Thomas Pham Email and Phone Number
Thomas Pham work email
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Thomas Pham personal email
Open to new opportunities.12+ years of ecommerce and brand retail experience leading cross-functional teams with monthly ad budgets ranging from $2k to $1M. Successfully managing and delivering complex strategic and tactical program outputs focused on intersection between DTC ecommerce, marketplaces, partner channels, digital marketing, planning and sales. Skilled in guiding globally distributed cross-functional teams to collaborate, communicate, define, align, prioritize, and achieve organizational business goals utilizing data. In aggregate, generated $338M in attributable revenue for brands such as Keurig Dr. Pepper, Pepsi, Gap, Dell, Johnson and Johnson, Loreal and more.Driving the eCommerce strategy across all Online channels (brand.com, 3rd Party Platforms, PurePlays and Retailer.com).
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Ecommerce Sales ManagerWahl Clipper Corporation Dec 2023 - PresentSterling, Il, Us
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Senior Manager Ecommerce, Marketplace & ChannelsTp Commerce 2021 - Dec 2023• Notable Clients: Keurig Dr. Pepper | Pepsi | Gap | Land’s End | Loreal | McKesson | J&J | Dell • End-to-end support for 3+ teams by defining, building, implementing, and tracking KPIs, roadmaps, and processes for enterprise clients on DTC channels and marketplaces (Amazon, Walmart, Target, Best Buy, Ebay Wayfair, etc.) • Manage 360 degree of ecomm and marketing using Channeladvisor, Commercehub, SPS Commerce, and PIM• Develop and implement strategic seasonal eCommerce strategy, roadmap, P&L across key retailer partnerships to achieve top and bottom-line results that align with company's overall business objectivesManage web, marketplaces and vendor portals ensuring efficient product feed and operations• Develop macro industry reports analyzing data, interpretation, visualization, and extracting actionable insights using tools such as Excel, Tableau, Power BI, Looker• Support global enterprise marketplace expansion including USA, LATAM, EMEA Accomplishments • 500% monthly DTC sales growth from LY in first 90 days (meeting LY DTC Total Sales within first 98 days)• 37% YOY marketplace sales increase reaching $47m and client on track to reach $75m next year• 43% monthly increase in site traffic from LY from SEO/SEM testing • 95% increase in CRO from LY through A/B testing site UI/UX
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Vp Of Product Development And DesignBermuda Sands Apparel 2019 - 2021Charlotte, Nc, Us• Managed and developed team of 6 direct reports, spanning 3 business units accounting for 90% of brand sales• Developed and owned Bermuda Sands omni-channel marketing strategy including GTM, 360 brand campaigns, and key product launches• Led seasonal product purchasing including raw material working cross-functionally with planning, sales by analyzing historicals sales, pre-bookings, and projected sales growth for online, digital partners• Responsible for build and implementation of project management infrastructure tools to streamline operations Accomplishments • Hired, onboarded, and trained 4 direct global employees, creating SOP and weekly training sessions• Helped 1 individual get promoted through consistent mentorship and training • 100% increase in operating efficiency though cloud PLM and ERP implementation• 25% increase in bottom line sales due to forecasting• 10% sales increase in top line sales through key product launches -
Senior Ecommerce Manager, Dtc And Partner ChannelsGrana 2019 - 2019• Developed and executed marketing and promotional strategy within SEM, Paid Social, and Organic channels• Led e-commerce forecasting and annual operating plan development across digital partner accounts• Provided analysis of channel including promotional and media performance and pro-forma modeling• Led team/agencies in conversion optimization, email, SMS, paid, landing pages, upsell/cross-sell, and A/B testingAccomplishments • 10% increase in ecommerce sales• 25% increase in bottom line revenue through product and country consolidation• 30% increase MER, through marketing channel A/B testing
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Director Of Design And DevelopmentApparel Bridge Llc 2017 - 2018• Notable Brands Managed: Chase 54 | Equinox apparel brands | Shape Activewear• Led a team of 5 in product development, sourcing, marketing and oversaw ad agency performance • Drove ongoing Shopify Plus development and ERP integration alongside both internal and external developers• Worked cross-functionally with retail partners, sales, to align retail/e-commerce plans with product commercialization, assortments, and online category management to reach business goalsAccomplishments • Led bi-yearly product training for sales team of 15+ reps • 30% increase in sales from LY, from new product category • Brand launch of Equinox Apparel Brand• $1M sales increase through ecommerce partnership
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Senior DesignerPerry Ellis International 2010 - 2016Doral, Fl, Us• Led team of 10 while overseeing seasonal brand direction for Callaway, creating merchandised product assortments for retail, DTC, digital, Amazon and e-commerce • Worked cross-functionally with Business Units (BU) and Sales to align e-commerce/retail with BU priorities: product commercialization, assortment recommendations, competitive intel, and online category management• Created go-to-market strategies for seasonal product launches, including project coordination, product merchandising, sourcing, marketing assets, uploading content, and working cross-functionally with retail partners• Worked cross-functionally with IT, HR to create SOP for existing staff including 1-on-1 training for new employees, and mentorship of junior members on design, merchandising, planning, sales, ecommerce operationsAccomplishments • Helped 7 individuals get promoted through consistent mentorship and training • Ecommerce sales grew from 1% to 5% of total brand sales• Callaway brand growth of $26M to $4M within 2 year span• Partnered with EA Sports to feature Callaway products in Rory McIlory PGA Tour video game• Successful product launch of Original Penguin Golf to dept store, big box and ecommerce retail partners• New sales growth of $10M for Callaway brand in Costco/Sam’s club business -
Cabinet Intern For Governor SchwarzeneggerCalifornia Governor'S Office Of Business And Economic Development Jan 2006 - Aug 2006
Thomas Pham Skills
Thomas Pham Education Details
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Uc DavisGeneral
Frequently Asked Questions about Thomas Pham
What company does Thomas Pham work for?
Thomas Pham works for Wahl Clipper Corporation
What is Thomas Pham's role at the current company?
Thomas Pham's current role is Ecommerce | Digital Marketing | Business Intelligence.
What is Thomas Pham's email address?
Thomas Pham's email address is th****@****sor.com
What schools did Thomas Pham attend?
Thomas Pham attended Uc Davis.
What are some of Thomas Pham's interests?
Thomas Pham has interest in Economic Empowerment, Politics, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Science And Technology, Human Rights, Arts And Culture, Health.
What skills is Thomas Pham known for?
Thomas Pham has skills like Textile Design, Tailoring, Textile Prints, Sap Products, Activewear, Sales, Trend Analysis, Digital Marketing, Merchandising, Tableau, Ned Graphics, Online Marketplace.
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