Tom West Email & Phone Number

MākuSafe is an Insurtech Data & Analytics company whose mission is to improve worker health, safety, and productivity while reducing worker compensation claims and mitigating workplace risks. We've developed patented, award-winning, wearable safety technology that gathers real-time environmental and motion data from workers. Our cloud platform, MākuSmart, then uses machine learning to identify high-risk trends in facilities. The SaaS portal auto-records near-misses, proactively targets resources to specific conditions & occurrences, and streamlines compliance reporting.

HR & Management Training Products and Services, Learning Program Development, Training FacilitationFounder and principal of company providing Learning & Development / HRM Training services to client organizations. Mission: “Higher productivity, measurable results, and increased effectiveness, through business training that improves the quality of people’s lives, and delivers ROI to organizations.” Development of training solutions, delivery & facilitation of business training, Work with HR contacts, SMB owners/management, to conduct needs analyses and deliver comprehensive blended / facilitated training solutions. Areas of focus include; HRM, management & supervisory skills, soft-skills, safety & compliance training, performance management, professional coaching, strategy development, legal compliance & documentation, etc. Designed or contributed to the development of training utilizing adult learning theory, ADDIE, agile development, instructional design, and sound business training principles.

WPA's Work & People Analytics - The world's leading diagnostic tool to gather organizational intelligence about; a company’s unique work, its people, its behaviors, culture, and the relationships that create value and success. A very robust, cloud based Saas toolbox, WPA provides leaders with clarity and evidence for how-to decision making about; optimizing their human capital, closing the strategy-execution gap, engagement, productivity, and more. There’s nothing else like it. Deep insight that’s easy, actionable, and cost effective.

Ankeny, Ia, Us

Adjunct Professor / Faculty MemberHeavily relied upon adjunct faculty member for more than 25 years in the Business & Management Department. Very proud to have a long-standing exemplary record of serving the college's students as instructor / facilitator / instructional designer for many courses and modules including: HR Management & SupervisionLeadership Theory & Practice Effective Human RelationsSmall Business ManagementSmall Business Marketing (developer)Supervisory LeadershipDecision MakingInterviewing TechniquesCommunication SkillsEthics & Corporate GovernanceOrganizational CultureStrategic ManagementCoaching & Team BuildingHospitality Management (developer)Planning & Control ProcessesChange ManagementMotivation Theory & PracticeDiscipline & DocumentationPerformance ManagementAppraisal & EvaluationCareer Seeking SkillsEntrepreneurial Skills (developer)Organizational Structure & DesignEffective Sales SkillsDiversity TrainingDiscrimination & Harassment PreventionHR Laws & Compliance Past member of several DMACC advisory committees, considerable experience working & partnering with business incubators, SBA, SCORE, DBR, & many professional / industry associations. Developed & implemented internship programs and secured mutually beneficial alliances with business & industry. Advised and worked with publishers of educational textbooks and materials on review and revisions.

Producer and Global Distributor of Leading Workplace & HR Training ProductsTop & bottom line responsibility, led all aspects of operations, elearning & product development, production, channel marketing, sales, etc. for this startup venture. Acquisition of a large best-in-class library of copyrighted intellectual property led to immediate need for start-from-scratch business systems/fulfillment/logistics, new websites / marketing, distribution/reseller channels, direct sales capabilities, rebranding, copyright filing, repackaging of entire portfolio of intellectual property, collaboration and contribution to production & development of new materials. Achieved & exceeded targets. Led effort to re-purpose our IP assets into new methods of delivery or entirely new product groups, such as creation of online SaaS product portals, development of online performance support tools, and deployment of streaming video platforms. Engaged in design and creation of eLearning courseware built around our dramatically acted, storyline based, rich video combined with other content assets. Spearheaded multiple language versioning projects. Reported to owner-partners who have been notable industry leaders for decades, and worked with many significant SME’s and affiliates in the learning & development space.

Provider of HR Training Products & ServicesDirectly responsible for start up, operations, and all aspects of performance of business training solutions company at its flagship office in Des Moines. Effectively led staff in; direct sales, channel sales, fulfillment, marketing, accounting, production, and administrative roles. Reported directly to President located outside the US, and Board of Directors based in Manhattan, NYC. Served clients globally with offices in New York, Los Angeles, Chicago, Toronto, Montreal, and strategic alliance with partner in London. Exclusive representative of Video Arts product line for North America. Established and maintained successful relationships with 150 domestic, and 100 international distribution / reseller partners, as well as more than 20 vendors / creators of copyrighted business training material(s) and intellectual property. Achieved all staffing, marketing, distribution, and sales objectives after initial start-up phase – resulted in growing operation from zero sales with considerable overhead, to a $4MM+ operation which was profitable in spite of a down economy.

Publicly traded roll-up of best in class HR training and consulting companiesLed a team responsible for managing effective and profitable relationships with distribution & reseller partner organizations. Maintained team effectiveness and cohesion through a time of tumultuous change, working for 5 different companies over 18 months. Increased departmental sales revenue 18% through this time. Expanded network to the largest in industry, an unmatched standard. More than 200 domestic distributors, and nearly 100 international distributors, representing product in more than 75 countries and 25 languages. Increased non-traditional marketing of training content by opening new channels, and successfully negotiating contracts with copyright holders. Dept achieved 500% increase in revenue over prior 5 years in a climate of unprecedented industry change and market decline.

World Leader in How-To Training Products for HR & Management Training

Responsible for all channel management activities outside the US, for the world’s largest producer of how-to business training products. Grew revenues by 100% over first two years through expansion and unrivaled partnership with international channel distributors. Extensive international travel to conduct product training for partners’ staff, contribute to client proposals, and deliver client training. Heavily involved with ASTD, SHRM, TMA, & DLO. Numerous trade shows and conferences globally.

Successfully held several positions as a member of the management team of a 300 room, $12MM hotel, which was the flagship F&B property in a public company of 55 hotels. As Food & Beverage Director effectively managed $5 MM in revenue from five outlets comprised of more than 12 department managers / supervisors and 100+ hourly employees. Possessed decision-making autonomy and full budgetary responsibility, with a highly profitable track record. Chosen to head pilot franchise restaurant project, the first of five “eater-tainment” units planned, 350 seats, $3 MM budget, certified as a training store. Developed and led a ten week Management Training Program for managers and new supervisors, which was a model for the entire JQH system, resulting in certification through the AH&MA. Convention Svcs Dir for 18,000 sq ft facility, staff of 60, served up to 1200. Industry Related Certifications Held:CFBE – Certified Food & Beverage ExecutiveFMP - Foodservice Management ProfessionalHACCP & SaniSafe Foodservice Safety Certified TrainerCHS – Certified Hospitality Supervisor

Founded company as a team of industry affiliated professionals dedicated to providing services to independent and small chain restaurants, who were often referred from SBA, SCORE, SBDC’s. Developed effective training resources, manuals, etc., for all departments in full-service operations, as well as conducted live training classes for staff and management. Assessed efficiency/effectiveness through troubleshooting and designed new operating systems to achieve higher quality levels of service, maximize profitability, and lower costs. Consulted with owners/managers on concept creation, product/equipment/supply selection, menu design, marketing strategy, pro-forma financial projections, and related start-up concerns. Conducted mystery guest service evaluations for operators, supplying detailed reporting.

Integral member of the management team overseeing operations of Jimmys Amer Cafe and The 8th St Seafood Bar & Grill, while planning for development of several more concepts; 801 Steak & Chop House, Cabo San Lucas, Pain Pane EuroBakery Cafe. Accountable for effective operations & HR management and training, as well marketing efforts and promotions, for the highly profitable flagship $2.7 million enterprise. Introduced management tools and a comprehensive program for training a staff of more than 100, resulting in significant decreases in turnover and development of a team-oriented environment.

Dallas, Texas, Us

Rapidly promoted, responsible for supervising training efforts in all stores in the Hurricane Region, in addition to role at the Miami location ($5 MM annually). Instrumental in implementing a cross-training program between Fridays and Dalt's units, and improving training consistency in stores throughout the region.

Education record

Education record