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I am a seasoned Tableau Visualization Specialist with a strong background in B2C & B2B data analytics. My expertise lies in transforming complex datasets into user-friendly dashboards that drive data-driven decision-making within organizations.Key Achievements:Dashboard Performance: I successfully improved the performance of underperforming dashboards, including a notable project where I enhanced 35 dashboards and 256 worksheets, reducing their load time by an impressive 80%.Dashboard Strategy: I have a proven track record of implementing effective dashboard strategies, focusing on aggregation filters, simplicity, and purpose-driven design to increase user engagement and adoption.Data Optimization: My experience in handling massive datasets has allowed me to efficiently organize and structure data for optimal visualization, ensuring the highest quality insights.Best Practices: As the lead designer of dashboard best practices, I consolidated multiple dashboards into one by using aggregated dimensions and parameters. This resulted in a streamlined user experience and simplified decision-making with four different metrics and 16 different views reduced to one.Responsibilities:Leveraged my deep Tableau expertise to create impactful dashboards that translate raw data into actionable insights.Developed and implemented dashboard strategies to enhance user engagement and adoption, with a focus on aggregation filters, simplicity, and purpose-driven design.Applied my extensive experience in managing massive datasets to organize and structure data for effective visualization.Identified and optimized underperforming dashboards, significantly improving load times and overall performance.Led the design of dashboard best practices within the organization, streamlining multiple dashboards into one and simplifying complex decision-making processes for users.

Spearheaded enterprise wide UI/UX design for Western Asset Tableau Dashboards.Worked with experienced developers and Tableau veterans on complex, intricate dashboards.Created, maintained, and tested high levels of financial dashboards for executives and end users. Strong ability to find data faults in sqlserver, oracle, and memsql using the Tableau Desktop.Strong ability to manipulate Tableau visualization using formats, calculations, parameters, data blending and actions.Deployed tabcmd scripts to release, delete, refresh, and modify Dev QA and Production environments.Constructed quality dashboards to provide the best experience for end users.Capable of explaining powerful features about Tableau technology and its use cases.Plan and execute strategies that offer the biggest impact in a given amount of time. Ability to identify key areas where processes can be improved to minimize human error to expand on best practices for future development.Developed strong data mining ability to create the most effective financial and client dashboards.Provided data analysis for key business reporting and created a self service environment for business users.Monitored and test Tableau performance using URL functions and bridge gaps to access full functionality.Worked extensively with DBA's and Tableau server to address issues, monitor performance, and test applications.Used versioning applications such as SVN, released to QA using Jenkins, and entered tasks using Jira. Operated in weekly agile sprints for Tableau projects and objectives.Established a strong relationship with the business, developers, and project leaders. Documented release processes and updated the use case for each data sources.Understand the systemic risks associated with new timely projects and strategic engineering.Responsible for managing dependencies in and across platforms complete release phases and milestones.

Optimized Product and Business strategies.Coordinated and executed campaign strategy for paid ads.Analyzed website data using Google webmaster, and Google Analytics.Created comprehensive report for competitive analysis, market segment, site speed, mobile optimization, back-links, keywords, and social analytics.Curated content and managed content by working with copywriters.Created campaign strategy for paid ads.Optimized Wordpress websites for sitespeed, mobile, and SEO.Managed Twitter, Facebook, Pinterest, and locational pages.

Managed websites for optimization, development, and content updates.Audited websites for performance & optimization. Implemented faster load times, structure, call to action, Content Delivery Network, Mobile responsiveness, and SEO. Created comprehensive reports on acquisitions, engagement levels, demographics, conversions, keyword rankings, CPC, social impression, and insights.Created effective Facebook & Twitter Ads to target growth and engagement. Managed multiple Facebook and Twitter Accounts with organic posts, insights, and automation.Created a portfolio for Tableau and SQL to showcase the future of marketing & data.

Completed all retail transactions on a POS system.Identified inventory levels and stock locations using Warehouse Management System. Served as a brand manager for all digital platforms. Develop frameworks for tackling complex strategic and operational problems. Development economic projections in relation to target audience to predict sales. Managed Social Media Posts.Improved Sales with exceptional customer expertise.Processed goods in the logistic department.

Designed and edited websites using HTML editor and Dreamweaver Utilized SEO tools to attract more hits/views/sales.Contributed to PR articles for new products.Managed company’s Pinterest, Twitter, Facebook, & YouTube accounts. Wrote article, blogs, and pages, using WordPress.org.Created backlinks for product sites.