Tim O'Reilly Email & Phone Number

Columbus, OH, US

• All encompassing role serving multiple clients in architecture and solutioning in Salesforce Marketing Cloud
• Architect and develop custom image selection tool for email to save time on development for multinational client.
• Work with national brand to create and build several campaigns leading to increase in customer re-orders.
• Set-up and document for client how to use Salesforce Marketing Cloud Personalization
• Create custom triggered solutions that utilize MCP to recommend products based on customer behaviors.
• Rebuilt customer email templates utilizing best practices for mobile responsivenesness.

Columbus, Ohio Metropolitan Area

• Creating solutions that help to increase sales and retention of customers with new and existing channels.
• Complete analysis of system that identified key areas of improvement and missing best practices, that will be used as thebasis for global redesign across 7 countries.
• In house expert on market cloud, coaching junior developers and system analysis
• Setup best practices for offshore team, assigning work, leading code review and providing feedback and direction.
• Solutioned and development of SMS campaigns resulting in a increase in abandon cart conversion rate.
• Work with key stakeholders to take requirements and create a final working solution.

Columbus, Ohio Area

• Drove a cross-functional team of 4 content builders and 2 designers to improve property and causality sales. Developed websites for business partner needs and partnered with I.T. to implement new technologies..
• Worked with the Salesforce marketing cloud platform, delivering unique solutions and process improvements.
• Garnered a reputation as the go-to Subject Matter Expert on the Salesforce marketing cloud, creating custom solutions and collaborating with the sales cloud team to set up a cloud connector.
• Recognized as a leader, innovating new communication methodologies and training 5 associates on best practices while developing team skillsets.
• Created a custom website with multiple email campaigns that allowed agents to choose specific campaign opt-ins, driving a 70% engagement rate and ultimately saving $350K+ in development costs.
• Improved team performance and reorganized workflows, launched upskilling initiatives, and reorganized team structure, decreasing turnaround times by 20% and saving a full 4 weeks per year in development time.

Columbus, Ohio Area

• Developed projects focused on process improvement and researched and implemented new trends and technology. Built and maintained 3rd party vendor relationships.
• Innovated new automations for email deployment, decreasing development time by 20 hours per month.
• Led team of 5 contractors and coached an additional 5 team members.
• Automated an arduous manual process causing a major slowdown, virtually eliminating the need to outsource a solution and saving $20K per year in unnecessary costs.

• Developed and deployed dynamic HTML email campaigns for 20 business units. Built multiple microsites to collect consumer data and created and presented reports on email results using Exact Target, Webtrends, and SQL.
• Trained 2 teammates on best practices and email creation.
• Spearheaded a drip campaign that increased annual sales by $1M+.
• Collaborated with a cross-functional team of builders, designers and data architects to develop email strategies.
• Negotiated key contracts with 3rd party vendor.

Update Research Department websites as neededCreate reports using Google analyticsConvert websites from Coldfusion to PHP

Collaborate with cross-functional team to develop web sites from initial concept toimplementation for a major Canadian packaged goods companyWork closely with project manager to estimate required resources and define key milestones inorder to deliver client projects within budget and on scheduleBuild and deploy HTML email campaigns for companies such as.

Computer Science

Activities and Societies: Assistant Coach Woman's Club Hockey, Zoology Club

Associate'S Degree, Computer Programming