Theo Oudelaar

Theo Oudelaar Email and Phone Number

CMO/CCO @ Hogenhouck m&a
netherlands
Theo Oudelaar's Location
The Randstad, Netherlands, Netherlands
Theo Oudelaar's Contact Details

Theo Oudelaar personal email

About Theo Oudelaar

As a company, how do you reach the right customers and prospects and which channels are most effective for this? The world of marketing & sales is constantly changing, offers many opportunities and is becoming increasingly complex. I have successfully helped many companies define a future sustainable growth strategy and realize it. Curious about the possibilities? Call +31 6 52472016. >>>>As consultant / interim CCO / CMO I designed, optimized and executed commercial transformations at many different B2B companies. With the aim of both short and long term sustainable growth. In doing so, the interests of all stakeholders are weighed: colleagues, customers, shareholders, partners and the community.I specialize in an integrated marketing and sales approach: developing a customer-driven growth strategy, implementing the necessary processes and aligning the organization and the skills of the team. I get great satisfaction from motivating and developing operational sales and marketing teams. In addition to knowledge, experience and a creative mindset, I use proven models and programs of BusinessBuilding. I am available on an interim / project basis or if desired on a long term management / permanent contract.Knowledge and expertise:• growth strategy development (mission first)• (multi) channel management• customer journey mapping• (online) lead generation• CRM / life cycle management• commercial due diligence (CDD) and commercial audit• team / people leadership & developmentAs a partner of BusinessBuilding, I work with 40 colleagues for more than 500 satisfied customers in almost all sectors. Curious about the possibilities? +31 (0)6 52472016toudelaar@businessbuilding.nlwww.businessbuilding.nl

Theo Oudelaar's Current Company Details
Hogenhouck m&a

Hogenhouck M&A

View
CMO/CCO
netherlands
Website:
hogenhouck.nl
Employees:
15
Theo Oudelaar Work Experience Details
  • Hogenhouck M&A
    Partner
    Hogenhouck M&A Aug 2023 - Present
    Den Haag, Zuid-Holland, Nederland
  • Businessbuilding
    (Interim) Marketing Management • Consultancy • Partner
    Businessbuilding Jan 2020 - Present
    Amsterdam
    As a partner of BusinessBuilding, I help B2B companies with commercial transformations, streamlining marketing and sales and with specific commercial change projects: from creating customer-oriented strategies, setting up result-oriented processes to developing committed and skilled employees. The result is always commercial growth, improvement of (sales) productivity and customer satisfaction. I work on an interim, project or consultancy basis. BusinessBuilding is a partnership of 30 entrepreneurial professionals with a solid track record in commercial management positions. With proven commercial models and programs we deliver commercial growth by optimizing the strategy, processes and skills. With more than 400 customers, we have in depth knowledge and experience in almost all B2B sectors. I work on interim, project or consultancy basis. #interim management #commercial turnaround #digital transformation #result improvement
  • Dtg
    Director Marketing & Sales Operations
    Dtg Sep 2011 - Jun 2019
    Amsterdam
    As Director Marketing & Sales Operations and MT-member responsible with my team (20 FTE) for the daily marketing operations and the commercial transformation to a 100% online, data-driven organization. The core components are the introduction of new online propositions, an online lead generation program, the launch of an e-commerce channel, a new CRM and campaign management program (MSDynamics), a marketing automation program (Ternair) and a customer life cycle. program. The new marketing and sales funnels are fully integrated at both process and operational level. Online sales growth targets achieved while realising significant (sales) cost savings. DTG (part of Triton investments) was former publisher of the Telefoongids/Goudengids and has been transformed into a national online marketing services agency. DTG has 60,000 B2B customers and 300 employees.#digital transformation #marketing operations #leadgeneration #CRM #stratgic partnerships
  • Vistaprint Europe
    Marketing Director Benelux
    Vistaprint Europe Jan 2010 - Aug 2011
    Barcelona, Spain
    Vistaprint (Nasdaq VPRT) is the largest online provider of professional B2B marketing products and services (from business cards to websites). As Marketing Director Benelux / member of the Global Marketing Team overall responsible for the strategy, go-to-market strategy & execution, e-commerce and P&L management for the Benelux. With +40% revenue growth and 200K customers, the Netherlands has entered the top 3 in Europe. #strategy #digital marketing #e-commerce #P&L management #revenu management
  • American Express
    Director Marketing
    American Express Sep 2001 - Jan 2010
    Amsterdam
    In addition to the daily marketing operations, with my team (17 FTE) responsible for the development and realization of the multi-year strategic growth program for the local B2C and SMB market. The core components were the launch of new propositions (including Centurion card, KLM co-brand, AirMiles cobrand, insurance and travel services), launch of the e-commerce channel, customer life cycle implementation and the introduction of a proprietary rewards program. As a result, the B2C and SMB market share has doubled in 3 years and I have been granted the Global Chairman Award (innovation) and Global Ambassador Award (leadership). #product management #channel management #customer life cycle #growth program
  • Air Miles - Loyalty Management Netherlands
    Commercial Director
    Air Miles - Loyalty Management Netherlands 1996 - 2001
    Hoofddorp
    As Commercial Director responsible for business development (new customers acquired: Heineken, Akzo, Pontmeijer, DentalUnioin) and account management of existing customers and shareholders (including ABNAMRO, KLM, Albert Heijn, V&D, Shell). In addition, successfully launched the Air Miles Business Program and new database marketing propositions and services for additional revenue opportunities. #business development #account management #sales management #database marketing
  • Abnamro
    Product Marketing Manager
    Abnamro Sep 1991 - Aug 1997
    Amsterdam
    Started my career as a trainee at the ABNAMRO head office in Amsterdam. As Product Manager Payment Services responsible for the transition from giro to electronic banking. Subsequently as Segment Manager responsible for the go-to-market strategies and programs for medical professionals, students and personal banking. #product management #segment management #transformation #go-to-market

Theo Oudelaar Skills

Customer Experience Management Entrepreneurship Marketing Communications Business Development Marketing Marketing Strategy Team Management Product Management Customer Relationship Management Crm Financial Services Strategy Account Management Multi Channel Marketing Email Marketing

Theo Oudelaar Education Details

Frequently Asked Questions about Theo Oudelaar

What company does Theo Oudelaar work for?

Theo Oudelaar works for Hogenhouck M&a

What is Theo Oudelaar's role at the current company?

Theo Oudelaar's current role is CMO/CCO.

What is Theo Oudelaar's email address?

Theo Oudelaar's email address is th****@****ail.com

What schools did Theo Oudelaar attend?

Theo Oudelaar attended Nyenrode Business Universiteit, Nyenrode Business Universiteit, Srm, Heao - Ce Amsterdam (Hes), ☎ +31 6 52472016.

What skills is Theo Oudelaar known for?

Theo Oudelaar has skills like Customer Experience, Management, Entrepreneurship, Marketing Communications, Business Development, Marketing, Marketing Strategy, Team Management, Product Management, Customer Relationship Management, Crm, Financial Services.

Who are Theo Oudelaar's colleagues?

Theo Oudelaar's colleagues are Tijmen Bruin, Thijs Piso, Emma Dugrenier, Camille Raben, Jason De Haas, Bo Van Der Ven, Hans Pluijgers.

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