- Develop social media strategy and planning for multiple official social media accounts- Manage social media ads boosting strategy; monitor, and optimize budget efficiency- Identify social content opportunities that drive customer, and seller value, brandings, and communication- Brainstorm and contribute ideas during the planning of integrated marketing activities to achieve business and brand objectives.- Constantly explore new functions of the various platforms and propose new engaging ideas.- Grows the e-commerce business by improving the customer experience, executing customer order fulfillment, and maintaining the digital platform.- Monitor eCommerce performance to ensure optimal market operations & platform management. - Plan, conceptualize and execute promotional/marketing campaigns in online marketplaces/platforms.- Maintain good relationships with marketplaces to constantly improve the brand's performance and exposure.

- Experienced in dealing with key leaders, vendors and 45 affiliate’s members throughout Malaysia & Singapore. - Lead & manage the entire office administration and operation. - Key contact person for all level of stakeholders. (Corporate & Government)- Manage and coordinate major events and sponsorship for affiliates. - Supervise and oversee the advertising opportunities in association's website and newsletter.- Planning for external & internal functions and preparation of meetings and conferences. - Coordinate committees and task forces.- Responsible for providing secretarial, clerical and administrative support in order to ensure that services is provided in an effective and efficient manner. - Building collaboration and maintain rapport relationship with trade partners. Manage the following key cooperative trade partners:(1) British American Tobacco (2) JT International (JTI) (3) Philip Morris Malaysia(4) Carlsberg Malaysia (5) Heineken Malaysia (6) Nestle Malaysia(7) F&N (8) Coca-cola(9) Etika(10) Yeo Hiap Seng

MEDIA BUYER (Dec 2009 - Apr 2011)• Establishing and maintaining strong working relationships with media-channel sales representatives, affiliates, and vendors• Negotiating with media to secure advantages, favorable rates, and favorable time slots.• Responsible for negotiating and buying appropriate media. Works closely with media planner to implement media plan.CLIENTS/ACCOUNTS HANDLING (MEDIA BUYING)/PORTFOLIO:• Johnnie Walker • Research In Motion (Blackberry)• Kellogg's • Eficaz Media (Bank Rakyat)• RapidKL • Marina Bay Sands • Cebu Pacific Airlines• Far East Organization• Genting Malaysia Berhad (Short term)MEDIA PLANNER (May 2011 - March 2012)PREPARATION:• Working with the client and the account team to understand a client's business objectives and advertising strategy;• Making decisions on the best form of media for specific clients and campaigns;• Thinking creatively about ways to represent particular clients; undertaking research using specialist industry resources;• Researching and analysing data to translate ideas into a quantifiable task;• Identifying target audiences and analysing their characteristics, behaviour and media habits;• Presenting proposals, with media and cost schedules to clients.IMPLEMENTATION:• Recommending the most appropriate types of media to use, as well as the most effective time spans and locations;• Working with colleagues, other departments and media buyers either in-house or in a specialist agency;• Making and maintaining good contacts with media owners, such as newspapers, magazines and websites;• Managing client relationships to ensure respect and trust in your judgement;• Developing evaluation techniques for campaigns.ACCOUNTS HANDLING/MEDIA PLANNING FOR 1. Richemont Luxury Brands: • Montblanc • IWC • Piaget • Panerai • Roger Dubuis • Baume & Mercier.2. Mead Johnson: Enfachildren/Enfamama3. COACH (all categories)

• Responsible to provide global customer service support for clients from Singapore, China, Thailand, Taiwan, Korea, Australia, etc.• To develop new client relationships and maintain existing client relationships with a view of growing the client base.• To manage and understand customer requirements and queries and help them with high level of customer service skill.• To manage incoming and outbound calls and emails as well as provide consultative support of all types of queries.• To maintain log on service requests, complaints, enquiries and continuous customer service.• To comply operational procedures all the time.