Product Marketing Specialist
CurrentProduct Marketing Specialist focusing on Broadcom's Data Management software solutions for the Mainframe.
Jun 2022 - Present
AeroLeads people directory · profile
Tom Vogel Email & Phone Number
Product Marketing for Data Management Solutions at Broadcom Inc.
at
Broadcom Software
2 work emails found
@bmc.com
5 phones found area 408, 855, 415, and 800
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Product Marketing for Data Management Solutions at Broadcom Inc.
Location
San Jose, California, United States
Who is Tom Vogel? Overview
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Quick answer
Tom Vogel is listed as Product Marketing for Data Management Solutions at Broadcom Inc. at Broadcom Software, based in San Jose, California, United States. AeroLeads shows a work email signal at bmc.com, phone signal with area code 408, 855, 415, 800, and a matched LinkedIn profile for Tom Vogel.
Tom Vogel previously worked as Product Marketing Specialist at Broadcom Software and Principal Owner, Circle Lane Consulting Corp. at Circle Lane Consulting Corp.. Tom Vogel holds Master Of Business Administration (M.B.A.), Management Information Systems from Santa Clara University.
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Email format at Broadcom Software
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{first_initial}{last}@bmc.com
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Profile bio
About Tom Vogel
Over 25 years of product and solutions marketing leadership, mainframe software marketing, marketing strategy, team building, and technical communications.Specialties: - Create customer proof points - Craft marketing strategy and messaging- Write, edit, and promote content (marketing and technical)- Blog and craft Web content marketing- Build Go-to-Market strategies and campaigns- Forge partner alliances- Analyze business fundamentals- Drive channel sales growth- Advise on sales enablement and tools (eg. ROI calculators)Domain specialties include: enterprise and database software, IBM mainframe, Intel server systems. I also enjoy mentoring and coaching employees in marketing careers and personal finance.
Listed skills include Enterprise Software, Product Marketing, Strategic Partnerships, Crm, and 33 others.
Current workplace
Tom Vogel's current company
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13 roles · 36 years
Tom Vogel work experience
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Principal Owner, Circle Lane Consulting Corp.
Marketing Consulting and project management services for enterprise tech companies. I specialize in Product Marketing for software solutions in database, mainframe, RPA, AI, and cloud. Enjoy helping startups gain momentum. Well connected in Silicon Valley and can bring in top-level experts to get results.
Mar 2019 - Jun 2022
Principal Owner, Circle Lane Consulting Corp.
Freelance Marketing Consultant at Intel Corporation, Data Center Solutions Group. Server system marketing, executive presentations, initiated TechValidate to create hundreds of customer proof points.
Dec 2020 - Jul 2021
Marketing Consultant Working At Intel Corp.
Marketing Specialist - Data Center Solutions Group at Intel Corporation- Content creation- Messaging / Sales Presentations - Story Telling- Social Media strategy- Guiding the message of HPC / AI / 5G / Cloud solutions to help ecosystem partners be successful
Dec 2019 - Dec 2020
Senior Principal Product Marketing Director
Driving success of the autonomous database cloud platform
Oct 2018 - Mar 2019
Solutions Marketing And Strategy, Zsolutions
Lead business unit strategy and marketing for key portfolio of cost optimization and database solutions. Seamlessly work across functions with Product Management, Sales, and Corporate Marketing to deliver world-class go-to-market deliverables and drive incremental sales.
Apr 2017 - Sep 2018
Lead Solutions Marketing Manager, Zsolutions Optimization
* Drive solution marketing initiatives for key mainframe cost optimization and data management solutions, including DB2 and IMS.* Craft overall messaging that spans integrated marketing tactics, from press releases to social.* Quarterback major launches, facilitating broad, cross-functional teams in achieving singular goal.* Plan, present, and track real outcomes for webinars and events that drive interest and brand awareness.* Arm sales teams and technical consultants with tools and messages that assist them across the finish line.
Jul 2013 - Mar 2017
Director, Erp Product Marketing And Business Development
- Product Marketing, Business Development, and Strategic Partner Marketing.- Plan and execute Go-to-Market Strategy, messaging, and campaigns.- Drive channel sales by managing end-to-end sales process from lead generation to deal closure.- Forge strategic partnerships and increase market awareness through multiple campaigns.- Increase company knowledge base of SAP technical solutions, ecosystem, and marketplace.- Hire and manage SAP technical and marketing consultants.- Speak on frequent customer webinars and at analyst, press, and user group events.- Report directly to CEO.
May 2011 - Jul 2013
Senior Product Marketing And Strategy
- Plan, drive, and lead Product Marketing for IBM DB2 Database Tools, a $300+ Million business. - Drive campaigns, awareness, and lead generation tactics for over 40 database products. - Drive speaker webcasts and events for both business executives and senior technical staff.- Manage key business partner to ensure strong marketing deliverables and customer retention.- Plan and execute top-quality sales enablement activities and assist sales in closing deals.- Develop and launch ROI Calculators for use in $million+ deals.- Use social media to drive attendance and lead generation for new security and compliance solutions.- Forge strong customer partnerships to enable key case study and event promotions.- Promotion to Senior level.
Jul 2007 - May 2011
Product Marketing Manager And Market Strategy
- Execute lead generation tactics and help close deals for database tools - Increased revenue to 125% of plan, up 50%, to $15 million business.- Closely track revenue and report sales figures to executive team. Conduct frequent portfolio analysis.- Conduct competitive analyses to create compelling sales documents that ultimately close deals.- Work closely with sales reps and technical sales specialists to give developers customer feedback.- Drive solution presence at all major events, including Information On Demand Global Conf. - Create customer partnerships with key customers, resulting in references and closed deals.- Conduct presentations to telesales teams, as well as other channel partner teams.- Co-market products with other IBM solutions to ensure unified customer experience.- Launch all new products with formal announcement documents, Web sites, webcasts, presentations, and collateral
Jan 2006 - Jun 2007
Team Lead, Information Development - Advisory Level
Lead team of 10-12 writers to schedule and deliver quality DB2 and IMS Tools information.
2001 - 2006
~5 yrs
Senior Marketing Communications Manager
Opentv, Inc.
- Key team member for successful IPO, launching new website in 3 weeks- Lead key merger integration team in launching combined website and marketing assets- Create, manage, and deploy all corporate collateral and web marketing assets- Manage webmasters, graphic designers, and contract writers – grow team as company expands - Manage design agencies and content development for corporate website (4 new launches)- Drive production cycle for marketing collateral, white papers, proposals, and newsletters- Create and manage budgets for marketing communications – report to executive team - Work closely with PR team and PR agencies to communicate company information - Responsible for internal communications, such as newsletters and marketing intranet- Lead cross-functional teams to create new branding, messaging, and packaging - Design, write, and edit advertising and direct mail pieces for both print and online media
1999 - 2001
~2 yrs
Team Lead, Information Development
Lead teams of technical writers and editors in developing both hardcopy and online technical information. Products supported include Information Management System (IMS) database, DB2, FORTRAN compilers, and Database Tools.
1991 - 1999
~8 yrs
4 education records
Tom Vogel education
Master Of Business Administration (M.B.A.), Management Information Systems
Santa Clara University
Certificate In Technical Communications
San José State University
Bachelor Of Science (B.S.), Organization And Management
San José State University
Education record
Leland Hs
FAQ
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What company does Tom Vogel work for?
Tom Vogel works for Broadcom Software.
What is Tom Vogel's role at Broadcom Software?
Tom Vogel is listed as Product Marketing for Data Management Solutions at Broadcom Inc. at Broadcom Software.
What is Tom Vogel's email address?
AeroLeads has found 2 work email signals at @bmc.com for Tom Vogel at Broadcom Software.
What is Tom Vogel's phone number?
AeroLeads has found 5 phone signal(s) with area code 408, 855, 415, 800 for Tom Vogel at Broadcom Software.
Where is Tom Vogel based?
Tom Vogel is based in San Jose, California, United States while working with Broadcom Software.
What companies has Tom Vogel worked for?
Tom Vogel has worked for Broadcom Software, Circle Lane Consulting Corp., Crawford Group, Oracle, and Bmc Software.
How can I contact Tom Vogel?
You can use AeroLeads to view verified contact signals for Tom Vogel at Broadcom Software, including work email, phone, and LinkedIn data when available.
What schools did Tom Vogel attend?
Tom Vogel holds Master Of Business Administration (M.B.A.), Management Information Systems from Santa Clara University.
What skills is Tom Vogel known for?
Tom Vogel is listed with skills including Enterprise Software, Product Marketing, Strategic Partnerships, Crm, Go To Market Strategy, Business Intelligence, Db2, and Technical Writing.
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