Tory Hinton

Tory Hinton Email and Phone Number

Vice President @ No More Type 2
Los Angeles, CA, US
Tory Hinton's Location
Los Angeles Metropolitan Area, United States
Tory Hinton's Contact Details

Tory Hinton personal email

Tory Hinton phone numbers

About Tory Hinton

Tory Hinton is a senior public relations professional and storyteller with 10 years of experience in the B2B, B2C, technology and financial sectors. Tory specializes in helping companies develop brand building strategies and narratives that drive business objectives as well as enhance awareness, trust, engagement and purchase preference. Serving as Senior Vice President at No More Type 2, Tory leads the business to strategize and execute global integrated marketing campaigns across public relations, content marketing, paid media and social media.Praised for her attention to detail and uncompromising work ethic, Tory is a great asset to any team. She will not rest until the job is done and executed at the highest quality. She maximizes team performance by delegating to, coaching and mentoring junior staff. Tory graduated from the University of Southern California Magne Cum Laude and holds two bachelor's degrees in public relations and history. Marketing Expertise:Strategy • Corporate Communications • Corporate & Executive Positioning • Reputation Management • Executive Communications • Thought Leadership • Earned Media • Media Strategy • Media Relations • Content Creation • Writing & Editing • Digital Marketing • Social Media • Paid Media • Integrated Marketing Campaigns • Product Launches • Crisis Communications • Project & Team Management Issues Expertise:Environmental Social Governance • Diversity, Equity & InclusionTechnology Expertise:Physical Security • Cyber Security • Artificial Intelligence (AI) • Data Storage • Data Security & Data Privacy • Cloud • Software as a Service (SaaS) • Thermal Imaging • Video Surveillance • Video Analytics • Video Storage • Drones • Radar • Audio Monitoring • Sound Detection • Access Control • Biometrics • Security LightingReal Estate Finance Expertise:Affordable Housing • Low Income Housing Tax Credits Key Accounts: Seagate Technology • Teledyne FLIR • Genetec • Avigilon • BCDVideo • MOBOTIX • Magos Systems • Xtend • Louroe Electronics • System Surveyor • iluminar • Hunt Capital Partners

Tory Hinton's Current Company Details
No More Type 2

No More Type 2

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Vice President
Los Angeles, CA, US
Tory Hinton Work Experience Details
  • No More Type 2
    Vice President
    No More Type 2
    Los Angeles, Ca, Us
    View
  • No More Type 2
    Vice President
    No More Type 2 Feb 2024 - Present
    Los Angeles, California, United States
    Summary: Senior executive overseeing all brand storytelling, brand communications, public relations and integrated marketing programs using earned, owned, paid and new media.
    View
  • Maize Marketing
    Vice President
    Maize Marketing Oct 2021 - Feb 2024
    • Assisted the CEO in creating initiatives that drive the company's overall mission, values and strategic goals.• Served as senior level client contact, lead marketing strategist, publicist, content editor and director.• Provided counsel and advises clients on key market issues, trending topics, go-to-market plans and brand positioning.• Drove collaboration and alignment across clients’ cross-functional teams, including marketing, sales, public relations and product management.• Developed, wrote and edited high-level corporate communications, executive communications, product messaging, presentations and other documents.• Developed media strategy for all clients and oversaw media list curation, pitching, media inquiry response, media interviews as well as media training for clients.• Led agency’s content creation service, establishing frameworks, best practices and guidelines for articles, bylines, opinion editorials (op-eds), white papers, case studies, blogs, emails, social posts etc. • Led agency’s thought leadership as well as corporate and executive positioning service, overseeing the pitching of client executives for industry events, conferences, speaking engagements, educational webinars and more.• Led execution of client’s paid media campaigns, including research, plan creation, media reservation, asset creation for media, metrics reporting and invoicing/billing.• Established processes and systems to streamline financial operations for client programs, overseeing the creation and tracking of program budgets.• Oversaw agency’s daily operations, ensuring timeline management as well as deadline adherence.• Assessed agency’s workflow, discovered bottlenecks and identified solutions to improve efficiency and reduce time to delivery of assets.• Directed, trained, motivated and coached junior staff, upleveling their skills, work quality and performance.
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  • Maize Marketing
    Director, Public Relations
    Maize Marketing Feb 2018 - Sep 2021
    Woodland Hills, California
    Summary: Ran day-to-day operations for agency, leading internal team alignment meetings, client calls, strategic planning, integrated marketing plans, and quarterly presentations. Served as direct supervisor for coordinator and manager. Measurable Achievements• Launched 30-60-90 day employee onboarding and training program to accelerate industry education, client mastery, marketing skill development and documented coaching–all leading to higher employee performance. • Launched content creation and content marketing service, leading agency team to ideate, write, finalize and produce 30 pieces of content (blogs, listicles, infographics, etc.) per month for SEO, social, email and marketing automation campaigns. • Launched PR strategy to earn national and industry recognition for real estate finance client through award wins. Secured an Affordable Housing Tax Credit Coalition Charles L. Edson award for client’s investment in Sulzbacher Village, where client and co-developer were honored in a ceremony on Capitol Hill attended by housing leaders and members of Congress. • Led high impact Influencer Relations program, targeting the security industry, for a product marketing team within a large corporation specializing in data storage. Program was successful, and because of it, the product marketing manager referred the agency to two other product managers/directors within the corporation who later signed contracts with the agency.
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  • Maize Marketing
    Manager, Public Relations
    Maize Marketing Feb 2016 - Jan 2018
    Woodland Hills, California
    Summary: Managed 5 accounts at agency, where clients ranged from startups to midsize to large corporations who are publicly traded on the nasdaq. Managed public relations and thought leadership initiatives for all clients- from strategy to development to execution to reporting.Measurable Achievements • Increased credibility, attractability and visibility for real estate finance client to investors and developers through a constant flow of news coverage surrounding client’s low-income housing tax credit equity investments. Conducted robust media outreach to affordable housing trade media as well as local media surrounding every property closing (25-30 per year) and fund closings (1-2 per year). • Demonstrated value to thermal imaging security client by providing key industry insights, out-of-the-box campaign ideas, collaboration with client’s cross-functional teams, and high impact coverage across security trade publications. Fostered such a close partnership that the client renewed the agency contract annually and became the agency’s third longest tenured client of 6+ years. Client continued to retain agency even when it was acquired for $8 billion by another large corporation. • Strengthened thermal imaging security client’s reputation in the security marketplace as a thought leader by increasing the number of secured and completed byline articles by 5x. Provided exceptional ghost writing for senior executives, where upon receiving client’s byline article slated for the cover story of Security Today magazine, the editor told the client it was the best article he had reviewed in his 22 year tenure at the publication.
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  • Maize Marketing
    Coordinator, Public Relations
    Maize Marketing Feb 2014 - Jan 2016
    Woodland Hills, California
    Summary: Following a significant new business win, was hired to manage agency’s first security technology client account for an audio security company. Served as day-to-day client contact and coordinator for a strategic re-branding, public relations and creative advertising campaign.Measurable Achievements: • Assisted CEO with launch of agency’s security technology practice, growing from 1 security technology client to what would be become 20+ clients over 10 years.• Increased PR coverage for audio security company by 260% within first two years of engagement, increasing secured placements from 38 per year to 100+. Built lasting rapport, trust, camaraderie and partnership with audio security company, who would become agency’s longest returning client spanning 9 years.• Influenced the security trade media industry’s perception surrounding audio. Prior to campaign, audio was not top-of-mind for trade media; following PR efforts to what would eventually span nearly a decade, audio became a sought after topic and slated feature in trade media’s editorial planning.• Increased awareness for a nonprofit, supporting individuals who suffer from OCD, by securing local and national coverage. Drove broader interest and attendance to nonprofit’s annual conference with the idea of an “illumination” award that recognizes media personalities who positively portray OCD. Secured the 2014 inaugural winner’s attendance to the event. To date, the illumination award continues to be given out annually at the conference.
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  • Mww Pr
    Associate
    Mww Pr Oct 2013 - Jan 2014
    Hollywood
    • Influenced campaign ideas and tactics for new business pitches by providing industry insights and coverage trends to senior staff • Promoted the MWW brand by drafting press releases that highlighted strategic company hires and new practice areas • Advanced pitch efforts for Sanuk by creating seasonal trend blasts and assisting in creating a master pitch calendar • Executed media relations by building media lists and pitching journalists to write about new products or attend major events • Showcased outreach results by tracking secured coverage, creating media clips and putting together an of the end-of-year coverage report• Executed client administration support by handling media RSVPs for interviews with Alliance for Wireless Power at CES • Provided support for the following accounts:Sanuk • Air New Zealand • Edmunds.com • Related Companies • Blackhawk Network • StarMaker Interactive • Alliance For Wireless Power (A4WP) • MWW PR
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  • Healthy Child Healthy World
    Communications Intern
    Healthy Child Healthy World Aug 2013 - Oct 2013
    Santa Monica
    • Drove online conversation and engagement by creating 15 posts per week for Facebook and Twitter• Sustained Healthy Child’s digital presence by creating content for company blog and selecting content to syndicate to content partners• Regulated Healthy Child’s online community by updating information in the blogger coalition list and responding to queries from moms, journalists and bloggers
  • Lettuce Pr
    Intern
    Lettuce Pr Jun 2012 - Aug 2012
    Redondo Beach, Ca
    • Promoted and staffed events for clients by designing a poster, generating buzz on social media and creating individual media invites • Drafted key press materials for clients and pitched clients to the media • Provided support for:P.S. I Love You (non-profit organization) • Valery Satterwhite (health and wellness author) • Bruno Pisano (author and non-profit entrepreneur)
  • Nelson & Gilmore
    Intern
    Nelson & Gilmore Jun 2012 - Aug 2012
    Redondo Beach
    • Influenced media outreach strategy for clients by finding and presenting editorial opportunities and co-branding events to senior staff• Drafted press releases for clients• Created and managed content for client’s Facebook page• Provided support for the following accounts: Shorewood Realtors • Eureka! (restaurant) • Simi Valley Town Center
  • Annenberg Tv News
    Web Associate
    Annenberg Tv News Sep 2011 - Dec 2011
    • Identified breaking news stories and wrote articles on those stories for the Annenberg Television News website in real-time
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  • Drs & Associates
    Social Media And Public Relations Intern
    Drs & Associates May 2011 - Aug 2011
    Studio City
    • Monitored and tracked online coverage for multiple clients in the luxury architectural and interior design industries• Sustained digital presence for more than five clients by creating consistent content for Facebook • Sustained digital presence for the DRS brand by writing posts for the company blog• Executed blogger and media outreach to promote new or key products for clients • Expanded Zephyr’s social reach by increasing Zephyr’s Twitter following by five percent• Provided support for many accounts including: Caroma • Corbett Lighting • Zephyr • Stone Forest • LAUFEN • Hastings Tile & Bath • Watermark
  • Annenberg Tv News
    Assignment Editor
    Annenberg Tv News Jan 2011 - May 2011
    • Participated in morning news brief by finding and suggesting newsworthy events to cover • Wrote notes for the day’s news agenda• Researched and found experts that student reporters could interview for stories
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  • Joint Educational Project
    Program Assistant
    Joint Educational Project Aug 2010 - May 2011
    Los Angeles, California
    • Recruited, trained, supervised and assessed the progress of 12-38 USC student teachers at various sites• Addressed college classes regarding volunteering and the JEP program mission• Served as the liaison between professors, full-time JEP staff members and USC volunteers• Expanded the East Asian Studies Department by convincing a professor to participate in the JEP program and provide teaching and volunteer opportunities for his students
  • Americorps
    Summer Intern
    Americorps May 2008 - Jul 2008
    Philadelphia, Pa
    • Volunteered for AmeriCorps and HOPE worldwide to mentor inner city kids from Philadelphia and serve as a counselor for the Philadelphia Church of Christ's youth camps.
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Tory Hinton Skills

Social Media Blogging Facebook Public Speaking Public Relations Storytelling Marketing Press Releases Writing Social Media Marketing Microsoft Office Research Media Relations Social Networking Editing Interviews Event Planning Cision Powerpoint Nonprofits Writing Skills Twitter Seo Social Bookmarking Market Research Indesign Content Strategy Content Marketing Content Development Content

Tory Hinton Education Details

Frequently Asked Questions about Tory Hinton

What company does Tory Hinton work for?

Tory Hinton works for No More Type 2

What is Tory Hinton's role at the current company?

Tory Hinton's current role is Vice President.

What is Tory Hinton's email address?

Tory Hinton's email address is tn****@****usc.edu

What is Tory Hinton's direct phone number?

Tory Hinton's direct phone number is +181884*****

What schools did Tory Hinton attend?

Tory Hinton attended University Of Southern California, University Of Southern California.

What skills is Tory Hinton known for?

Tory Hinton has skills like Social Media, Blogging, Facebook, Public Speaking, Public Relations, Storytelling, Marketing, Press Releases, Writing, Social Media Marketing, Microsoft Office, Research.

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