Tom Winterstein Email & Phone Number

Washington, DC, US

Tom Winterstein has over two decades experience in the educational technology and training industries. He has a proven entrepreneurial and leadership track record in providing learning and training related technology products and services to K-12 and higher education organizations throughout the US, UK, and Australia. Most recently during the past decade.

DC, Washington, US

Since 2006, Tom has provided independent consulting services to higher education institutions, K-12 Schools and School Districts, the education businesses that serve them, and industry investors. As a Managing Partner for the Gilfus Education Group he combines his practical education and corporate training industry experience to lead the firm’s eLearning.

• Sr. Vice President Sales and Marketing - eLearning Content Development and Learning Management SystemResponsible for sales and marketing for this niche oriented software company in establishing online corporate.
• Hired, trained, motivated, and managed direct sales force (outside and inside) that were geographically dispersed leading to a 30% sales increase during first 12 months.
• Implemented and trained sales staff on Mastering Business Development Solution Selling
• Conducted strategic market research and launched new vertical sales focus in Healthcare industry January 2009.
• Developed organic and paid search strategy resulting in 500% increase in website traffic in first quarter.
• Created technology enabled and traditional marketing campaigns including Web 2.0 (Twitter, LinkedIn, Facebook), tradeshow event management, website design, creation, and management, managed user group forums, launched.

• Built a marketing and sub contracting company as part of a licensing agreement to promote The CIO Academy, an award winning learning institute offering IT certification programs online and which was originally.
• Led profitable rollout of existing software product resulting in tripling of gross margin within first 12 months.
• Managed team of software developers, product managers, and sales/marketing professionals. Solved NCLB mandates.
• Restructured pricing model and software license agreement resulting in 3X recurring revenue stream
• Hired, trained, motivated, and managed direct sales force (outside and inside) that were geographically dispersed leading to a 70% increase in total company sales.
• Researched, selected, and implemented SalesForce CRM

• Built and managed a successful e-Learning software company (owned by the University of South Carolina Development Foundation) providing online training in engineering, IT, business, and teacher education. Executed.
• Drove revenues in the first 100 days and generated nearly $1 million in revenues during its first full fiscal year. Graduated 100 senior-level IT / business executives (in first 18 months)
• Developed company website, created 100-day plan and formally introduced the company at a three-city simulcast press conference including presentations by the SC Commerce Secretary, the President of USC and the Mayor of.
• Collaborated with former Secretary of Education Dick Riley to develop, and launch the Virtual College Of Education (VCOE). Negotiated and secured $250,000 research grant and developed the first graduate level online.
• Spearheaded the launch of first major e-learning product within the first nine months of starting the company – completed launch three months ahead of schedule. Recognized as the first to market position-specific.
• Secured relationships with major universities and companies throughout the US

• Interim Chief Operating Officer (1997) Vice President, Government & Academic Services (1994 to 1997)Earned several promotions with this leading network systems integration company which was acquired in 1996 as a.
• Managed 5 of the company's 6 business units while serving as Interim COO and generated over 30% of company revenues as Vice President of Government & Academic Services.
• Credited with developing business plan that directly led to $4.5 million in first and second round Angel and VC investments.
• Conducted the annual Educational Technology Conference for educators and also authored the state Educational Technology Plan and first internet homepage for SC Department of Education.
• Developed and executed national and international K-12 sales and marketing initiatives by leveraging the company’s membership in US Connect, a consortium of independent systems integration companies in North America.
• Increased business unit profitability by 25% while serving as VP by initiating the strategic acquisition of a major competitor. Identified acquisition candidate, led due diligence, structured transaction and led.

Worked on the Pathways Project that deployed one computer per school and implemented Osiris School Information System.