Tommi Juusela Email & Phone Number

Helsinki, Fi

Helsinki Area, Finland

The mission of John Nurminen Foundation is to save the Baltic Sea and its heritage for future generations. We implement concrete Baltic Sea protection measures that bring results, and ensure that the stories of the sea are passed on to future generations. We at the Foundation share a love for the sea, and a strong belief that nothing is impossible. We are independent: what benefits the Baltic Sea is the one and only goal that steers our operations. I am also the Chair of Baltic Sea Services Ltd, a fully owned subsidiary of the foundation, focusing on "blue economy" business.

Tampere Metropolitan Area

Panostaja is a publicly traded (PNA1V - Nasdaq Helsinki) investment company developing Finnish SMEs as an active shareholder. The company aims to be the most sought-after partner for business owners selling their companies as well as for the best managers and investors. Together with its partners, Panostaja increases the Group’s shareholder value and creates Finnish success stories. In the 2020 financial period, the Group’s official net sales totaled MEUR 159.0.

Espoo

Algol Technics is a partner to industry and expert in material handling solutions. We believe that the world of our customers is becoming automated, faster and even more complex. We are actively part of this change by offering our customers intralogistic solutions that encompass cranes, robotics, conveyors and automated warehouses, as well as a wide range of technical products. We also offer comprehensive maintenance and after-sales services for all our solutions.

Helsinki Metropolitan Area

Elpac is a family-owned company that offers a comprehensive range of traffic safety and warning devices, accessible control products and street furniture.

Echinoidea helps companies to transform and renew. We work with senior leadership in corporates and with families and family owned companies in helping them in clarifying their vision and strategy, in strategy execution, company reorganizations and transformations, sales leadership, sustainability and in building international growth.

New York, New York, United States

Core Clarity Consulting is a group of multidisciplinary experts who create customized and holistic strategies and solutions for clients.

Helsinki Area, Finland

We believe that Co-founders strength lies first and foremost in its ability to fuse three different but strongly interconnected domains: brand management, public affairs and company culture development.

Finland

SeedFund is an innovative platform for new entrepreneurs and young start-ups to receive support for their business through mentoring and co-creation (www.seedfund.fi)

Greenland

TV series on Discovery Channel (Finland) on climate change, sustainability, the ethics of travel and veganism, among others. We took six Finnish celebrities with large scopes of influence to Greenland on an expedition to bring broadened awareness to their climate change journey, and to discuss how we all can make small changes in our life to gain big impacts. I was the second-in-command on this expedition headed by Pata Degerman.

New York, New York

Konversai is a social conversation platform that connects people on a one-on-one basis and enables video conversations between them for the exchange of knowledge. It is a two-way marketplace where providers quote their price and seekers give out offers and both sides are transparent to each other. Konversai’s goal is democratizing knowledge and putting the human back into the heart of technology.

Nordic

Oy Carbonex Ab/Nordic Medcom is focused on providing home hemodialysis services and products to hospitals and care facilities in the Nordic market.

Nordics & Baltics

Nordic Angel Program (NAP) facilitates cross-border angel syndicates and shares angel investments’ best practices. Led by experienced local angels, NAP offers a unique opportunity to invest as a group in promising growth companies linked by leading startup events in Denmark, Estonia, Finland, and Norway.

Helsinki Area, Finland

Light Cognitive is a technology company that develops and designs unique lighting products changing windowless rooms to effective and beautiful spaces with natural light. Light Cognitive’s lead product produces a dynamic natural sky light view from dawn to dusk. Like a window, Big Sky allows to enjoy long clear days even when the real days are short or cloudy and to create unique experiences for workplaces, hospitality and home.

In my expanded role as Vice President, Sales Finland & Baltics, I was responsible for the sales of all Neste products (renewable & fossil) to wholesale customers in Finland and in the Baltic States and of the marine bunker business in the Nordic region. I had P&L responsibility of several businesses. In total my teams represented a significant portion of the Business Units's sales. In addition, I had global responsibility for Sales Transformation, Service Design, Commercial Development, Technical Account Managers, Sales Capability Development and Net Promoter Score (NPS)/CX and SalesForce CRM development. I was a member of the Business Unit Management Team, the Sales and Marketing Leadership Team and the Strategy Management Team.Neste (NESTE, Nasdaq Helsinki) creates sustainable solutions for transport, business, and consumer needs. Our wide range of renewable products enable our customers to reduce climate emissions. We are the world's largest producer of renewable diesel refined from waste and residues, introducing renewable solutions also to the aviation and plastics industries. We are also a technologically advanced refiner of high-quality oil products. In 2017, Neste's revenue were EUR 13.2 billion. In 2018, Neste placed 2nd on the Global 100 list of the most sustainable companies in the world.

Espoo, Finland

In my role as Vice President, Sales Finland & Baltics, I was responsible for the sales of all Neste products (renewable & fossil) to wholesale customers in Finland and in the Baltic states and of the marine bunker business in the Nordic region. I had P&L responsibility of several businesses. In total my teams represented a significant portion of the Business Units's sales. In addition, I was responsible for Sales Capability Development and SalesForce CRM development globally. I was a member of the Business Unit Management Team and the Sales and Marketing Leadership Team.

Espoo, Finland

In my role as Sales Director, I was responsible for sales to strategic wholesale customers in the most important markets of Neste: Finland, Sweden, and the Baltic states. I am a member of the sales management team within Oil Products Business Unit. I also lead a company-wide, Key Account Management development program, significantly impacting how the company manages its top customers and thereby creating business benefits for Neste. My sales team consists of key account managers located in multiple countries. Through strategic leadership, I mentor and motivate the entire team to become a high performing, key account sales team with the right competencies and capabilities.Additional key contributions include:✔ Spearheading the establishment of a new product category✔ Guiding the Business Unit toward services/solution-oriented selling✔ Overseeing the start-up of operations in a new country✔ Driving clarity on the company sales strategy and quantitative analysis ✔ Initiating the adoption of a new CRM tool and customer satisfaction process

Espoo, Finland

As the Global Head of Operator Channel, Sales and Director of Strategic Account Management, I was accountable for re-establishing the focus to the most important network operator customers by creating and managing Nokia’s strategic account management program globally for Nokia’s 20 largest network operator customers (Vodafone, China Mobile, AT&T etc.) I drove global C-suite-level discussions with top customers on strategic topics.In addition to driving Nokia’s global handset sales to network operators and operator sales channel development, I managed a strategic agenda with world’s largest network operators leading to senior management support and increased confidence on Windows Phone ecosystem. I was also responsible for customer communications and engagement design and implementation in connection with the sale of Nokia’s handset business to Microsoft as well as driving sales continuity after deal announcement.Additional key contributions include:✔ Drove decision making on new product allocation to strategic operator customers (game planning)✔ Implemented Strategic Account Management model with over 600 account managers✔ Significant C-level engagement both within Nokia and with customers

Espoo, Finland

In this position, I spearheaded the strategic and tactical planning for Markets global organization and drove strategic, Nokia-wide business change in the Markets organization (Sales, Marketing, Operations & IT, totaling over 40,000 employees).

Espoo, Finland

After successfully driving Nokia strategic planning and strategy execution, I was appointed to lead the Nokia Change Task Force program management office (PMO), leading a team of 3 internal and 4 external staff. I led the design of a global, company-wide program to implement the Nokia transformation from the Symbian platform to the Windows platform, delivering savings of over $1B Euro (including 10,000 employee reorganization). Additional key contributions include:✔ Drove the design of the transformation/restructuring program of the entire Nokia handset business✔ Ensured holistic, seamless execution of the transformation program, following up on KPI’s and milestones✔ Close involvement with the Nokia Executive Board on defining the Nokia strategy and transformation from the Symbian platform to the Windows platform

Espoo, Finland

Key contributions were:✔ Accountable for driving strategic planning globally at Nokia✔ Managed strategy expectation and Nokia-wide target/KPI setting✔ Co-headed the mobile “ecosystem” strategy creation focusing especially in strategic partnering choices✔ Coached, mentored, and trained a team of 3- - - - - - - - - - - - - - - - Director, Business Environment StrategySenior Manager, Business Environment StrategyJune 2006 – October 2009✔ Accountable for Nokia’s non-market strategy and technology/information and communications industry policy ✔ Involved in macroeconomic scenario building and future trends analysis ✔ Represented Nokia in various international and multinational fora (International Chamber of Commerce, EU, UN bodies)

Espoo, Finland, Palo Alto, California

Key contributions were:✔ Managed the legal framework, structuring and negotiation of Nokia's transactions, strategic investments and joint ventures globally from initial scouting stages to successful integration✔ Start-up of several venture funds✔ Provided tactical, transactional leadership and management of the investment process ✔ Managed the carve-out of a $40M Euro business from Nokia

Helsinki, Finland

Facilitated pro-bono lectures on M&A negotiations and corporate law under U.S. law for one course per year.

London, United Kingdom

London, United Kingdom, Mid-level (January 2002 – May 2004)New York, U.S.A, Junior-level (August 1999 - June 2000)Ranked on Mergermarket as number 25 in individual league tables for European M&A deals by deal value in 2002. Participated in structuring, executing and negotiating the following:✔ Public and private M&A✔ Private equity✔ Venture capital investments✔ Joint venture transactions✔ Venture capital fund formation

Specialist In Climate Sciences, Climate Science

Master Of Laws (Ll.M.), Securities, Mergers & Acquisitions, Finance, Entrepreneurship

» Fulbright Scholarship, Rotary International Scholarship » Columbia Law School and Columbia Business School

Diploma In Management, General Management

» Accelerated Executive Development Program (12-month general management program) » Completed program while working full-time as Director.

Master'S Degree / Juris Kandidat, Law

» Erasmus Exchange program in Christian-Albrechts-Universität zu Kiel, Germany, March 1997 - July 1997

Education record

Erasmus exchange program