Norbert Tordai Email & Phone Number

Budapest, Hungary

• Full campaign management from start to finish of large budget campaigns, trafficking and monitoring within Google Ad Manager (Direct and PMPS)
• Liaising with clients and external agencies directly on their campaigns and supporting the Sales team in developing their display and data responses to briefs
• Troubleshooting and suggesting areas of improvement/optimisations to ensure campaigns are hitting client KPI's and advertising benchmarks

Budapest, Hungary

• Building and managing the Programmatic team and processes, technology stack and strategy
• Maximizing yields from all programmatic sources: from PMPs and OMP
• Implementing Header Bidding
• Managing relationships with SSPs and other programmatic buying partners
• Communication with Dev team, Portfolio team, AdOps team and other teams for making a successful product on the programmatic side and maintain customers satisfaction
• Working on different SSPs: Index Exchange, Pubmatic, Magnite, Xandr, Google AdManager, Sovrn, OneTag

Budapest, Hungary

• Responsible for the HOPPex business - Working on different SSPs: Magnite, Adform, Xandr and Google AdManager
• Implemented Adverticum EasySSP and EasyBID - (Switching from Waterfall modell to Header Bidding)
• Responsible for managing campaigns that have been sold programmatically on owned & operated sites and offsite (110 websites)
• Negotiating, managing and monitoring PMPs/Deal IDs
• Introduced a pricing and yield strategy for programmatic campaigns
• Managing technical implementations and integrations with 3rd party vendors and SSPs, DSPs

Budapest

Budapest, Hungary

Budapest, Hungary

Budapest, Hungary

• Booking campaigns & uploading creative using Adverticum, Gemius
• Monitoring the delivery of digital advertising campaigns
• Optimization of online campaigns to ensure successful results
• Creating daily/weekly/monthly campaign custom reports
• Notifying the account managers/sales team of any discrepancies, under-delivery, optimization changes.
• Collaborate with internal departments to develop existing ad serving capabilities and launch new ad formats

Budapest