Tommy Lam

Tommy Lam Email and Phone Number

Sports Media & Entertainment Executive @ Good Karma Brands
Tommy Lam's Location
Claremont, California, United States, United States
Tommy Lam's Contact Details
About Tommy Lam

A self-motivated, results oriented professional with over 20 years of entertainment, sports and media experience with excellent qualifications relating to MARKETING, STRATEGY, EVENT PLANNING, CLIENT PARTNERSHIPS, PROMOTIONAL CAMPAIGNS, DIGITAL CONTENT/SOCIAL MEDIA and COMMUNICATIONS within B2C and B2B. Possess excellent communication and interpersonal skills. Excel in collaboration and relationship building with internal and external stakeholders. Highly organized with superb project management skills and ability to problem solve and be nimble in a fast-paced environment.Skills: Entertainment, Sports and Media Experience, Strategy Development & Execution, Client Relationship Management, Digital Media Marketing

Tommy Lam's Current Company Details
Good Karma Brands

Good Karma Brands

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Sports Media & Entertainment Executive
Tommy Lam Work Experience Details
  • Good Karma Brands
    General Sales Manager & Sr. Director Of Marketing
    Good Karma Brands Nov 2023 - Present
    Milwaukee, Wisconsin, Us
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  • Good Karma Brands
    Senior Director, Marketing
    Good Karma Brands Mar 2022 - Nov 2023
    Milwaukee, Wisconsin, Us
    Oversee all marketing strategies including marketing campaigns, brand identity, social media, promotions and events/hospitality for ESPN LA. Lead and develop multi-platform campaigns for our advertising partners. Collaborates with internal team to drive revenue and grow relationships with our fans, partners and teammates.
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  • Espn
    Director Of Marketing
    Espn Apr 2012 - Nov 2023
    Bristol, Ct, Us
    Strategy development for all marketing, digital, event/hospitality and social media initiatives. Lead and develop multi-platform campaigns leveraging our ESPNLA brand for Fortune 500 companies. Collaborate with cross-functional teams and manage a team of 15 to execute all marketing, event and social media campaigns.
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  • Disney Abc Television Group - Digital Media
    Director, Promotions & Partnerships
    Disney Abc Television Group - Digital Media Aug 2010 - Apr 2012
    Burbank, California, Us
    Developed strategy and marketing launch plan for the WATCH Disney Channel portfolio (TV Everywhere) of products. Responsible for traffic-driving marketing programs for our portfolio of websites including; ABC.com, ABCfamily.com and ABCnews.com. Collaborated with cross-functional teams to create comprehensive promotional plans to support large-scale sponsorships ($15MM annually) for our digital sales teams
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  • Disney And Espn Media Networks
    Marketing Manager
    Disney And Espn Media Networks Jan 2007 - Aug 2010
    Bristol, Ct, Us
    Leveraged network and brand value of ABC, ABC Family, SOAPnet, ABC News Now to maximize client’s businesses through promotions, retention and acquisition programs and value campaigns. Directed and led team in developing the DIRECTV / ESPN interactive display which toured over 20 major markets and helped drive acquisition and upgrades for client. Responsible for uncovering strategic and synergy partnerships across multiple business units of The Walt Disney Company including Disney Live Entertainment, Walt Disney Records, Hyperion Books, Disney Stores, Radio Disney to drive bottom line revenue for partners
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  • Abc Radio Division
    Sales Promotion Manager
    Abc Radio Division Jun 2005 - Dec 2006
    Collaborated with a team of 25 Account Executives to create and negotiate sales and marketing partnerships for small, mid size and Fortune 500 companies. Identified opportunities and created sponsorship programs which generated $3 million in sales. Developed and executed retail, 3rd party and national campaigns by leveraging the brand value of our ABC Radio stations - 30 across the United States
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  • Espn Radio
    Marketing Manager
    Espn Radio Jan 2001 - Dec 2004
    Us
    Developed marketing and brand strategies to launch the station in the Los Angeles market. Created and executed client campaigns, resulted in increased revenue of 10-15% annually. Led a field staff of 15 in daily operations and public relations.
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Tommy Lam Skills

Digital Marketing Marketing Strategy Digital Media Brand Management Marketing Sponsorship Entertainment Public Relations Integrated Marketing Digital Strategy Television Strategy New Media Advertising Crm Competitive Analysis Creative Direction Mobile Marketing B2b Cross Functional Team Leadership

Tommy Lam Education Details

  • California State Polytechnic University-Pomona
    California State Polytechnic University-Pomona
    And Related Support Services

Frequently Asked Questions about Tommy Lam

What company does Tommy Lam work for?

Tommy Lam works for Good Karma Brands

What is Tommy Lam's role at the current company?

Tommy Lam's current role is Sports Media & Entertainment Executive.

What is Tommy Lam's email address?

Tommy Lam's email address is to****@****spn.com

What is Tommy Lam's direct phone number?

Tommy Lam's direct phone number is +140793*****

What schools did Tommy Lam attend?

Tommy Lam attended California State Polytechnic University-Pomona.

What skills is Tommy Lam known for?

Tommy Lam has skills like Digital Marketing, Marketing Strategy, Digital Media, Brand Management, Marketing, Sponsorship, Entertainment, Public Relations, Integrated Marketing, Digital Strategy, Television, Strategy.

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