in the conversational space, especially if you're looking to create conversations that push the boundaries of what's possible.

Tom Hewitson's Current Company Details
General Purpose: AI Training for Business

General Purpose: Ai Training For Business

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Founder + Chief AI Officer
United Kingdom
Tom Hewitson Work Experience Details
  • General Purpose: Ai Training For Business
    Founder + Chief Ai Officer
    General Purpose: Ai Training For Business
    United Kingdom
  • General Purpose: Ai Training For Business
    Co-Founder + Chief Ai Officer
    General Purpose: Ai Training For Business Apr 2023 - Present
    London, Gb
    As Chief AI Officer at General Purpose Training I help organisations from multinational enterprises to small startups to take advantage of AI through rigorous, hands-on training. I'm responsible for all the course material and the onboarding management of our team of facilitators.
  • City, University Of London
    Visiting Lecturer
    City, University Of London Sep 2019 - Present
    London, Gb
    I lecture both undergraduates and masters students at the School of Creativity & Communication in working with AI, entrepreneurship, product design, user research and product management.
  • Labworks.Io
    Founder
    Labworks.Io Jan 2016 - Present
    London, Gb
    As founder and lead Conversation Designer at labworks.io I spend my days trying to create the best voice games in the world. I manage a team of 6, answer hundreds of emails and make sure the bills get paid on time.I also act as the public face for the company, speaking at the major industry conferences and dealing with media requests.But, at heart, I'm still a designer and I love nothing more than getting really stuck into topics such as controlling a screen with voice, how many edge cases can you handle before it starts impacting your natural language model and whether persona is really that important.Sometimes, they even let me write things!
  • Government Digital Service
    Senior Content Designer
    Government Digital Service Feb 2016 - Mar 2017
    London, Gb
    I helped the Cross-Government Service Data team to create an alpha product that provides standardised and comparable management information across government for Senior Civil Servants and Ministers.I helped the team agree their mission statement, name the product, define the metrics and test user understanding as well as producing all of the microcopy and supporting guidance documents.I also designed a new process for naming products that has now been shared across the UK Government and many other public sector bodies.
  • Facebook
    Content Strategist
    Facebook May 2015 - Nov 2015
    I worked on some products that never launched and a couple that did: Stories and Facebook for work. I wrote microcopy, helped teams choose the tone and language of their products and managed the naming process. I worked closely with design and engineering to ensure products felt like they were part of the overall Facebook brand. I designed feature onboarding flows and helped the research team to create user testing scenarios.I also pitched and designed a winning internal hackathon project which was considered for project funding before an existing team decided to incorporate it into their roadmap.
  • Money Advice Service
    Content Designer
    Money Advice Service Sep 2014 - Apr 2015
    Gb
    I led the content redesign of the pensions and retirement section in preparation for a change in the law. I compared the content offering against user needs, highlighted gaps and duplication and commissioned, wrote and edited new content. I worked with subject matter experts to ensure all content met legal requirements and fitted with the organisation’s overarching mission.
  • Lonely Planet
    Digital Editor (Destinations)
    Lonely Planet Mar 2012 - Dec 2013
    New York City, New York, Us
    I acted as the editorial lead for the redesign of the website, defining cross-platform content needs and collaborating with the UX and development teams. I helped build an agile, user-centred working environment through the use of minimum viable products and extensive user testing. I trained and managed a team of digital content producers and ran Lonely Planet’s Google+ page.
  • Charlton Publishing
    Editor
    Charlton Publishing Sep 2011 - Mar 2012
    While on a year abroad in Australia I worked as a freelance editor for Government magazine - a quarterly periodical focussing on economic and trade policy that is sent to every national politician in the country. As editor I worked closely with the design team to agree the flat plan and look of the content throughout the magazine. I sub-edited and proofread the entire magazine, often rewriting academic prose from technical experts into plain english while retaining a tone suitable for the magazine's demanding audience.
  • Freelance
    Journalist, Editor, Proofreader And Copywriter
    Freelance 2011 - Mar 2012
    While backpacking around Southeast Asia and then while living in Australia I took on a variety of freelance jobs.Articles published included an investigation into the murder of an infamous Australian businessman and exploring Bangkok by tuk-tuk.I also sub-edited and proofread promotional materials for companies, annual reports for NGOs and copy for websites.
  • Phnom Penh Post
    Web Editor (Acting)
    Phnom Penh Post Apr 2011 - May 2011
    #41, St 228, Phum 4, Sangkat Boeng Rang, Khan Doun Penh, Phnom Penh, Kh
    I originally went to the Phnom Penh Post as an intern but ended up as the acting Web Editor due to personnel changes that meant I was the only person with significant digital experience on staff. I worked with the News Editor, Picture Editor, Business Development Manger and Editor in Chief to restructure the paper's digital process and restore daily online publishing after several months of interruption.I helped the paper negotiate a new relationship with its external technology providers and provided training to empower interested staff to continue to operate the website after the end of my internship.
  • Telegraph Media Group
    Digital Optimization Executive
    Telegraph Media Group Mar 2010 - Nov 2010
    London, Gb
    My role blended SEO, traffic management, CRO, support for microsite teams and updating the telegraph.co.uk homepage. I gained a thorough grounding in SEO techniques, optimising content to achieve higher rankings through rewriting titles, ensuring content keywords matched user searches and internal link building campaigns. I ensured that commercial campaigns received their required amounts of traffic by running editorially relevant traffic drivers across the site and on the homepage. I carried out data analysis and experiments on the site to highlight verticals with significant yield potential and traffic growth opportunities.
  • The Vibe
    Editor
    The Vibe Jan 2009 - Sep 2010
    Gb
    I set up The Vibe as a space for young people interested in politics to learn to write and to grow their written portfolio.The site eventually grew to provide comprehensive current affairs and cultural coverage aimed at recent graduates working in the NGO, Political and Media sectors.Before closing The Vibe was listed as one of the ten best independent political blogs in the UK by Total Politics Magazine.
  • University Radio Falmer
    Chair
    University Radio Falmer 2006 - 2007
    I helped fundraise £3000 to allow a complete refit of the station's live studio and the creation of a new production studio where pre-recorded programming could be produced.I worked with the station executive committee to build on this new capability to drive up quality by using pre-recorded features to increase competition for live slots. We also reinstated the regular campus news bulletin, bringing listeners back to the station and building influence within the student union.I also reformed the governance of the station, shrinking the executive committee from 11 to six and streamlining decision making by increasing the autonomy of individual roles.

Tom Hewitson Skills

Content Strategy User Experience Copywriting Digital Strategy Conversational Design Ux Social Media Product Design User Research Conversation Design Content Design Journalism Seo Agile Project Management Search Engine Optimization

Tom Hewitson Education Details

  • City, University Of London
    City, University Of London
    Political Campaigning
  • University Of Sussex
    University Of Sussex
    Behavioural Economics

Frequently Asked Questions about Tom Hewitson

What company does Tom Hewitson work for?

Tom Hewitson works for General Purpose: Ai Training For Business

What is Tom Hewitson's role at the current company?

Tom Hewitson's current role is Founder + Chief AI Officer.

What is Tom Hewitson's email address?

Tom Hewitson's email address is th****@****ail.com

What is Tom Hewitson's direct phone number?

Tom Hewitson's direct phone number is +4475824*****

What schools did Tom Hewitson attend?

Tom Hewitson attended City, University Of London, University Of Sussex.

What are some of Tom Hewitson's interests?

Tom Hewitson has interest in Economic Empowerment, Civil Rights And Social Action, Politics, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Animal Welfare, Arts And Culture.

What skills is Tom Hewitson known for?

Tom Hewitson has skills like Content Strategy, User Experience, Copywriting, Digital Strategy, Conversational Design, Ux, Social Media, Product Design, User Research, Conversation Design, Content Design, Journalism.

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