March 2016 - November 2017, Social Media Manager for "Foxy" hygiene FMCG brand:- @Foxy.Italia Facebook page management, @Foxy Instagram profile creation and editorial plan management. @Foxy_Italia twitter profile setting and management- @CartaFoxy YouTube channel and @cartafoxy Pinterest profile implementation- redaction of editorial plans for all Foxy Italy and Foxy France social channels working with creatives- relation with client and media agency for publishing and promoting social media contents- social channel moderation and community management- analytics monitoring and performance reportingMarch 2016 - April 2016, Social Media Manager for "Ferrarelle" water:- @Ferrarelle Facebook page, @Ferrarelle Twitter profile and @Ferrarelle Instagram account management- editorial planning, working with creatives and client relation on contents- relation with client and media agency for publishing and promoting social media contents- crisis plan creation and reputation management for Ferrarelle Water Day campaing- analytics monitoring and performance reportingSeptember 2017 - November 2017, Community Manager for "Ferrarelle", with a focus on social caring.February 2015 - October 2016, Social Media Manager for "Fiorital", a fish wholesaler company:- @Fiorital Facebook page community management and moderation- editorial planning, working with creatives and client relation on contents- analytics monitoring and performance reporting

In Providence (Havas Group):March 2013 - October 2017, Social Media & Community Manager for Ferrero brand "Estathé":@estathe FB page, estatheitalia YT channel and @estatheitalia TW profile and IG account.- social media moderation, users engagement and crisis management- daily social customer care (for customers and online contest users)- editorial planning and work with creatives to manage the content production process- benchmark analysis, sentiment analysis, extraction of marketing insights from users conversations- social media listening and calibration, trends scouting for real time social activities- special social activations, live tweeting, influencers interaction in a digital pr prospective- relation with client and media agency for publishing and promoting social media contents- social analytics monitoring, creation of monthly performance reports and ad hoc reportsJanuary 2013 - March 2017, Social Media & Community Manager for Ferrero brand "Tic Tac":@TicTac.Italy FB page and ItaliaTicTac YT channel- editorial planning and work with creatives to manage the content production process- editorial plan management for @TicTacBelgium and @TicTacNL too (in 2013-2014)- social media moderation, users engagement and crisis management- daily social customer care (for customers and online contest users)- benchmark analysis, sentiment analysis, extraction of marketing insights from users conversations- social media listening and calibration, trends scouting for real time social activities- relation with client and media agency for publishing and promoting social media contents- social analytics monitoring, creation of monthly performance reports and ad hoc reports

August 2015 - December 2015, Social Media Manager for Markwins beauty brand "Physicians Formula":- @PhysiciansFormulaItalia Facebook page and Instagram profile creation and management- editorial planning, creatives coordination and client relation on content work- influencers RAK and digital pr initiatives management- monitoring analysis and performance reportingMarch 2015 - December 2015, Social Media Manager for Markwins beauty brand "wet n wild":- @wnwitalia Facebook page and @wetnwilditalia Instagram channel creation and management- editorial planning, creatives coordination and client relation on content work- influencers RAK and digital pr initiatives management- monitoring analysis and performance reportingMay 2013 - September 2014, Community Manager for Affinity petcare brand "Ultima":- @ultimapetfooditalia Facebook page setting and creation- editorial plan management, copywriting and content creation- client relation and reportingSeptember - December 2013, Community Manager for "Caleidos" fashion brand:- @Caleidosborse Facebook page content creation and management- community management and channel moderation- work on editorial formats work with creatives- news relaunch in a press office perspective

JADE – European Confederation of Junior Enterprises (today called "Junior Enteprirses Europe") is an international, non-profit and student-run organization which represents and manages 280 Junior Enterprises across Europe. The Junior Enterprise movement aim is to foster entrepreneurship among students to fill the gap between academia and business world, promoting the Junior Enterprise concept and representing a network of over 22.000 European students.JADE Italy (today called "Junior Enterprises Italy") is the Italian Junior Enterprises confederation. In may 2011 I was elected as JADE Italy Secretary General and External Communication manager. As an Executive Board member my main responsibilities were taking part in all JADE Italy meeting and activities, such as a writing up the minutes of JADE Italy ExBo meetings and national General Assemblies. I also represented Italy in JADE international meetings.I worked on JADE Italy external communication, managing JADE Italy online community. I created a press kit for the association, I opened some new online social channels and I set up and managed a network of communication managers belonging to every Junior Enterprise. I published their press releases on JADE Italy website. I also helped JADE Italy to keep in contact with teams of new Junior Enterprise founders and to make new partnerships with companies and associations (IPMA - Italian Project Management Association, JobAdvisor and ACTL Sportello Stage).

I worked for Seat PG Key Clients department as Milan area top agency Web Analyst.I analyzed Clients online presence with a seo-oriented approach. I evaluated the client web traffic data to process them in reports, using web analytics tools like ShinyStat premium version, Google Insights / tool for keywords or other Seat PG data tools.I also worked as an account for digital projects, turning data in sales arguments to prepare presentations for trade negotiations, defining the best Seat PG digital communication mix for each client, helping agents to manage relations with production teams and being a problem solver in client care situations. I was a counselor managing the flow of information between agency and company, always being linked to the agents' coach and market manager.Some Clients I worked for as a web analyst: - B2B: Aback Electric-Aprimatic, Actis Furio Srl, Amos Fratelli SpA, Borman Italiana Srl, BreVit Srl, Elettromeccanica Rognoni, La Misolet Srl, Liuni SpA, Meteor Estintori Srl, MT Milan Tractor SpA, Nuova Disis Srl, OBL Srl, Ora Elettrica SpA, Peri SpA, Pessina Tubi SpA, Pinato Fratelli, Profital Spa, Recuperi Bresciana Srl, Sargom Srl, Steeflex Srl, Valente SpA.- B2C: Abitare Subito, Antichità Giglio, Arte Service, Artigiani di Milano, Artigiani Marco Associati – Amartigiani, Autotraslochi S.Ambrogio, Casa Service, Cavanna Trasolchi, Centro Cardiologico Monzino SpA, Centro Studi Voltaire, Fratelli Romano Traslochi, Grillo Antonino Srl, Immobiliare Valdesi, International Moving Group, Italzone Srl, ITEI Elettrodomestici, Locatelli Srl, Lombarda Montaggi, M.C.A materassi Srl, Milano Multiservis Srl, Modiano & Partners SpA, Montrasio & Casiraghi Srl, Novotel H2C Hotels, OBL Srl, Ombral Tende da Sole, Ortopedie Baldinelli Srl, Peduzzi SpA, Rocca Gioielli Spa, Tagliabue Pianoforti.

- From February 2009 to July 2009 I worked in the Sales Network Developement area, as a new customer acquisition segment manager. I was a coordinator and trainer for a team of 25 Hunter & Web Account agents of Lombardy Market. Hunters were sellers who acquire new customers through core business services, working on a middle and high target of enterprises.- From April 2009 to July 2009 I worked as Team Manager for Local Field agents for Milan city and province. Local Field agents are sellers very rooted in their area, who work on a target of enterprises with localized communication needs. I worked as an area manager directly responsible for a team of 11 people: I assisted them in negotiations and constantly monitored their sales production. I also served as their connection with the Company.- From October 2009 to March 2010 I worked as a Relationship Manager, a freelancer business procurer and client consultant who sold Seat PG web and multimedia services in the Milan area.My main mission was to help small and middle business to get on the internet with a clear strategy. I had a client base to increase and I acquired new clients.

I worked as a Web Trainer for the Web Account team. My role was interdepartmental: I worked for Seat PG Internet department, always in contact both with web/mobile services marketing and product managers, and with the sales network. I was also a trainer and coordinator for a new line of sales agents, who studied web agencies sales methods and were specialized in web oriented customers.I was a Seat PG web marketing services buf, able to train on the job my team of agents both about web marketing services features and about ways to study the prospects online presence and give a consulting added value to sales negotiations. I was a coordinator for the Lombardy web accounts team, but I also worked in Rome for three weeks, helping senior agents to achieve their web marketing services selling goals.Seat PG web marketing service were all about B2C and B2B web and mobile business Directories; visual geomarketing platforms; design of standard and personalized Web Sites; SEO professional services; SEM and keyword advertising services; comportamental Visual Advertising; Web Analytics and business intelligence services.

JECoMM - Junior Enterprise Communication & Marketing Milano is a non-profit consultancy firm entirely managed by students. It is based in Milan and it develops consultancy projects in the field of marketing and communication for big companies, SME and associations. JECoMM is also part of an european network of student-run enterprises called JADE - European Confederation of Junior Enterprises.- I have been a JECoMM cofounder in September 2006. We wrote the association Statute, Business Plan and Recruitment Plan; we developed JECoMM brand identity and image; we promoted the association, recruited new members to build the team. We also found our first clients and started developing consultancy projects.- In May 2007 JADE Italy Network elected JECoMM a Junior Enterprise.- I also worked as JECoMM first General Secretary from the beginning to June 2007: my main responsibilities were to take part in the Executive Board activities and to note down the minutes of JECoMM Partners' Meeting.- From April 2008 to February 2009 I managed Mondaplen Project, a consultancy project about business and marketing strategies to launch a new apply of a product patented in the field of packaging. We also realized a legal research about regulatory compliance required for its developement.- From February 2010 to April 2011 I have been JECoMM President. With the support of the Executive Board I organised and coordinated a team of 15 people in all the activities of the Junior Enterprise. Along the entire process from negotiation of a project to its end; from the recruitment to the inclusion of new members; from internal to external projects, I helped project managers and area leaders to achieve their goals to make the association grow.Some partners and clients I worked for as a consultant during my JECoMM experience:- Microsoft, Grifal SpA, JobAdvisor, AdsGlen Marketing & Advertising, B-easy, ConQuest Consulting, Università degli Studi di Milano, Koinética, Intervieweb.