Tori Maiers Email & Phone Number

West Des Moines, Iowa

Des Moines, Iowa

Dyersville, Iowa

Iowa City, Iowa

• Participated in a 3-credit University of Iowa experiential learning course that involved projects for NASCAR and FOX Sports
• Conducted extensive market research to develop a marketing and promotion campaign, with a $1,000,000 budget, to drive viewers to tune in to the Daytona 500 TV broadcast
• Developed and presented a group proposal to Matt Nordby, Senior Director of Communications & Broadcast for NASCAR, and Erik Arneson, Vice President of Media Relations for FOX Sports
• Researched best practices to boost fan engagement on NASCAR’s social media platforms and implemented new ways to activate sponsorships, driver outreach and fundraisers
• Communicated directly with executives at affiliated organizations and universities, through weekly Zoom meetings, to respond to questions as well as enhance business strategies and supporting materials
• Explored specific tactics that could be utilized to attract younger demographics to the sport both regionally and nationally

Iowa City, Iowa

• Planned and executed daily activities for coaches, staff, student-athletes, visitors and NFL scouts within a timely manner
• Regularly recorded prospective student-athlete information and updates to Teamworks’ online database
• First line of communication for professional teams, businesses and outside vendors wanting to speak with specific personnel in the Hansen Football Performance Center
• Helped coaches, staff, prospective student-athletes and their families with recruitment functions on game days and campus visits, including facility tours and academic information
• Assisted the Director of Recruiting and Recruiting Operations & Special Events Coordinator with the event layout and logistics, guest relations and check-in procedures of unofficial and official visits, strength and.

Remote

• Responsible for sourcing and assisting with the hiring of 50+ temporary game day staff for the 2020 MLB Field of Dreams event
• Helped in compiling all necessary information and paperwork to payroll and credential staff

Coralville, Iowa

Dubuque, Iowa

• Directed interns with the set-up and execution of festival grounds
• Conducted ticketing reports of current and previous years for America’s River Festival
• Organized essential supplies and equipment before and after the completion of the two-day event
• Supervised the tent of a notable sponsor at event and ushered visitors to reserved seating areas

Bachelor Of Science - Bs, Sport And Recreation Management, Event Management Certificate, Human Relations Minor

High School Diploma

Activities & Societies • Girl's Soccer Team - three year varsity letter winner • National Honors Society • Journalism - Head Outpost.