As the Founder and Director of TomTom International, I lead a passionate team dedicated to shaking up the chilled products and snacks market. We specialize in crafting unique, high-quality offerings, including gourmet fried chicken skins, delectable fishball products, and flavorful seasoning powders.Key Responsibilities and Achievements:- Spearhead product development from concept to launch, ensuring alignment with current food trends and customer preferences.- Oversee all aspects of operations, from supply chain management to quality assurance, to maintain high standards.- Drive marketing strategies that enhance brand visibility and engage our target audience.- Conduct consumer feedback sessions, including extensive taste tests, to refine product offerings and develop new ones.- Develop and implement a strategic franchise system, offering franchisees a unique opportunity for long-term growth and passive income, enhancing our brand presence in the market.

As the Managing Director of CT Care Express Pte Ltd, I spearheaded operations for a leading medical supplies and consumables company, specializing in distributing medical supplies and personal protective equipment. We served a diverse range of clients, including B2B, B2C, and government entities, positioning ourselves as a trusted partner in healthcare.Key Responsibilities and Achievements:- Successfully acquired and served over 600 clients within the first 12 months of operations, establishing a strong market presence.- Developed and launched 5 OEM medical consumable products, enhancing our product portfolio and meeting client needs.- Drove significant revenue growth, achieving an annual turnover that exceeded $1 million within the first year of operations.- Implemented strategies to increase average purchase order size, driving revenue growth and enhancing customer relationships.- Fostered a culture of excellence within the team, ensuring high service standards and operational efficiency.

As the Founder and CEO of Surprize, Singapore’s first digital product marketing app, I played a key role in revolutionizing how companies connect with their consumers. Our platform empowers brands to deliver products directly to users, enabling them to gather valuable insights that foster deeper relationships and enhance engagement strategies.Key Responsibilities and Achievements:- Lead a dynamic team, focusing on recruitment and talent development to drive our mission forward.- Manage sales initiatives and forge strategic partnerships to expand our market reach and enhance brand visibility.- Oversee fundraising efforts, successfully securing investment to fuel growth and innovation within the company.- Cultivate and maintain strong investor relations, ensuring transparent communication and alignment with our strategic goals.- Collaborate with cross-functional teams to refine our product offerings and enhance user experience based on consumer insights.

In my role as a Senior Financial Planner at Great Eastern, I was dedicated to empowering clients, particularly Millennials and young parents, with tailored financial solutions that addressed their unique protection and wealth planning needs. My approach combined personalized service with in-depth financial knowledge, helping families secure their financial futures.Key Responsibilities and Achievements:- Recognized as a member of the Great Eastern Life Achievers Club (Silver) in 2021, placing me among the top 5% elite financial planners within the company.- Engaged and serviced a diverse clientele of 150 families, delivering customized financial strategies that fostered long-term relationships.- Developed and implemented effective wealth planning strategies that consistently met and exceeded client expectations.- Expertise in corporate and general insurance, providing comprehensive financial planning that meets the needs of various clients.- Earned AFP-IBF Qualified Level 1 certification, further enhancing my expertise and ensuring adherence to industry best practices.

As a Sales Engineer at Seiki Global Technology, I specialized in driving sales and enhancing customer engagement within the semiconductor industry. By focusing on key account management and relationship-building, I contributed to the company’s reputation as a trusted partner in RF/DC equipment refurbishment.Key Responsibilities and Achievements:- Managed a portfolio of 5 key accounts, each worth approximately $2 million, delivering tailored solutions that aligned with client objectives and needs.- Developed and maintained strong relationships with key stakeholders, leading to successful new account acquisitions and increased market presence.- Achieved a 20% growth in account size through targeted sales strategies and proactive client engagement.- Collaborated closely with the sales and service teams to ensure seamless communication, translating customer requirements into actionable plans that resulted in a 90% customer satisfaction rate.- Conducted regular assessments of account performance, identifying opportunities for improvement and implementing strategies for sustained growth.