Tom Mccarten Email & Phone Number

Toronto, Ontario, Canada

Business development needs to go beyond products and technology and think about how to create, deliver and capture value for customers. Investments in R&D will only bring returns if the products they invent becomes a success in the market. The business model structure focus' on the value proposition, customer development and the market segments the proposed solution serves. A robust customer development process is the "learning laboratory" that saves investors $millions. "Business plans" rarely survive first customer contact. Brendan Woods International, Kinetica 3D Dental Corp., R.C.G. Ltd., Niagara Parks, St. Lawrence Parks Commission, MedHouseCall and others are aligning their model with the appropriate market segment(s) and enjoying success.

Toronto, Buffalo, St. Catharines.

DuroAir Technologies www.duroair.com is a 9 year old, new technology start-up that pivoted from an industrial application that provided little opportunity for sales success and growth into a manufacturer and marketing company providing industry with industrial clean rooms, innovative clean air filtration systems solutions to manage dust, VOC’s and particulate that separate critical operations requiring isolation by national OSHA and regional code standards. I was responsible for international and national sales and installations and co-managed marketing with the G.M.

Toronto, Ontario.

The Fraser Institute is Canada’s largest public policy think tank. Founded in Vancouver in 1974, the Fraser Institute is a registered charity, top-ranked think tank in Canada. I was responsible for corporate partnership development, corporate relationships and annual recognition award events for central Canada. Record revenues, growing the base and meeting with Peter Munk, Former P.M.Jean Chretien, Ned Goodman, Frank Stronach, Seymour Schulich, Pierre Lasonde and others leaders for development relationships.

Toronto, Ontario

A $23 million marketing and communications corporation established to serve clients throughout North America, Bankten Communication Services Ltd., was the centralized resource, partner and counselor to General Motors (G.M.C.L.) for corporate, regional, local and cross-divisional promotions, events and sponsorship. This included strategy development, promotion opportunity evaluation, negotiation, budget management, execution and measurement/research. Bankten developed a proprietary,integrated project management system to drive down costs. This allowed us to evaluated promotion and sponsorship opportunities as well as managed and track the ROI of dozens of events annually. This helped General Motors grow their 34% market share at the time. Bankten Communication Services Ltd. served clients in offices in Calgary, Toronto, Montreal and Vancouver.

Vancouver, British Columbia

Province of British Columbia, Crown Corporation 1983-1986 Manager, Corporate, State and Provincial Participation: Transportation and CommunicationThe focus of the Crown Corporation was the largest economic development project in British Columbia and an unparalleled, public- private partnership to develop False Creek. I was recruited after my work with P&G, Xerox and MaCaulay Nicolls Maitland to:•engage, lease and contract corporations under the leadership of Jimmy Pattison to redevelop False Creek lands in the midtown area of Vancouver for the largest infrastructure project since the confederation. "What the World is Coming To"• I created the integrated, national corporate strategy for corporate development to build content, raise cash (or equivalent) and leverage the Crown Corporation’s marketing strategies• I was responsible for developing and executing marketing and communications programs, leveraging the Province's brand and market penetration to enhance the events marketing budget.• I engaged Air Canada, G.M., IBM Canada, Stentor, C.P., C.N., and McDonald’s Restaurants of Canada with a contribution of over $200 million in product, cash, pavilions and content.

Bachelor Of Arts (B.A.)

Credit/Certificate: R.E.C.B.C.

Certificate M.M.C. Spencer Hall Leadership Centre Ivey

Csc, Pfp, Cim Level 1 And Pmp

Csc Canadian Securities

Education record

Management Studies Program

Senior Matriculation And 1St Year University