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HelloAsso is the leading solution to help non-profit organizations collect online payments of all kind, including donations, memberships, product sales and crowdfunding. We provide our solutions to non-profit organizations for free through an alternative and durable business model.In charge of managing paid acquisition channels, including SEA, Social Ads, and affiliation.

Consulting on digital marketing strategy and performing online marketing campaigns on most self-served platforms (SEM, Facebook/Instagram Ads, LinkedIn Ads, and more).Clients : Wweeddoo | Savoir Dessiner | SharePay | Monster Messenger

Recruited right after launch to manage this project and help it grow into a sustainable company.Missions :- Marketing & Communication- Product Development (online & offline)- Recruiting & Management- Partnerships & Suppliers- AccountingResults :- 4 000 subscribers within 12 months of activity- €1M in revenue within 12 months- Retention and ARPU increase

AppiNest conceives and builds mobile apps that transform your daily routines.Our product, Pistache, helps motivate your children to do their chores (such as cleaning up their room or brushing their teeth) through an educational and fun mobile app.- 150K+ downloads in France- 220K€ raised in private funding- 70K€ raised in public funding- Millions of chores done with Pistache, and thousands of families' lives changedTasks :- Product conception and improvement- Analysis of user flows and key usage metrics- Creating and executing the acquisition strategy- Recruiting for marketing and communication related positions- Management of marketing team- Creating fund raising slide decks and pitching to investors

• Supervises development of new products and services• Manages all mobile campaigns and strategies• Trains and supervises new recruits

• Creates and executes strategies for online campaigns on multiple platforms, including Google Adwords, Facebook, Youtube and other networks, for various big and small clients• Plans the campaigns to fit the clients' needs, makes recommendations on: budget, media, creative units• Performs the follow-up of the campaigns and analyzes results for campaign optimization• Extensive use of Google Adwords,Google Analytics, and Microsoft Excel• Specializes in mobile and app advertising, with multiple apps attaining the top spots of the App Store in different categories and generating thousands of downloads

• Active member of the Mobile Committee• Lecturer at Series-X IAB: Mobile 2.0