With a career dedication to digital marketing, my focus has been on fine-tuning businesses’ online presence and achieving measurable success. At the helm of my own consultancy, I've orchestrated campaigns that have managed over $20 million in ad spend, specializing in PPC and performance marketing. My systematic approach to maximizing ROI and expanding market share has served a diverse clientele across industries worldwide.Strategic thinking and conversion optimization are at the core of my mission, ensuring each client's brand is powerfully positioned in the competitive digital landscape. We thrive on overcoming the challenges of digital chaos, leveraging proprietary technologies to streamline and amplify our clients’ marketing efforts. My role is to lead businesses through the complexities of digital strategy, delivering results that resonate both with their values and their bottom line.Here are some recent case studies:- At Ideal Image, North America's leading med spa, Antonio managed a $40 million annual budget across seven accounts. He reallocated budgets to impactful campaigns, paused $3.8 million worth of underperforming keywords, and boosted yearly revenue by $1.2 million within 30 days. His gender-specific landing page strategy increased conversion rates by over 20%.- For Leviate Air Group, a private aircraft rental service, Antonio reduced PPC lead costs by 40%, boosted conversion rates by 30%, and increased click-through rates by over 65% within three months. He enhanced lead quality by 40% through AI-driven call analysis and conversion attribution, and scaled the budget from $10K to $50K per month.- For Mad Fish Agency, Antonio was able to reduce cost per lead (CPL) on 7 problematic accounts by about 35% to 72% in 90 days by utilizing both Target CPA strategies, and account restructuring, providing feedback on landing page conversion rate optimization (CRO), conducting client-level messaging analysis, looking into user demographic and income data, and leveraging time-of-day bidding strategies to further reduce CPLs. He helped the agency implement an AI-Driven approach to day to day optimization efforts and most agency accounts saw improvements across the board.- For PlayStation I managed campaign launches for Triple AAA game titles, hardware and accessories. I managed a team of 8 people in LATAM and worked with our North American and EMEA teams to ensure we had successful global launches of products. Day to day activities consisted of reporting, campaign management and optimization, QA for launches etc.