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Tony is the Creative Director of MIX, which is built around Tony’s solid background in corporate brand management and marketing. Tony has served as the executive-level creative director for Fortune 100 firms and a national advertising agency, and he has developed strategic rebranding initiatives for corporate and consumer communications. As VP Creative Director for Kirshenbaum Bond Partners (New York and Palo Alto), Tony managed national and international accounts for this 550-person advertising agency, working on creative and presentation strategies for Target, Revlon, Credit Suisse First Boston (CSFB), and other agency accounts. As manager of the West Coast KBP office, Tony directed creative for the international CSFB Tech Group account with a $50 million annual budget, developing all national and international campaign materials: print creative, brand communications, and more than 150 full-page newspaper and magazine ads. Tony previously served as VP Brand Manager/Creative Director for Wells Fargo Company (San Francisco), where he directed a national brand re-launch after Wells Fargo’s merger with Norwest Bank, supervising the rollout of all print deliverables, retail and corporate signage, and consumer credit card products to branches and consumers in 26 states. As VP Senior Art Director for Bank of America headquarters (San Francisco), Tony managed a creative staff of 26 design professionals in delivering marketing and advertising communications for the BofA advertising department. Prior to that, Tony was the Corporate Design Director for Chevron Corporation in San Francisco, managing the internal design and production department delivering multi-channel marketing, advertising, educational, and pro-bono communications for this multi-national company. With MIX, Tony has worked with numerous clients in the SF Bay Area and remotely designing business and consumer communications as well as working with private school clients to refresh their brand identities and advancement campaigns.
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Creative DirectorMix Creative 2005 - PresentSf Bay Area -
Vp Creative DirectorKbs (Kirshenbaum Bond Senecal + Partners) Apr 2000 - May 2002One of six company creative directors managing international accounts for acclaimed 600-person New York advertising agency working on creative and design strategy for Target, Revlon, and Credit Suisse First Boston.• Established Silicon Valley satellite agency of KBP Advertising New York. Hired 10-person creative and account staff, established on-site digital studio and external contractor resources for agency work.• Managed $50 million annual CSFB Tech Group account including all advertising campaign materials. Directed national and international print creative, advertising, and brand communications, producing over 150 full-page financial transaction national and international magazine and newspaper ads.• Devised ongoing creative positioning, and comprehensive brand platform for CSFB Tech Group campaign strategy, “Empowering Change,” directing advertising communications for multi-sector advertising initiatives. -
Vp Brand DirectorWells Fargo Feb 1998 - Apr 2000San FranciscoDirected re-branding process and critical integration of Wells Fargo corporate identity and branded retail merchandising materials in national rollout of merger deliverables with Norwest Bank.• Directed multiple external agency and vendor partners in development and execution of marketing, advertising, and consumer related print materials for major corporate and retail brand programs. Included company-wide identity system, literature program, signage, credit card plastics, and internal communications. • Managed brand-training seminars directed to the Norwest regional product and marketing managers network, as well as contracted agency print vendors and manufacturing partners. Coordinated assessment and contract negotiations for all production and signage vendors within the new states as a result of the merger.• Strong writing and communications proficiencies required to successfully present and articulate the WF legacy brand to the new employee audience. -
Vp Senior Art DirectorBank Of America 1998 - 2000San Francisco, Ca
Tony Vecchio Skills
Tony Vecchio Education Details
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Design & Brand
Frequently Asked Questions about Tony Vecchio
What company does Tony Vecchio work for?
Tony Vecchio works for Mix Creative
What is Tony Vecchio's role at the current company?
Tony Vecchio's current role is Hey! What's Happening!.
What is Tony Vecchio's email address?
Tony Vecchio's email address is to****@****art.org
What is Tony Vecchio's direct phone number?
Tony Vecchio's direct phone number is +192555*****
What schools did Tony Vecchio attend?
Tony Vecchio attended Ringling College Of Art And Design.
What are some of Tony Vecchio's interests?
Tony Vecchio has interest in Economic Empowerment, Politics, Environment, Education, Collage Assemblage Illustration, Branded Fine Art For Corporate Offices, Arts And Culture.
What skills is Tony Vecchio known for?
Tony Vecchio has skills like Relationship Marketing, Advertising, Creative Direction, Direct Marketing, Integrated Marketing.
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Tony Vecchio
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Tony Vecchio
Aircraft Maintenance Instructor At Epic Flight Academy In New Symrna Beach FloridaSanford, Fl2southernexecjet.com, southernexecjet.com
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