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Highly experienced commercial finance professional, big 4 trained CA, with a track record of business partnering through change to drive profitable growth in ASX listed, global multinational and start-up organisations. A customer and commercially focused leader who has successfully leveraged strong analytical skills and completed an MBA to broaden capabilities and take-on diverse assignments, ranging from developing joint ventures in Malaysia, to negotiating EBA’s, to leading property developments in Hong Kong and Los Angeles, to CFO ANZ of a multinational beauty company, to CFO of a rapidly growing e-commerce start-up.KEY AREAS OF EXPERTISEBusiness Partnering Through Change: Valued business partner to CEO/MD/GM, who challenges the status quo using strong influencing and stakeholder management skills. Consistently delivers revenue and profit growth, despite organisational restructures, mergers and acquisitions, disposals and new systems. Customer Focused Commercial Leadership: Advanced decision support and business case evaluation capabilities across three customer focused organisations, Qantas, Coty & Koala. Effectively balance competing customer, service delivery or brand building priorities with supply chain constraints and financial targets. Negotiated contracts and developed supplier relationships across ANZ and, Asia and Europe to achieve cost targets.Equity Raising & Investor Relations: Strong capability to effectively communicate with external audiences, ensuring credibility, reputation and valuation of the company is enhanced, whilst providing confidence to investors, through extensive due diligence that their money is in safe hands.Simplification: Excellent presentation and financial modelling skills, with ability to simplify and present complex data to develop compelling business cases required for decision making, such cost restructuring programs, labour outsourcing, retail installations, facility shut-downs and property investments.Stakeholder Management: Extensive experience managing diverse external relationships, from investment banks, investors, insurers, strategy consultants, legal and tax advisors, to architects and builders. Led matrixed and cross-functional teams across Customer, Sales, Marketing, Supply Chain, Property, HR and IT
Nick Scali Limited
View- Website:
- nickscali.com.au
- Employees:
- 324
-
Chief Financial OfficerNick Scali LimitedSydney, Nsw, Au -
CfoMycar Nov 2020 - PresentSydney, New South Wales, Aumycar is one of Australia’s largest tyre, automotive services and repair businesses with over 275 company owned locations and over 1,300 team members nationwide.Broad CFO role covering overall financial performance, five-year strategic planning, commercial, Legal & Risk and Procurement, together with operational ownership of the following departments:• Property - end-to-end responsibility for mycar’s store network including Channel Delivery Strategy, leasing, store development and facilities maintenance.• Clean Fuel Vehicles – leading mycar’s electric vehicle strategy, store & team readiness and developing EV commercial partnerships.• Technology - Oversee the management of the company’s IT hardware, software and network capability. -
CfoKoala.Com Feb 2019 - Nov 2020Alexandria , New South Wales, AuE-commerce start-up Koala’s inaugural CFO supporting the CEO / Founders and the Board in delivery of the organisations strategic, financial, operational and commercial activities. Koala, has a mission to become the smartest way to buy high-quality furniture online, by combining customer-centric products with a world-class technology and fulfilment platform.Key Achievements• CEO Business Partnering: Successfully partnered with Koala’s CEO/Founders on all key strategic and tactical decisions, regarding company priorities, three-year strategy, product verticals, direction and pace of international growth, organisational design, executive leadership team selection, remuneration and benefits strategy, funding strategy, Investment Bank selection, liquidity planning, supplier roadmaps and vendor due diligence.• Exponential Revenue Growth: Grew group revenue in Australia and Japan, in partnership with the Executive leadership team sufficient to win The AFR’s Fast Starters Award 2020.• Valuation & Profitability: Koala’s valuation has grown over 8X over last 18 months. Valuation fuelled by revenue growth, range expansion and astute financial management to steer Koala from losing $7m in FY19 to making a profit in FY20 and thereby proving the business model.• Capital Raising: Raised equity and debt funding with responsibilities including investor roadshows, commercial term sheet negotiations, partner mandates and fielding due diligence queries.• Investor Relations & Board Reporting: Raised Koala’s credibility with external investors, with the quality of commercial analysis, Board Paper commentary and strategic plans.• Cash Flow Management: Transformed Koala from a cash poor organisation to a cash rich organisation, whilst also navigating through COVID-19. • Commercial Leadership: Engrained a company-wide commercial language, which accelerated stakeholder alignment and enabled fast-paced decision making helping to fuel Koala’s growth. -
Lead Cfo Coty Anz And Cfo Consumer BeautyCoty Oct 2016 - Feb 2019Amsterdam, North Holland, NlOverall accountability for the financial operations of Coty Inc’s Australian & New Zealand subsidiaries and CFO Consumer Beauty.Coty Inc is a $16bn US listed beauty products FMCG company. In October 2016, Coty merged with P&G’s Beauty Division, creating the largest global fragrance company and number two in colour cosmetics. Coty’s global brands include, Rimmel, Covergirl, Sally Hansen, Adidas, David Beckham, Calvin Klein, Chloe, OPI, Hugo Boss and Gucci.Key Responsibilities:- Driving Growth During Change: Partnered with the GM and Leadership Team to deliver double digit sales growth, despite significant business disruption, internal reorganisations, supply chain complexity and go-to-market changes following the P&G merger. - Business Process Excellence: Integral role in establishing Consumer Beauty as best practice for operational excellence in ALMEA region, through creation of decision making tools to guide commercial teams, Sales & Operations Planning and establishing project tracking and approval processes.- Aggressive Change Management: Over 2 year period, successfully transitioned Coty ANZ from 1 subsidiary with 1 division and an 11 person Finance team, to 3 legal entities, 3 divisions and a 30 person finance team. Currently responsible for the consolidation of trading operations from 3 legal entities back to 1 legal entity and the outsourcing of transactional finance to Malaysia. -
Cfo Coty Australia Pty LtdCoty Sep 2014 - Sep 2016Amsterdam, North Holland, NlOverall accountability for the financial operations of Coty’s $200m turnover Australian & New Zealand subsidiary. Key Responsibilities:- Driving Profitable Growth: Led the annual business planning cycle and provided strategic commercial support to the MD and Leadership Team to grow revenue and operating profits by double digits.- Stakeholder Management: Business partnered MD and leadership team across the end to end business model, from customer and marketing strategy, trade terms negotiation, demand planning, procurement, pricing and order fulfilment to cash collection. - Change Management: Successfully led the Australian and New Zealand merger integration planning for Coty’s merger with P&G’s beauty division. -
Head Of Commercial Development - International Customer ExperienceQantas Feb 2013 - Apr 2014Mascot, Nsw, AuEnd-to-end responsibility for Qantas’ Hong Kong and Los Angeles lounge developments and Qantas’ online meal pre-ordering system. Led a cross functional team, consisting of internal customer experience and property specialists, together with external project managers, builders, architects, food consultants and lounge service providers.Responsible for: developing commercial strategy, business case preparation, lounge design and customer experience, supplier and airport negotiations, cost management and ultimately project delivery. -
Head Of Business Transformation - International Customer ExperienceQantas Jul 2012 - Feb 2013Mascot, Nsw, AuLed the Program Delivery Office for transformational initiatives across International Customer Experience, which had a cost base of ~$800m, consisting of cabin crew, airport lounges, inflight food & beverage, passenger products, training and customer recoveries. Responsible for: business partnering, idea generation, delivering key projects, negotiating EBAs, risk management and process improvement. -
Head Of Finance Customer Experience & MarketingQantas Apr 2009 - Jul 2012Mascot, Nsw, AuReported to the CFO Qantas Airlines and responsible for the financial management of A$1.5 billion in net expenditure, covering Qantas’ cabin crew, food & beverage, inflight products, lounges and marketing. Key responsibilities:- Leadership of a commercial finance team, focused on business partnering to identify, track and risk assess the delivery of cost reduction initiatives.- Provide commercial insights and underlying drivers to explain performance and support business decision making.- Business case evaluation and financial approval for all funding requests > $5m- Budgeting, monthly reporting and end-of-year forecasting of P&L, Balance Sheet and Cashflow. -
Manager Corporate Development, Qantas EngineeringQantas Airways 2007 - 2009Mascot, Nsw, AuEvaluated business cases requiring funding over A$10m and worked on joint ventures, acquisitions and strategic partnerships within the aircraft Maintenance, Repair and Overhaul (MRO) segmentResponsible for: strategic input and financial modelling for business case development, joint venture and acquisition due diligence, Board Paper preparation and organisational design assessment. -
Manager Group Performance & AnalysisQantas Airways 2002 - 2007Mascot, Nsw, AuManaged the Qantas Group’s financial forecast and led a team of up to 15 staff.Responsible for: monthly Qantas Board reporting, ASX reporting, completion of the Group Statutory Financial Report, input into Investor Presentations, development of performance management tools and process improvement. -
Manager Business Advisory ServicesKpmg Australia Oct 2000 - Oct 2002Sydney, Nsw, AuResponsible for managing a portfolio of audit and transaction services assignments, requiring strong project and team management skills with multiple overlapping deadlines. Had overall management of the assignments and verification undertaken, including file review and adherence to auditing and accounting standards. -
Assistant Manager, Business Advisory ServicesPwc 1996 - 2000GbManaged small teams responsible for delivering high quality risk based audits and transaction support.
Keith Toms Skills
Keith Toms Education Details
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Agsm @ Unsw Business SchoolMba (Exec) -
The University Of SheffieldAccounting & Financial Management -
Icaew
Frequently Asked Questions about Keith Toms
What company does Keith Toms work for?
Keith Toms works for Nick Scali Limited
What is Keith Toms's role at the current company?
Keith Toms's current role is Chief Financial Officer.
What is Keith Toms's email address?
Keith Toms's email address is kt****@****.com.au
What schools did Keith Toms attend?
Keith Toms attended Agsm @ Unsw Business School, The University Of Sheffield, Icaew.
What skills is Keith Toms known for?
Keith Toms has skills like Airlines, Customer Experience, Aviation, Stakeholder Management, Trusted Business Partner, Leadership, Project Management, Business Planning, Airports, Financial Analysis, Financial Modeling, Marketing.
Who are Keith Toms's colleagues?
Keith Toms's colleagues are Lushan Udagea, Michaela Ramas, Sanaz Ataei, Lawrence Li, Bradon Behan, Zak Stone, Ahmad Soleh.
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