guub was created to be a platform to empower our local artists and encourage artist collaborations. We are an end-to-end platform that connects individuals/organisations to artists to create limited edition merchandise collections. Here, I am in charge of guub's sales and marketing strategies.

- Develop branding and Instagram content strategy for various companies in the financial services sector. - Design marketing & brand collaterals such as ebook and brand guides containing logo, typeface, brand colour palette

Conceptualised and designed a 52-page A4 magazine using Adobe Creative Suite - Indesign, Photoshop, and Illustrator

Provided full integrated marketing support in various campaigns such as pitches, social content, and influencer marketing/PR campaigns across FMCG brands such as KAO, 3M.- Strategised monthly social content calendar and worked with Creatives team in implementation.- Conceptualised and executed social media influencer campaigns successfully to increase brand/product awareness and engagement.

- Proposed social media marketing plan for the financial advisory team to venture into new media- Design weekly online materials while managing Instagram and Facebook accounts- In charge of creating educational content, covering topics such as lifestyle and finance tips for couples

- Assisted with the preparation of educational materials and assisted the teachers in helping with students whenever there is shortage of manpower- In charge of day-to-day operations and housekeeping with good customer service skills,deconflicting whenever an issue arises