• Led a digital marketing campaign that landed a newly launched podcast into three top chartswithin the first two episodes• Provided expert guidance to business leaders and influencers on brand messaging, tone, andvoice development, ensuring alignment with brand identity and business goals• Specialized in audience segmentation and persona development, crafting tailoredengagement strategies that led to measurable increases in audience interaction and brandloyalty• Delivered hands-on coaching in creating compelling live streams, social media campaigns,videos, and podcasts, effectively amplifying my clients’ digital presence• Employed analytics tools to monitor campaign performance, adjusting strategies in real timefor optimal audience reach and engagement• Produced and edited podcast episodes, promotions, and sponsorships• Wrote and produced compelling promotional content, significantly enhancing the station'smarket presence and listener engagement• Provided in-depth consultant services to a new radio station on audience development,branding, and promotional strategies, driving audience growth and establishing a strongmarket foothold• Wrote and produced compelling promotional content, significantly enhancing the station's market presence and listener engagement • Provided in-depth consultant services to a new radio station on audience development, branding, and promotional strategies, driving audience growth and establishing a strong market foothold

• Spearheaded comprehensive audience research initiatives to refine target personas,propelling the lead station's market engagement rank from 15th to 1st within a year• Led a team of in-person and remote employees in launching innovative engagementcampaigns that culminated in record-breaking fundraisers, generating multimillion-dollarrevenues and surpassing previous benchmarks• Developed and implemented data-driven marketing strategies that exceeded audienceengagement, web traffic, and sales goals• Cultivated strategic partnerships with influencers, donors, nonprofits, and businesses toenhance brand visibility and community engagement• Managed company projects and content calendar, ensuring on-time and on-budgetdeliverables• Collaborated with sales, marketing, events, and engineering teams to streamline contentproduction workflows, automate communications, and optimize audience engagement• Implemented and managed company content calendar• Wrote and produced audio content, including scripts, promotions, and production plans

• Elevated high-profile social media channels by crafting compelling content, significantlyboosting audience engagement and driving sales growth• Strategically applied SEO strategies and web analytics to enhance the online visibility andranking of blogs and web pages• Created blogs, social media, and videos to promote the station and engage target audiences• Represented Cities97.1 at concerts and events, reinforcing the brand’s presence throughoutthe Twin Cities• Managed budgets and developed comprehensive reports to track financial performance andmarketing efficacy• Wrote and produced multimedia content, including videos, posters, newsletters, emails, andmore• Coordinated staff and talent for production, appearances, contests, and events• Hosted radio show on a top-rated adult contemporary radio station

• Managed budgets and developed revenue, spot, and statistical reports• Wrote and produced audio content, including promotions, on-air imaging, and voiceovers• Coordinated staff and talent for production, appearances, contests, and events

• Produced "She is Noble" podcast, in correlation with the film promotion, "Noble."• Identified and coordinated interviews• Promoted Aspiration Media's film and podcast through social media

• Produced live programs for 98.5 KTIS and Faith 900 AM• Moderated station programming

• Organized events with University of Northwestern and local businesses• Managed music, shows, promotions, program outlines, and other on-air programming• Coordinated local artist interviews and on-air performances

• Identified and negotiated new station music• Managed programming via Music Master and Nexgen