Tony C. Email & Phone Number

Experienced, motivational and versatile marketing executive with a proven ability to generate revenue, direct operations, build a brand, launch and develop products, and define market strategies for growth. Able to serve as a critical leader, responsible for driving growth and service against the company’s key strategic imperatives. Proven success in a start up or matrix organization and a fast-paced, entrepreneurial environment.• Balanced leadership style - allows for strategic business skills, a high level of intellectual agility and capacity for original thoughts, with the ability to be hands-on, lead and motivate by example.• Progressive leadership experience in sales, operations, strategic planning, marketing, product and business development, communications. Focused experience in providing guidance for short and long term strategies and objectives. Solid understanding of Retail, Financial Services and e-Commerce.• Proven track record in developing integrated and successful strategic plans and programs in a competitive market space for established and start up organizations.• Able to develop and introduce key products and services based on consumer analysis and demand utilizing AI/ML data and analytics.• Ability to develop, communicate and manage a business strategy and drive alignment of all related operations to ensure consistency, utilizing both direct and aligned resources.• Product development, marketing, integration.• Able to manage a business model that includes asset/liability management, risk management, close collaboration with key business units, product development, operations, acquisition, branding, CRM and e-Commerce utilizing SEO and SRM to meet objectives of plans.Deep understanding of risk, compliance, KYC/AML and/or identity verification Experience working with integration partners and developers by delivering platform/SDK/API offerings and/or from third parties• Experienced developing and executing annual business plans, with required adjustments and updates to deliver on business, customer goals, and communicate and interact with Board of Directors. Acting as champion/consultant for imperatives across the organization.Specialties:Corporate Operations and strategies including brand development, market share and management.Digital Payments Strategy.New Consumer and Business product and services development and launch.e-Channel development and delivery for financial and retail products and services.Market analysis and expansionsManaging Asset/Liability and Risk, Retention, Rewards Programs, CRM/MCIF systems.

Listed skills include Integrated Marketing, Marketing Strategy, Marketing Communications, Strategic Planning, and 46 others.

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  The University Of Texas At Austin

  Marketing