Trendwatcher
CurrentWithin Trendwolves I currently conduct research, give lectures and continually expand a network of young and talented trendsetters, with my main interests being micro trends, tribes, online communities and street culture. Besides my daily work for Trendwolves and their clients, I also collaborate on their yearly European Youth Trend Report, which collects the findings of Trendwolves' continuous European research. This extensive study brings European youth trends and their influence on society and organizations.