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Mission-driven, client- and partner-facing leader experienced in bringing to market enterprise-class technology solutions in numerous sectors, with a keen interest in catalyzing economic mobility -- e.g., by using technology and data to improve educational and career outcomes.
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Director Of Business DevelopmentEd-Fi Alliance May 2023 - PresentAustin, Texas, UsThe Ed-Fi Data Standard is the set of rules for the collection, management, and organization of educational data that allows multiple systems to share their information in a seamless, actionable way. -
GrowthEdlink Sep 2022 - Apr 2023Austin, Texas, UsAn integrations-as-a-service platform that connects edtech providers to systems of record used by K-12 schools/districts and higher ed institutions via a unified API.Grew client base by ~40%, exceeding Year 1 target by ~72%. -
Sr. Director, Acadeum AlliancesAcadeum Mar 2021 - Aug 2022Austin, Texas, UsAcadeum helps colleges and universities create academic partnerships with like-minded institutions to support student progress and equitable access. Today, more than 400 higher-ed institutions use Acadeum’s course-sharing network to place students in online courses they need to stay on track for timely graduation. Institutions gain new revenue from courses they offer through the network, by sharing tuition dollars from courses taken by their students, and by keeping at-risk students enrolled. To learn more about Acadeum, please visit www.acadeum.com.As Sr. Director of Acadeum, I source and develop domestic and global partnerships that enable Acadeum's institutional partners to expand their curricular offerings, grow enrollments, and deploy course sharing strategically. -
PrincipalEmergent: From Ideas To Customers Jun 2010 - Mar 2021Austin, Texas, UsSole proprietor consultancy providing strategic advisory services to advance the revenue objectives of early- and growth-stage emerging technology companies. https://www.emergentadvisors.me/I work holistically with my clients, applying a combination of disciplines -- sales, product marketing, content strategy, business development, etc. -- to do the following:* Translate features and functionality to use cases and business outcomes* Develop content aligned with personae segments to maximize prospect engagement* Work directly with prospects to validate product/market fit and create a sales pipeline* Optimize and scale marketing and sales processes to give you a repeatable model to build a team on * Executive counsel as neededCurrent and past clients: A Cloud Guru, Chooch AI, Soomo Learning, Leif, MeasureOne, Message.io, 9W Search, Polygraph Media, Valid Eval, AuManil (aka Embrace) and more.Domain experience: Artificial Intelligence, Computer Vision, Cloud Computing, SaaS, Predictive Analytics, EdTech, ISAs (Income Share Agreements), Student Success, Adult Learning, Nontraditional Education, Coding Bootcamps, Traditional Higher Ed, Online Learning -
Vice President Of MarketingAbound Aug 2017 - Jun 2018Austin, Texas, UsAbound levels the playing field for adult learners and institutions. We connect students with programs best suited to their academic and career goals, and we help institutions attract students most likely to thrive in their programs as lifelong learners -- and to develop meaningful careers as a result.We perform rigorous, unbiased, qualitative assessments that spotlight programs best equipped to meet the needs of adult learners. Our qualifications are based on the Four As: Accessibility, Affordability, Acceleration and Advancement.As a mission-driven community of practice, we advocate for institutions who share our commitment to applying the Four As to help close our country's graduation and skills gaps.I lead the efforts to cultivate student and institution audiences for both Abound and Colleges of Distinction, and to develop content and partnerships that are valued by their members and audiences. -
Vice President Of MarketingColleges Of Distinction Aug 2017 - Jun 2018Austin, Texas, Us -
Sales > Business Development > Product MarketingCivitas Learning Sep 2013 - May 2017Austin, Tx, UsCivitas Learning is on a mission to help colleges and universities see and use their data in meaningful ways in order to help one million more students graduate each year. Using cloud-based, predictive analytics platform and applications, we bring actionable insights to the front lines of education to measurably improve student success. My journey at Civitas Learning has been one of sales, business development and marketing: building partnerships with higher education institutions and with adjacent players in the EdTech ecosystem, and taking to market Illume, the core application suite of the Civitas Learning platform. -
Director Of Business DevelopmentLodestone Social Media Dec 2012 - Aug 2013Austin, Texas, UsLodestone works with some of the largest sports teams and brands to convert their crowds into commerce via social media by motivating their fans and advocates to help execute their content marketing strategies. Our platform enables our clients to generate fan engagement, sharing, loyalty, revenue, earned media impressions and analytics about audience behavior, demographics, interests, activities, and opinions.Our clients include: Fox Sports (Miami Heat, Orlando Magic), Dell, The Houston Texans, Orange Bowl/BCS Championship, The Paralympics-PBS, The Big Ten Network, C Spire Wireless, Solarwinds, Alabama, Duke, Eloqua, Jacksonville Jaguars, Big 12 Conference, Mississippi State, The Mountain West Conference, Georgetown, Arkansas, The Big East, The Horizon League, Ole Miss, Purdue, SMU, South Carolina and dozens more. -
Director Of Sales And Business DevelopmentAdlucent Dec 2011 - Oct 2012Austin, Texas, UsAdlucent's marketing analytics and real-time search marketing platform helps the world's most successful internet retailers grow revenue profitably through the search engines. Our platform enables retailers to integrate Marketing, Merchandising, Inventory and the Supply Chain to maximize revenue and profits real-time through paid search. Adlucent's performance-based business model aligns our success with that of our clients.My charter is to secure new business opportunities with prospective clients and partners. -
Client SuccessDigby Jul 2010 - Oct 2011Drive Digby's client strategy and execution of mobile commerce and mobile marketing campaigns for strategic accounts (Home Depot, Costco, Petco, Toys R Us, and others) via mobile storefronts or rich applications on iPhone, Blackberry, and Android, as well as beyond the mobile device to boost eCommerce and in-store revenue generation. The Digby Mobile Commerce Suite is a fully managed, SaaS solution giving retailers the ability to engage and sell to customers on the go. Our combination of on-device, rich application and mobile web storefronts creates a best of breed offering that provides retailers everything they need for a complete mobile channel strategy.
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Director Of Strategic SalesOnespot Jun 2009 - Jun 2010Austin, Texas, Us• US media and retail partnerships for OneSpot, which aggregates, filters, and prioritizes the best content, as curated by its content publisher, retailer and brand clients. The company’s patent-pending Publishing as a Service™ platform provides a fundamentally new and better model for media sites, traditional publishers, business brands and bloggers to leverage third party content that drives site traffic, audience engagement, SEO performance and email response rates.• Formalized Partnerships with MediaNews Group, Overstock.com, Meredith Corp. and others -
New Vertical DevelopmentBazaarvoice Nov 2008 - Jun 2009Austin, Texas, Us• Drive Bazaarvoice sales operations in non-retail sectors such as Media and Financial Services, evangelizing ROI-focused strategies for gathering, leveraging and syndicating their audiences' online word of mouth through Bazaarvoice's SaaS platform of user-generated content services and tools.• Overachieved quota in successive quarters. -
Sales DirectorBazaarvoice Feb 2008 - Nov 2008Austin, Texas, Us• Lead Bazaarvoice sales operations in New York and New Jersey, evangelizing strategies for retailers on how to enable digital word of mouth marketing through Bazaarvoice's SaaS platform of user-generated content services and tools.• Formalized partnerships with The Children’s Place, Lexis-Nexis, L'Oréal, Virgin Mobile and others -
Market DevelopmentBazaarvoice May 2007 - Jan 2008Austin, Texas, Us• Develop new business opportunities and evangelize product for Bazaarvoice, whose ratings and reviews technology encourages and harnesses word of mouth marketing, bringing it closer to a company’s brand and customer experience.• Overachieved quota in successive quarters. -
Content Acquisition RepresentativeIoda Jul 2004 - Jun 2007San Francisco, Ca, UsOn a part-time basis, I represented the Independent Online Distribution Alliance (IODA) globally to independent labels, physical distributors and other rightsholders as a content acquisition representative. I started with IODA as an MBA summer intern and, during my second year in business school, consulted on its business development efforts. An overview of my work with IODA:• In business development role at one of Fortune Magazine’s “25 Breakout Companies for 2005,” modeled revenues, identified and analyzed potential partnerships for new business line.• In product manager role, wrote pricing model and product requirements document for new line and partnerships. • Consulted on business plan and financial model; both were basis for equity raise.• Represent IODA globally to independent labels, festival producers and physical distributors, negotiating rights to distribute their content to 250 international mobile and digital music services, including iTunes, eMusic and Yahoo!. -
Independent Consulting ProjectsIndependent Consultant Jan 2004 - Apr 2007• Business Development Consultant, uShip.com. Identified, engaged and managed strategic alliances for world's first and largest online shipping marketplace. (1/07-4/07)• Blogger, WebLogs Inc. Provide commentary on digital media and Internet business models for Digital Music, Unofficial Google and Unofficial Yahoo! blog channels (500k unique monthly visitors each). (12/05-8/06)• Consultant, Andrews Sport, Inc. Identified manufacturing outsourcing partner in Asia while in Vietnam, Malaysia and Singapore. Made strategic assessments and recommendations. (1/05-5/05)• Consultant, Knight Ridder Digital. Produced content inventory, competitive analysis and strategic recommendations for Major League Baseball portal launch. (9/04-11/04)• Digital Music Consultant, Capital Sports & Entertainment. Sized and projected market, analyzed competition and customers, identified opportunities/partners, made recommendations. (1/04-5/04)• Operations/marketing consultant, South By Southwest Festivals. (1/04-4/04)• Digital distribution and exhibition consultant, UT Film Institute and Burnt Orange Productions. Modeled value chain, made strategic assessments and recommendations. (1/04-5/04)
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Sr. Financial AnalystIntel Corp. Aug 2005 - Aug 2006Santa Clara, California, Us• Influenced product roadmaps through cost and feature tradeoff analysis for four memory architectures; identified and advocated savings opportunities to support sales efforts, supplier management and product development.• Managed industry enablement dealflow.• Led ecosystem financial health analysis for memory (NAND and DRAM) and flat panel display industries.• Influenced external negotiations with competitive intelligence and rigorous financial and qualitative analysis. -
Banking, Finance And Entertainment Business ReporterMemphis Business Journal Jan 2001 - Jul 2003• Created and covered entertainment business beat while leading banking, finance, legal, accounting and sports business coverage for MBJ and sister publications such as Sports Business Journal.• 2nd place, Best Single Feature among Large Weeklies in 2003 Univ. of Tenn./Tenn. Press Association State Press Contest. 2nd place, deadline reporting for Society of Professional Journalists’ 2002 Mid-South Professional Journalism Awards. 4th place, 2001 Tennessee Press Association contest for Best Single Feature.
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ReporterWilmington (Nc) Morning Star Jul 1999 - Dec 2000• Covered county government, politics, business, development/environmental and technology issues.
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Staff WriterCharleston (Sc) Post And Courier Dec 1997 - Jun 1999• Covered local business, arts, politics, business, features, metro, education, religion, etc., and contributed photography.
Tommy Perkins Skills
Tommy Perkins Education Details
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Texas Mccombs School Of BusinessMarketing -
Grady College Of Journalism And Mass Communication, University Of GeorgiaFrench -
University Of OxfordStudy Abroad -
Università Degli Studi Di ParmaStudy Abroad -
Woodberry Forest School
Frequently Asked Questions about Tommy Perkins
What company does Tommy Perkins work for?
Tommy Perkins works for Ed-Fi Alliance
What is Tommy Perkins's role at the current company?
Tommy Perkins's current role is Improving Educational Outcomes to Unlock Economic Mobility.
What is Tommy Perkins's email address?
Tommy Perkins's email address is to****@****ent.com
What is Tommy Perkins's direct phone number?
Tommy Perkins's direct phone number is +151265*****
What schools did Tommy Perkins attend?
Tommy Perkins attended Texas Mccombs School Of Business, Grady College Of Journalism And Mass Communication, University Of Georgia, University Of Oxford, Università Degli Studi Di Parma, Woodberry Forest School.
What are some of Tommy Perkins's interests?
Tommy Perkins has interest in E Commerce, Exercise, Technology, Online Shopping, Home Improvement, Lean Startups, Online Retail, Silicon Valley, Shooting, Reading.
What skills is Tommy Perkins known for?
Tommy Perkins has skills like E Commerce, Start Ups, Strategic Partnerships, Analytics, New Business Development, Entrepreneurship, Marketing Strategy, Social Media, Digital Media, Business Development, Marketing, Saas.
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