In this role I spearheaded strategic initiatives expanding the brand’s reach and market presence. My tenure began with a brand transformation that encompassed our photography, videography and web based presence, repositioning the brands image to sit alongside the top industry players. The following 3 years saw the forging of successful partnerships with numerous additional marketplace partners, including prominent names like Westfield and Bunnings. These collaborations diversified our… Show more In this role I spearheaded strategic initiatives expanding the brand’s reach and market presence. My tenure began with a brand transformation that encompassed our photography, videography and web based presence, repositioning the brands image to sit alongside the top industry players. The following 3 years saw the forging of successful partnerships with numerous additional marketplace partners, including prominent names like Westfield and Bunnings. These collaborations diversified our distribution channels and enhanced our customer base and revenue. Show less

A strategic brand and media agency that exists to see businesses grow. Crafting strategy, compelling content and digital experiences; Think provides businesses with exactly what they need to achieve growth in their industry.As Digital Director, I had the privilege of overseeing this vision within the digital design space. This encompassed brand strategy/development and digital design/development.think.au

Industry-led creative post-secondary education. Foundry provides industry-relevant creative education in niche creative fields. I was contracted to teach a number of subjects and assist in writing course content.Areas taught included:• Strategy & Marketing• User Experience Design• Web Design & Developmentfoundry.com.au

Areas taught included:• Branding & Visual Identity• Strategy & Marketing• User Experience Design• Web Design & Development