Torsten Lehrmann Email & Phone Number

Lyngby, Dk

Copenhagen Area, Denmark

Copenhagen Area, Denmark

Orion Trading specialises in barter deals that enables the clients to part fund their media campaigns with their own goods. Very strong USP!http://www.orionworldwide.com/As Managing Director I am responsible for Orion's operations in the Nordic region. Responsible for overall negotiations with the media, clients and for negotiating investment deals with the Nordic media vendors. Day to day manager of Orion's staff.Have developed Sweden as a new market. Created understanding within the media business in the Nordic region for Orion's concept and business model.When I sell our products I always look to fill the needs of the other party. All media vendors and clients have different needs. Exploring these needs and finding the appropriate solutions to them drives me toward the optimal solution. I am very target focused and get a lot of motivation from Business Development whilst also reaching and exceeding my company goals. I track all my actions with clients, media vendors and agencies in SalesForce (ERP/CRM system) to make sure that I follow up on relevant projects at all times.I participate in Procurement (sourcing) processes and tenders on a regular basis and negotiate big deals with both media vendors and clients.

Denmark, Sweden And Norway

Responsible for making agreements with individual media vendors in Denmark, Sweden and Norway in order to optimize IUM's revenue from Trading with media vendors.IUM is a classic media agency, i.e. an agency that advises advertisers on how best to use their marketing budgets to achieve their communication objectives. IUM has approximately 130 employees, and buy Danish media each year at a value of approximately 600 million kroner (DKK).Through my knowledge of the needs of the media vendors I managed to generate more than 6 million DKK of revenue to IUM per year through my media vendor agreements.I am always seeking to find solutions that will benefit both parties and thereby secure long lasting and profitable relationships.

Denmark

Manager of Sales, marketing and all administrative tasks. I managed all staffing arrangements and challenges openly and sensitively.The ad market had come to a complete halt. I had to reduce the company's staff from 27 to 15 employees in four months. In managing this process I needed to focus both on the corporate objectives, as well as retaining key personnel and sensitively supporting the employee’s needs and expectations. Whilst at all times ensuring we operated clearly within Danish Laws of employment. While doing so I had to work out a new business model that kept focus on driving ad sales and employment efficiency.As a CEO it was a tough time at Forlaget De Luxe but I learned a lot about downsizing, HR in general and the complex Laws of Employment.

Denmark

Director and manager of media department, developing device strategic and tactical media strategies for Kunde & Co's customers. Negotiations with the media - both nationally and internationally.Kunde & Co is a classic advertising agency that works to develop brands and brand portfolios. They also have a media department, which effectively acts as a media agency within the advertising agency. The agency employed some 200 employees at that time and generated approximately 380 million kroner (DKK) of billings.In 2007 we focused a lot on time consumption per client and as a consequence of this the media department gained a revenue of 7 million kroner (DKK), which made the media department (at that time) the department with the highest earnings per employee.

Denmark

As director my key tasks were the annual agreement and campaign negotiations on behalf of Mediaedge:CIA's largest print customers. Responsible for delivering staff training in trends in printed media and the education of media consultants in negotiation techniques. Together with developing tools for use in the sales process, handling of clients and media planning.As a media expert within printed media I was often quoted in newsletters, Trade Press and dailies. I also made 3 appearances on national TV as a print expert. I used my expertise to turn MEC's print-organization from being a handling and service agency to being an extrovert and negotiation-oriented team. We succeeded very well! During the three years as director I managed to generate earnings on the negotiation results of app 1,000,000 kroner (DKK) per year. MEC used to have a non-existing profit in this area prior to my employment.Mediaedge: cia is a classic media agency, i.e. an agency that advises advertisers on how to best to use their marketing budgets to achieve their communication objectives. MEC had about 90 employees at that time and a billing of app 1 billion kroner (DKK).

Denmark

Key tasks included the annual agreement and campaign negotiations on behalf of Mediacom’s largest print customers; staff training on trends in printed media; the education of media consultants in negotiation techniques and developing tools for use in the sales process, handling of clients and media planning.Through my close relationship with Allan Lillelund we achieved amazing results for TDC (Denmark’s biggest advertiser) in the annual agreements with printed media, and we set new standards for what annual agreement with print media could include - to the common benefit for both advertisers and newspapers.Mediacom is - like MEC - a classic media agency. Mediacom employed around 85 people at that time and had a billing of approximately 800 million kroner (DKK) per year.

Denmark

Key Account Management within ad sales of a large portfolio of advertisers within Finance, Insurance, Telecommunication and Betting.My role at Berlingske was the perfect launch for my long career in the media business. Berlingske was back then known to educate and mentor new employees to become highly-esteemed sales personel. I rapidly developed from knowing nothing about sales and client management to having a solid understanding of how to handle a big client portfolio within ad sales.

Denmark

Key tasks included conducting detailed analysis for clients and highlighting relevant conclusions and essential actions in a short and precise manner.In this job I quickly learned to produce questionnaires for surveys from the buttom and to analyse huge amounts of data. From the data my focus was to find the essential findings and to write recommendations based on the data.This role really complemented my previous studies a lot and it was great to see how the theoretical learning’s from my academic studies could be effectively and successfully applied to the business world.

Bachelor’S Degree, Ha Mat, 7,6

Mathematics, Statistics, Marketing and Analysis. My bachelor degree was a great introduction to Copenhagen Business School.

High School, Mathematics And Physics, 8,7

Activities and Societies: I have known since Primary School that my high school education should be the mathematical line. I have always.

Master’S Degree, Cand Merc-Mat, 9,3

Mathematics, Statistics, Marketing and Analysis. My major taught me a range of theoretical models that I can use from time to time in my.