I am a maker, just love marking stuff. Furniture, jewelry, eCommerce sites and now the worlds best mobile linking platform.Currently founder, CEO and lead designer for Shomi based in Melbourne. I have a passion for great design and innovative technologies that help make our lives better. After working in web and design oriented businesses for many years I have drawn on this experience to create the Shomi Platform that link the physical to the digital. Shomi is a platform that allows it's users to create mobile digital content and then link that content to physical products. These product could be restaurant menus, product packaging, medications and print publications. The options are really endless.Shomi was designed as a one stop shop from the creating of content to the physical link through our font based Shomi Link to the app based reader technology.The Shomi platform has many advantages over currently available technologies (like QR codes and image recognition):*As the Shomi Code is based on a font it can be placed into a line of text or any other confined space that would not be practical for something like a QR code, saving valuable space.*The Shomi platform offers a consistent and safe user experience for the end user as well as capturing more valuable data for our publishers.*Shomi offers real customer engagement for our publishers.*Shomi takes the pain out of access digital content from print by eliminating all typing and navigating through a mobile device. Open the app and hold the camera over the code and that's it, easy.Recent Events:Hand picked by Google Australia and General Assembly for their Startup Bootcamp in Sydney from 1000 applicants. March 2014Finalists in the AntHill Magazine’s SMART 100 innovation awards program for the top 100 most innovative products and services in Australia. April 2014Shomi will change the way we interact with the physical world.