Tony Adam

Tony Adam Email and Phone Number

Founder & CEO of Visible Factors, a Growth Marketing Agency. (Clients include Adobe, Ticketmaster, Hired) @ Visible Factors
Tony Adam's Location
Los Angeles, California, United States, United States
Tony Adam's Contact Details
About Tony Adam

Tony is a serial entrepreneur and marketing executive with experience in all facets of growth and online/digital marketing. Currently, he is the Founder & CEO of Visible Factors, a digital marketing agency providing retail brands, startups and large organizations services around growth and online marketing principles like SEO, SEM/PPC, Facebook Ads and much more. Throughout his career, he has worked with early stage startups, SMBs, Fortune 500 companies and high-profile brands including Yahoo!, PayPal and Myspace. In February 2011 Tony conceptualized and founded Eventup, launching it February 2012 to be the first and only comprehensive event venue marketplace to assist people and businesses to find locations for events. After launching, Tony led the company to launching 12 cities and grossing $1MM in top line revenue in under one year. He was instrumental in the company’s success and expansion from Los Angeles to New York, San Francisco, Chicago, among others. Prior to co-founding Eventup, Tony served as a Director of Online Marketing leading all audience marketing efforts for Myspace, where he led a team that was responsible SEO, SEM, and Social Media. During his tenure, Tony was a key contributor in growing search traffic by millions of uniques monthly, helping set a baseline and becoming 60%+ of Myspace’s overall traffic. Tony earned his Bachelor of Science in Computer Science from Mt. Sierra College while beginning his technology career at Fame 1 Computers, Inc., where he became a GM and ran day-to-day operations for the company. He was able to grow revenue and get his first taste of online marketing here in 2002 by adopting and implementing best practices around SEO and paid search marketing. Tony is a regular speaker at technology and marketing conferences including SXSW Interactive, Dreamforce, SMX, and PubCon. He also writes from time to time at http://tonyadam.com/ and http://visiblefactors.com/blog

Tony Adam's Current Company Details
Visible Factors

Visible Factors

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Founder & CEO of Visible Factors, a Growth Marketing Agency. (Clients include Adobe, Ticketmaster, Hired)
Tony Adam Work Experience Details
  • Visible Factors
    Founder & Ceo
    Visible Factors Jan 2014 - Present
    Los Angeles, Ca, Us
    Visible Factors has generated tens of millions of dollars in revenue for DTC / E-Commerce brands like Sundry Clothing, Jenni Kayne, and Carbon 38, helped several B2B/SaaS startups raise tens of millions of dollars in Venture funding with our SEO playbook, and worked with large companies like Adobe, Ticketmaster, Hired, and Blue Bottle Coffee.Some highlights:- Increased lead volume by 381% while reducing CPA by 51%+ for a B2B Software company.- Drove Mobile App Installs for a large dating app down to $1.90. (50% reduction)- ROAS consistently above 1500% for a DTC brand. - Increased SEO Revenue by 500%+ for a DTC brand.Check out our Case Studies: https://visiblefactors.com/case-studies/Email me at tony@visiblefactors.com to find out more.
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  • Self-Employed
    Angel Investor
    Self-Employed Jan 2015 - Jan 2021
    Angel Investor in various startups:Grove CollaborativeSTEEZYGlide (Acquired by Compass)Inkbox (Acquired by BIC)WinnieStanceMadison ReedProduction ProWaveSonar SoftwareKnapsackEncoreTroopsFORTËBanter (Acquired by Google)
  • Techstars
    Mentor
    Techstars 2016 - 2019
    New York City, New York, Us
    Working as a Mentor with the Cedars-Sinai / Technstars Healthcare Incubator.
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  • 500 Startups
    Mentor
    500 Startups Apr 2013 - Apr 2015
    San Francisco, California, Us
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  • Muckerlab
    Eir (Entrepreneur In Residence)
    Muckerlab Mar 2014 - Sep 2014
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  • Launchpad La
    Mentor
    Launchpad La Oct 2012 - Sep 2014
  • Ranker
    Advisor
    Ranker May 2010 - Sep 2014
    Los Angeles, Ca, Us
    I help by brainstorming search and social media traffic opportunities and hiring.
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  • Eventup (Acquired By Gather)
    Founder & Ceo
    Eventup (Acquired By Gather) Jan 2011 - Dec 2013
    - I started Eventup in June 2011 and was the first company in Science (LA Accelerator), hired our CTO in November 2011, and our non-tech employees.- In December 2011 we started building the product and launched a full online booking system within 2 months on February 7, 2012. It was covered by WSJ, TechCrunch, USA Today, Forbes, VentureBeat, TheNextWeb, among others.- By April 2012 we acquired over 2,000 venues.- End of May 2012 I raised $1.8M led by Lightbank with participation from Crosscut Ventures, NEA, and other Angels and VCs.- I led the organization to several months of 100% MoM Revenue growth into the 6 figure range of monthly revenue.- By December of 2012 we had around 5,000 venues listed & booked events for companies like Google, Yahoo!, MTV, and Institutional Investor, booked many weddings, and film/photo shoots for companies like VH1, CBS, and Cosmo UK.
  • Lifecrowd
    Advisor
    Lifecrowd Aug 2010 - May 2012
    Santa Monica, Ca, Us
    Advised Lifecrowd on Customer Acquisition and Traffic.
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  • Science
    Eir
    Science Nov 2011 - Feb 2012
    Joined Science as an EIR when it was founded.
  • Myspace
    Director, Online Marketing
    Myspace Mar 2010 - Jul 2011
    Beverly Hills, Ca, Us
    Led an online marketing team focused on SEO, SEM, and Social Media. We increased SEO Traffic by over 1MM uniques monthly and held the floor by driving 70% of Myspace's 35MM uniques monthly. My team also built infographics, leveraged content trends, and optimized Facebook/Twitter traffic while increasing fan counts by over 100k.
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  • Billshrink
    Director Of Search Marketing
    Billshrink Oct 2009 - Mar 2010
    San Carlos, Ca, Us
    I led online marketing efforts for BillShrink (now TruAxis) and increased overall traffic by 250%+ and SEO traffic by 400%+ in under 4 months of being with the company. Led content creation efforts to get us featured in Consumerist, Gizmodo, etc.
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  • Yahoo!
    Seo Program Manager
    Yahoo! Jul 2008 - Oct 2009
    Sunnyvale, Ca, Us
    I drove millions of unique visitors monthly to various Yahoo! Media properties through online marketing.I ran SEO and social media marketing for Yahoo! Media properties including helping Yahoo! Games rank top 3 for every major term (e.g. free games) and drove traffic through social media with over 30 homepage/popular stories monthly to various properties.
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  • Paypal
    Program Manager
    Paypal Jan 2007 - Jul 2008
    San Jose, Ca, Us
    Managed and lead the standardization of Brand, UX, and Web Development Standards. Consulted on SEO and Web Standards in Executive Design Reviews, received PayPalian award, and managed PayPal Logo Refresh project.Worked in both User Experience and Web Development to support the marketing organization by writing marketing specifications (100+) for new campaigns, existing pages, or optimization of pages for conversion.
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  • Rhombus Technologies, Inc.
    Product Manager
    Rhombus Technologies, Inc. Jul 2006 - Oct 2006
    Mumbai, In
    Managed project/product development of a travel Social Network, mytripz.com, built in Ruby on Rails from concept to beta launch. This included ideation of features, enhancements of existing ideas and ensuring development of those features. Successfully delivered the beta product on schedule and under budget.
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  • 1105 Media
    Project Manager & Web Developer
    1105 Media May 2006 - Oct 2006
    Woodland Hills, California, Us
    Hired to help with planning/architecture of new CMS system. Consulted on SEO best practices and product management principles to increase efficiency/effectiveness of building web products.
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  • Plutus Enterprises
    Consultant
    Plutus Enterprises Oct 2005 - May 2006
    Us
    Client: NBC UniversalDeveloped error reporting tool for SAP / JD Edwards systems using .NET. while also developing fixes and new functionality for existing applications.
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  • Fame 1 Computers, Inc.
    General Manager
    Fame 1 Computers, Inc. Feb 2002 - Oct 2005
    Ran operations my last 2 years after starting as a telemarketer and growing within the organization. I ran marketing, sales, customer service, and managed all daily operations. This is where I learned online marketing (SEO/SEM) and Lead Gen. Grew revenue from $2M/year to $10M/year

Tony Adam Education Details

  • Mt. Sierra College
    Mt. Sierra College
    Computer Information Technology

Frequently Asked Questions about Tony Adam

What company does Tony Adam work for?

Tony Adam works for Visible Factors

What is Tony Adam's role at the current company?

Tony Adam's current role is Founder & CEO of Visible Factors, a Growth Marketing Agency. (Clients include Adobe, Ticketmaster, Hired).

What is Tony Adam's email address?

Tony Adam's email address is to****@****tup.com

What is Tony Adam's direct phone number?

Tony Adam's direct phone number is +160472*****

What schools did Tony Adam attend?

Tony Adam attended Mt. Sierra College.

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