• Lead the development and execution of MxD’s industry recruitment to include: strategy, sales processes, systems and metrics, including expansion and management of MxD’s CRM system. • Develop a strategic pipeline of prospective members, craft tailored recruitment strategies and manage prospects through the recruitment funnel. • Develop, refine and deploy an effective system for evaluation and prioritization of target prospects, working with the Chief Product Officer on strategic priorities at it aligns with MxD’s Strategic Investment Plan.• Contribute to the ideation of project ideas to attract prospective members• Manage the customer/member recruitment-related calendar of events (initial meetings, conferences, calls, and other promotional events), including scheduling, senior management participation and all meeting logistics. • Lead the creation and deployment of all communication and materials for potential prospects. • Prepare the leadership the team for face to face meetings as well as phone calls related to recruitment, including developing scripts and assembling appropriate staff participation. Conduct feedback sessions after prospect meetings. • Partner with cross functional teams on messaging and ad hoc requests. • Work collaboratively across MxD teams to ensure marketing, presentations, social media and press releases conform with MxD standards

• Lead the development and execution of MxD’s industry recruitment to include: strategy, sales processes, systems and metrics, including expansion and management of MxD’s CRM system. • Develop a strategic pipeline of prospective members, craft tailored recruitment strategies and manage prospects through the recruitment funnel. • Develop, refine and deploy an effective system for evaluation and prioritization of target prospects, working with the Chief Product Officer on strategic priorities at it aligns with MxD’s Strategic Investment Plan.• Contribute to the ideation of project ideas to attract prospective members• Manage the customer/member recruitment-related calendar of events (initial meetings, conferences, calls, and other promotional events), including scheduling, senior management participation and all meeting logistics. • Lead the creation and deployment of all communication and materials for potential prospects. • Prepare the leadership the team for face to face meetings as well as phone calls related to recruitment, including developing scripts and assembling appropriate staff participation. Conduct feedback sessions after prospect meetings. • Partner with cross functional teams on messaging and ad hoc requests. • Work collaboratively across MxD teams to ensure marketing, presentations, social media and press releases conform with MxD standards.

Developing and maintaining corporate-level relationships with large national healthcare corporations for the purpose of increasing sales revenue from these accounts• Responsible for compiling and maintaining market transparency on Brainlab’s national account customer base including all major national healthcare corporations, government entities, regional care providers with large national footprints and other related third-party vendors• Act as the overall coordinator of sales, marketing, and corporate development opportunities that have national, multi-site implications• Work closely with VPs or Sale and Regional Directors brining incremental value at the National Account level• Crafting and executing a consistent sales & marketing action plan• Working with legal and management to implement mutually beneficial contracts with all partners.• Provide timely updates to management and sales on progress/status with all national accounts.• Representation of our national account efforts at all major scientific meetings• Identifying strategic opportunities for growth within existing accounts• Opportunity identification for new partnerships• Solid understanding of all Brainlab product lines required: Surgery, Oncology, Healthcare IT, corporate mission and values.

Create and execute sales strategies for Upgrade Solutions within the Image Guided Surgery and Radiotherapy business segments. This includes researching, identifying and creating business opportunities and presenting case models to justify viability of new and existing ventures related to the core competencies and strategic objectives of Brainlab Inc. • Research, identify, develop and prospect potential customers in order to increase sales • Develop and implement strategic sales plan and goals • Prospect, negotiate and profitably increase recurring revenue opportunities • Investigate and pursue opportunities where Brainlab Inc can expand and/or connect its existing networks to increase market value and broaden target customer base • Research new and emerging technologies and trends and creatively design new business models and revenue targets to take advantage of new opportunities for prospective customers and partners • Develop strategies for establishing partnerships and business relationships to market products or services already offered • Estimate demand for proposed projects based on market research and consumer trends • Collaborate with internal departments, such as marketing, sales, and engineering and external partners and allies in the development and implementation of strategies, plans and business models • Prepare and deliver sales presentations to key clients in coordination with sales representatives or agents • Partner with external Sales and Support Team in order to best position and close upgrade business

Responsible for all Radiotherapy service business in North Region• Directly responsible for over 25 million in Revenue each Fiscal Year• Ensure customer satisfaction and utilization of all Radiotherapy products within region• Accountable for 10 engineers (1 Project Manager, 1 National Tech Support, 8 Support Specialists) • Ensure the handling of all service & installation matters according to quality system • Structuring and supervising customer training onsite and In-house • Assess the training need of individual Support Engineers and schedule required training in cooperation with and through Corporate Support Department • Supervise training of new employees. Focus on technical, communication, and problem solving skills. • Ensure that all Support Engineers have access to all infrastructure, equipment, and information necessary to render their work most effectively • Report statistics, problems and other support related relevant issues to Corporate Support. • Plan the future Service Engineers Requirements and supervise the hiring process • Monitor inefficient service territories and create action plan to improve business (in association with corporate Support) • Ensure that all acceptance dates & protocols are uploaded to the intranet not later than 24 hours after the customer signed the documents • All job duties and functions of the Sales Manager Customer Service (stated below) within North Region

Responsible for all Radiotherapy product lines in North AmericaAccountable for over 15 million in post-sale service contract revenue Outperform sales plan in each of the past 4 yearsIncreased service contract coverage statistics annuallyCollaborate with outside sales force to position service sold in conjunction with the systemEstablish and maintain relationships with Executive, Administrator and Directors to close businessNegotiate pricing, scope, and terms and conditions of serviceManage and improve customer satisfaction in conjunction with field personnelCurrently restructuring service offerings, contribution margin, and pricing characteristicsShaping the service organization for the future

Responsible for all product lines, IGS and RadiotherapyAccountable for over 25 million in post-sale service contract revenueBuilding strong relationships with customers through support and sales staffCovered West and Central Zones, including Canada

Site Team Coordinator for GE’s largest service contract in Minnesota Head contact for all service needs within a hospital organization Recognized as being top talent each year within businessModality Leader for XR-MammographyDrive service contract sales through outstanding servicePart of a team that deals with implementing technology needs for the company

Worked on a team to develop and design….Generated quotes and priced competitors equipmentCreated flow diagrams and training documentation for Drive SystemsDrafted AutoCad schematic and layout designs Performed qualification testing and documentation on beta drives