I lead creative sales and marketing initiatives that increase participation in fishing, hunting, and outdoor recreation (R3), generate revenue, and fund conservation efforts in Washington state. My mission is to help people discover their unique connection to the natural world.As a former Industrial Designer and User Experience leader at Intel and Amazon, I have a strong background in product development, service design, and customer experience across various domains and markets. I leverage my design expertise and technical knowledge to create innovative and engaging solutions that meet the needs and expectations of our target audiences. I enjoy collaborating with multidisciplinary teams, fostering a user-centered design culture, and enabling teams to thrive. Culture is king in any organization - without it, you have nothing.A lifelong passion for wildlife, natural resource stewardship, public lands, and outdoor recreation inspires me to pursue work that has a positive social and environmental impact. This work has fueled adventures from the Arctic Circle to South Africa and many places in between.
Listed skills include Product Design, User Experience, Industrial Design, Design Strategy, and 46 others.