Oversees all aspects of the marketing strategy, planning, and execution for the companyresponsible for developing and implementing comprehensive marketing plans that drive brand awareness, customer acquisition, and revenue growthcollaborates with cross-functional teams to ensure alignment with business objectives and effectively manages marketing budgets to maximize ROIEstablishes key performance indicators to measure the effectiveness of e-commerce marketing initiatives. Analyzes metrics such as conversion rates, customer acquisition cost , and return on ad spend to optimize campaign performance.Leads the planning, execution, and optimization of digital marketing campaigns across various channels, including paid search, display advertising, social media, email marketing, and affiliate marketing.

eCommerce Strategy Development: Develops and implements a comprehensive eCommerce strategy aligned with company goals and market trends.Content Strategy: Develops a content strategy for the e-commerce platform, including product descriptions, landing pages, blog posts, and multimedia content. Ensures content is optimized for search engines and aligned with brand messaging.

Cross-Functional Collaboration: Collaborates with product development, sales, and customer service teams to ensure alignment of Channel-commerce initiatives with overall business goals. Facilitates communication and coordination across departments.Sales Channel Strategy: Develops and implements a comprehensive sales channel marketing strategy aligned with business objectives, focusing on customer acquisition, retention, and conversion optimization.