Tom Pickford

Tom Pickford Email and Phone Number

Sales Leader | Display and Graphics solutions @ Service Graphics
Tom Pickford's Location
Reading, England, United Kingdom, United Kingdom
Tom Pickford's Contact Details

Tom Pickford personal email

n/a

Tom Pickford phone numbers

About Tom Pickford

Driven sales professional with experience onboarding and developing enterprise accounts across UK and international regions. Currently Sales and Client Services Director for Service Graphics.Experienced in sales management, new business development, enterprise account development, GTM strategy development, CRM implementation, client relationship management.

Tom Pickford's Current Company Details
Service Graphics

Service Graphics

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Sales Leader | Display and Graphics solutions
Tom Pickford Work Experience Details
  • Service Graphics
    Sales And Client Services Director
    Service Graphics Jan 2023 - Present
    London, Gb
    - Driving customer excellence and seeking partnership through client services acquisition and management- Increased profitability by 21% over the past year.- Restructured sales and client services teams to control cost and maximise investment- Revitalised company wide CRM system and reporting processes for the GTM team.
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  • Service Graphics
    Sales Director
    Service Graphics Jan 2020 - Sep 2023
    London, Gb
    - Manage the largest Sales team driving 40% of company revenues.- Selling product, services and contracted long term engagements.- Own the go to market strategy and then go to market. - Maximising value as an individual contributor from the top Enterprise Accounts.- Achieved target consistently every year- Won marquee net new projects with Next, Barbour and LVMH
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  • Vgl
    Sales And Marketing Manager
    Vgl Dec 2015 - Jan 2020
    Reading, Berkshire, Gb
    As Sales & Marketing Manager I oversaw VGL's internal and external sales teams and account managers. As a team we were responsible for maintaining and growing key accounts, and developing new business for the company. I am also responsible for VGL's e-commerce platform, Surface View. Driving new and returning visitors to the website through digital campaigns, and delivering an optimised online customer journey through to purchase.www.vgl.co.ukwww.surfaceview.co.uk
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  • Vgl
    Marketing Manager
    Vgl Jan 2013 - Dec 2015
    Reading, Berkshire, Gb
    • Responsible for the planning and management of the annual marketing strategy and budgets across the three VGL brands; Surface View, Fabpixi and VGL • Management of our external agencies and internal staff to increase new business enquiries through digital and offline marketing.• Implementation and eventual management of our CRM system• Management of our customer records, developing targeted Email marketing and remarketing campaigns using a range of ESPs.• Manage the design, build and ongoing optimisation of the three brand websites based on insight gained from analytics.• Manage the delivery of key marketing campaigns across email, social, PPC and display to achieve sales targets. • Responsible for copywriting, and the creative direction of photo and video shoots to develop content for adverts, press releases and our websites.
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  • Surface View
    Business Development Manager
    Surface View Apr 2007 - Dec 2012
    • Responsible for the development of a new high end, B2C brand Surface View. Establishing the identity of the brand; and developing awareness of the brand within the Interior Design sector.• Developed and implemented the business development strategy for Surface View to identify new revenue opportunities based on insights gained through user testing and on site analytics data• Established internal procedures and developed a team to help manage consistent production and customer service practices that ensured the growth of the new revenue stream from Surface View• Introduced and implemented a GTM strategy for Surface View, taking responsibility for delivering campaigns across email and social, PPC, display and affiliate marketing to drive brand awareness and sales.
  • Vgl
    Project Manager
    Vgl Apr 2004 - Sep 2006
    Reading, Berkshire, Gb
    Management of individual print projects for VGL clients. From initial concepts through to installation.
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Tom Pickford Skills

New Business Development Trade Shows Creative Direction Advertising Print Interior Design Direct Marketing Digital Printing Indesign Customer Service Account Management Brand Development Customer Relations Business Development Email Marketing Interiors Wall Coverings Microsoft Dynamics Marketing Social Media Marketing Digital Marketing Analytics Google Analytics

Tom Pickford Education Details

  • Reading School
    Reading School

Frequently Asked Questions about Tom Pickford

What company does Tom Pickford work for?

Tom Pickford works for Service Graphics

What is Tom Pickford's role at the current company?

Tom Pickford's current role is Sales Leader | Display and Graphics solutions.

What is Tom Pickford's email address?

Tom Pickford's email address is to****@****l.co.uk

What is Tom Pickford's direct phone number?

Tom Pickford's direct phone number is +4411892*****

What schools did Tom Pickford attend?

Tom Pickford attended Reading School.

What skills is Tom Pickford known for?

Tom Pickford has skills like New Business Development, Trade Shows, Creative Direction, Advertising, Print, Interior Design, Direct Marketing, Digital Printing, Indesign, Customer Service, Account Management, Brand Development.

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