Tori Maiers Email & Phone Number

West Des Moines, Iowa

Des Moines, Iowa

Dyersville, Iowa

Iowa City, Iowa

• Participated in a 3-credit University of Iowa experiential learning course that involved projects for NASCAR and FOX Sports• Conducted extensive market research to develop a marketing and promotion campaign, with a $1,000,000 budget, to drive viewers to tune in to the Daytona 500 TV broadcast• Developed and presented a group proposal to Matt Nordby, Senior Director of Communications & Broadcast for NASCAR, and Erik Arneson, Vice President of Media Relations for FOX Sports• Researched best practices to boost fan engagement on NASCAR’s social media platforms and implemented new ways to activate sponsorships, driver outreach and fundraisers• Communicated directly with executives at affiliated organizations and universities, through weekly Zoom meetings, to respond to questions as well as enhance business strategies and supporting materials• Explored specific tactics that could be utilized to attract younger demographics to the sport both regionally and nationally

Iowa City, Iowa

• Planned and executed daily activities for coaches, staff, student-athletes, visitors and NFL scouts within a timely manner• Regularly recorded prospective student-athlete information and updates to Teamworks’ online database• First line of communication for professional teams, businesses and outside vendors wanting to speak with specific personnel in the Hansen Football Performance Center• Helped coaches, staff, prospective student-athletes and their families with recruitment functions on game days and campus visits, including facility tours and academic information• Assisted the Director of Recruiting and Recruiting Operations & Special Events Coordinator with the event layout and logistics, guest relations and check-in procedures of unofficial and official visits, strength and conditioning camps and the Hawkeye Football awards banquet

Remote

• Responsible for sourcing and assisting with the hiring of 50+ temporary game day staff for the 2020 MLB Field of Dreams event• Helped in compiling all necessary information and paperwork to payroll and credential staff

Coralville, Iowa

Dubuque, Iowa

• Directed interns with the set-up and execution of festival grounds• Conducted ticketing reports of current and previous years for America’s River Festival• Organized essential supplies and equipment before and after the completion of the two-day event• Supervised the tent of a notable sponsor at event and ushered visitors to reserved seating areas

Bachelor Of Science - Bs, Sport And Recreation Management, Event Management Certificate, Human Relations Minor

High School Diploma

Activities & Societies • Girl's Soccer Team - three year varsity letter winner • National Honors Society • Journalism - Head Outpost.