Tony Hernandez-Ferman

Tony Hernandez-Ferman Email and Phone Number

Co-Founder & CEO @ Omniscale.io | Former Attentive, Warby Parker, & Jet.com/Walmart @ Omniscale.io
Tony Hernandez-Ferman's Location
New York, New York, United States, United States
About Tony Hernandez-Ferman

Corporate development leader with 9+ years of experience building great businesses. Currently reinventing omnichannel growth for leading ecommerce brands.Son of wartime refugees from Central America.Always happy to connect.

Tony Hernandez-Ferman's Current Company Details
Omniscale.io

Omniscale.Io

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Co-Founder & CEO @ Omniscale.io | Former Attentive, Warby Parker, & Jet.com/Walmart
Tony Hernandez-Ferman Work Experience Details
  • Omniscale.Io
    Co-Founder & Ceo
    Omniscale.Io 2024 - Present
    B2B lead generation platform helping ecommerce brands expand into retail and wholesale through targeted data. Our comprehensive database connects fast-growing brands to 20,000+ retailers and 25,000+ buyers, streamlining omnichannel growth.We've raised $120K in pre-seed funding from The Workers Lab Innovation Fund.Learn more about Omniscale.io here: https://www.omniscale.io/Join our waitlist here: https://forms.gle/XrF92DSRGjX228TW8
  • Scalable
    Board Member
    Scalable Aug 2022 - Present
    Newark, California, Us
    Scalable Labs creates software that helps entrepreneurs scale their businesses. The company is bootstrapped, profitable, and has generated over $1B in lifetime revenue. The company has built multiple products, including: - Chip, an all-in-one, zero-operations ecommerce platform powered by AI - https://www.chipchip.com/- Fuel, one of the fastest-growing print-on-demand apps on Shopify - https://www.getfuelpod.com/- Scalable Press, an order automation platform for promotional products and printing businesses - https://scalablepress.com/
  • Pattern Brands
    Head Of M&A And Corporate Development
    Pattern Brands Nov 2021 - 2023
    New York, Ny, Us
    Leading M&A at Pattern Brands across deal strategy, sourcing, due diligence, and transaction negotiations.Pattern Brands is a portfolio of ecommerce companies executing an operationally-focused M&A strategy in the Shopify space, backed by $100M in funding. Our in-house M&A and operations teams work closely with brand founders to drive post-acquisition value creation through marketing, operational, and multi-channel optimizations. We own and operate 7 brands and are actively expanding our portfolio across the home goods space.The team behind Pattern Brands was formerly Gin Lane, a brand-building agency that launched +50 DTC startups, creating +$15 billion in market value. Gin Lane advised, launched, or invested in our generation's favorite brands, including Harry's, Sweetgreen, Hims, Smile Direct Club, Everlane, Warby Parker, Stadium Goods, Bonobos, Haus, Recess, Nike, Adidas, and more.Pattern Brands has raised $100M in funding and is backed by Primary, RRE, Toba Capital, Victory Park Capital, Verlinvest, BAM Elevate, Kleiner Perkins, and other leading investors.
  • Attentive
    Strategy
    Attentive 2020 - 2021
    New York, Us
    Worked with Attentive's executive team to frame, diagnose, and solve our most challenging business problems. Focused on go-to-market strategy, scaling Attentive's SMS marketing software across new B2B ecommerce customer segments and international markets. Attentive has raised over $850M in funding and is backed by BlackRock, Softbank, GIC, TCV, Coatue, Bain Capital Ventures, Sequoia, IVP, and other leading venture firms.
  • Warby Parker
    Strategy And Corporate Development
    Warby Parker 2018 - 2020
    New York, Ny, Us
    Partnered with Warby Parker's Co-CEOs to drive forward the most promising growth opportunities, with a focus on sustainable growth (pre-IPO). Led the evaluation and execution of new growth opportunities across international strategy, vision care & insurance, new product categories, and sales channel expansions. Conducted due diligence on inorganic growth opportunities and partnerships. Researched and articulated industry trends and areas of opportunity to further develop the C-Suite's view on the market landscape.Co-Lead of the Heritage Employee Resource Group (ERG) which celebrates the many ethnic and racial cultures within Warby Parker.
  • Jet
    Category And Revenue Operations
    Jet 2017 - 2018
    Hoboken, Nj - New Jersey
    Full P&L responsibility for +$15M men's fashion business unit with +60% y/y growth across both jet.com and walmart.com (end-to-end P&L and merchandising). Worked across Jet / Walmart's global supply chain to build and merchandise new fashion assortments for new and repeat customers, including DTC and private label brand launches. Specific focus on integrating the 2 platforms post-M&A while driving topline and contribution margin growth.
  • Blackrock
    Analyst
    Blackrock 2015 - 2017
    New York, Ny, Us
    Investment management and advisory for central banks, sovereign wealth funds, and finance ministries (AUMs of $2B-$500B+) across treasuries, corporates, global equities, private equity, cash, and FX. Focused on expanding BlackRock's book of business globally.
  • Blackrock
    Founders Scholarship Recipient
    Blackrock 2014 - 2015
    New York, Ny, Us
  • Actualyse.Com (Coachreg Pte Ltd)
    Growth & Partnerships
    Actualyse.Com (Coachreg Pte Ltd) 2014 - 2014
    Led growth and partnerships projects for an early-stage ed-tech startup.

Tony Hernandez-Ferman Education Details

  • Duke University
    Duke University
    Public Policy - Economics Focus
  • National University Of Singapore
    National University Of Singapore
    Duke-Nus Public Policy Program

Frequently Asked Questions about Tony Hernandez-Ferman

What company does Tony Hernandez-Ferman work for?

Tony Hernandez-Ferman works for Omniscale.io

What is Tony Hernandez-Ferman's role at the current company?

Tony Hernandez-Ferman's current role is Co-Founder & CEO @ Omniscale.io | Former Attentive, Warby Parker, & Jet.com/Walmart.

What schools did Tony Hernandez-Ferman attend?

Tony Hernandez-Ferman attended Duke University, National University Of Singapore.

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