Tory Glen Smith Email & Phone Number

I lead all of the growth efforts of BLACK BOX Prompter - the smart lyrics / chords confidence monitor that helps musicians create a more powerful connection with their audience.Our mission is to remove the distraction of mobile devices that interfere with live performances.Hobbyists, touring professionals, and churches can deliver their best performance by.

As the CEO or co-founder of a product market fit (PMF) SaaS, you understand that competition is becoming fiercer and the board has not been impressed with your mediocre pipeline. You feel it's time to break out of the slump and ramp up marketing efforts to grab more market share but the cost of an experienced full-time CMO is extremely expensive. With B2B.

Premium holiday and landscape lighting service using Dallas / Fort Worth's best, most experienced lighting installers, providing elegant seasonal lighting to homes, weddings, and commercial properties throughout DFW.

Founder of 80s Gadgets - North Texas' funnest 80s cover band.I have the coolest side hustle imaginable - I play guitar and lead a team of four talented musicians that have a passion for encouraging folks to re-live their youth by listening (and dancing) to fun 80s hits played live (no tracks). In charge of the branding, the marketing, the bookings, the.

Arlington, TX, US

I provided marketing leadership to Alterity, makers of Acctivate Inventory Software - a proven SaaS solution for growing manufacturers, distributors and online retailers who use QuickBooks (but don't want the price tag of an ERP).During my time at Acctivate, I was responsible for demand generation and led a marketing team responsible for all aspects of.

Grapevine, Texas, US

I helped grow B2B SaaS and technology companies, working with C-Suite, VPs, and directors who are looking to strengthen their sales pipeline by landing more qualified opportunities with the best of the best SaaS marketing practices.Our team of experienced digital marketers is experienced in getting your B2B product or service in front of an audience that.

Coppell, TX, US

Responsible for driving the ecommerce strategy, roadmap and execution of ALCO Stores’ (200 brick and mortar stores, $500MM revenue) new online marketplace, ALCOstores.com. Implemented several UI enhancements and addressed issues impacting conversion, leading to a 33% reduction in site abandonment. Highlights include:- Boosted online sales revenue 143% in.

US

• Drove online product roadmap for world’s largest retailer of Western wear. Led all digital product management aspects of the company including landing page optimization, mobile, and SEO strategies that drive online.
• Coordinated landing page optimization efforts to update the UI on 40+ landing pages in less than two months, experiencing conversion lifts between 20-35% YOY
• Launched new mobile friendly site in December, 2012, increased average order value 20% YOY
• Doubled ecommerce departmental efficiency by rolling out JIRA issue management system, delivering optimized web pages faster in half the time

Accountable for customers' experience and engagement on a Top 500 website yielding over 10 million unique visitors a month while driving best of breed user experience programs. Shaped company strategy and orchestrated product development by providing clear and concise direction to information architects, designers, and developers, ensuring the site is.

• Developed and executed conversion marketing strategies for visitors, members and subscribers of a large online dating company (over 10 million members). Take ownership of projects that involve stakeholders at all.
• Developed new user experiences via new products and features to facilitate more transactions; identify and eliminate obstacles that impede user transactions
• Created detailed wire frames, feature lists and other business assets as needed to launch products on target and error free
• Worked together with internal creative agency, software development and project management teams to create compelling content, landing pages, registration, subscription processes and overall user experiences that.
• Ensured all campaigns are developed and deployed on time and with the highest quality and regard for superior customer experience
• Worked closely with the company’s business intelligence group to analyze site conversion, in particular the number of new members, new subscribers, and total value of sales, increased retention and impact on lifetime.

Oversaw all Internet marketing objectives and initiatives of the company (4000 employees, 1 million customers). Managed all Internet advertising including Google, Yahoo, and MSN as well as search engine optimization (SEO), e-mail marketing and online affiliate program. Researched, developed, and implemented online marketing strategies to increase customer.

Led all online marketing efforts of company. Created and demonstrated professional presentations to increase awareness of the OCN online program. Provided direction to web developers regarding the needs and priorities of the company's evolving technical objectives.

Bachelor Of Science, Information Systems

Education record