Tyler Powers Email & Phone Number

Chicago, Illinois, United States

Overland Park, Kansas, United States

Developed internal & external communications and content in the form of emails, blogs, scripts, and talk tracks, as well as weekly briefing materials and engagement opportunities for the President of the Consumer Group - the organization representing the consumer-facing brands & operations of T-Mobile.Effectively captured executive voice drafting compelling messages driving awareness & sustained momentum for critical initiatives, tactics which were distributed to 50K employees in the… Show more Developed internal & external communications and content in the form of emails, blogs, scripts, and talk tracks, as well as weekly briefing materials and engagement opportunities for the President of the Consumer Group - the organization representing the consumer-facing brands & operations of T-Mobile.Effectively captured executive voice drafting compelling messages driving awareness & sustained momentum for critical initiatives, tactics which were distributed to 50K employees in the Consumer Group, and often over 70K employees across the enterprise, as well as external blogs and press releases.Built an automated executive travel tracker for weekly review prioritizing the days since last visit to top markets, customer care sites, and HQ campuses, and leveraged insights to create quarterly executive engagement strategy proposals pitching near-term opportunities based on meetings, events, and travel. Show less

Overland Park, Kansas, United States

Developed proactive social media strategy for the President of the Consumer Group, maintaining ownership of the campaign calendar and crafting copy and digital assets that were upleveled daily for approval, to ultimately help fuel 62% growth on X (Twitter) with 25K new followers over a 12-month period.Leveraged big picture mentality to articulate company visions & priorities into concise and easily digestible content with a lens on customer experience in support of monthly executive… Show more Developed proactive social media strategy for the President of the Consumer Group, maintaining ownership of the campaign calendar and crafting copy and digital assets that were upleveled daily for approval, to ultimately help fuel 62% growth on X (Twitter) with 25K new followers over a 12-month period.Leveraged big picture mentality to articulate company visions & priorities into concise and easily digestible content with a lens on customer experience in support of monthly executive calls with 5K Consumer Group leaders, as well as elevating engagement on the calls, boosting & sustaining attendance 25%. Show less

Overland Park, Ks

Accountable for executive and organizational engagement strategy for the President of National Sales, Strategy & Operations, including managing content creation and strategic field sales enablement campaigns for an organization responsible for over 22M subscribers producing over $20B in annual revenue.Managed the PartnerUp program leading strategic engagement, enablement & enrichment initiatives for the national field sales organization, consisting of company-owned stores, dealers… Show more Accountable for executive and organizational engagement strategy for the President of National Sales, Strategy & Operations, including managing content creation and strategic field sales enablement campaigns for an organization responsible for over 22M subscribers producing over $20B in annual revenue.Managed the PartnerUp program leading strategic engagement, enablement & enrichment initiatives for the national field sales organization, consisting of company-owned stores, dealers, national retail, and D2C, including curation of weekly sales contests with performance targets & compensation incentives.Developed creative, messaging and engagement tactics for annual national field sales summits and roadshows, field sales enablement and enrichment opportunities, career development conferences, and executive mentorship events, as well as critical new product and service introduction moments. Show less

Overland Park, Ks

Formulated integrated communications strategy and content for the President of National Sales, Strategy & Operations, applying creative thinking and ingenuity to implement new touchpoints to distribute organizational messages to over 14K internal partners through traditional and emerging channels.Created the PartnerUp brand and amplification strategy to effectively engage national field sales and corporate support teams resulting in the successful execution of a $50M investment in… Show more Formulated integrated communications strategy and content for the President of National Sales, Strategy & Operations, applying creative thinking and ingenuity to implement new touchpoints to distribute organizational messages to over 14K internal partners through traditional and emerging channels.Created the PartnerUp brand and amplification strategy to effectively engage national field sales and corporate support teams resulting in the successful execution of a $50M investment in employee enrichment initiatives, reversing declining sales and improving employee satisfaction by 19% in four months.Established and maintained cooperative relationships with key organizational and enterprise stakeholders across marketing, corporate communications, network, finance, brand, and legal, as well as external creative agencies, vendors, and OEMs to ensure the timely and successful execution of initiatives. Show less

Overland Park, Ks

Steered the strategy, communications, and creative for a new hyper-local direct marketing platform with 8M base accounts to drive traffic to 1.5K stores, harnessing CRM and AI capabilities to personalize content, achieving incremental device upgrades (7K) and gross adds (3K) in the first quarter of launch.Facilitated the entire creative development process for all integrated marketing efforts, ensuring campaigns adhered to newly instituted contact strategy before leading creative… Show more Steered the strategy, communications, and creative for a new hyper-local direct marketing platform with 8M base accounts to drive traffic to 1.5K stores, harnessing CRM and AI capabilities to personalize content, achieving incremental device upgrades (7K) and gross adds (3K) in the first quarter of launch.Facilitated the entire creative development process for all integrated marketing efforts, ensuring campaigns adhered to newly instituted contact strategy before leading creative kickoffs and collaborative brand war room reviews of content to meet established standards, best practices, and legal requirements.Utilized technical skills and creativity to successfully fulfill several senior leadership ad hoc requests focused on national campaigns and customer lifecycle tactics, including "Just for You" branding created for monthly national in-store sales events, and revamped physical collateral for device lease return kits.In developing new customer journeys, collaborated within the contact strategy team to evaluate 500+ lifecycle & promotional messages before reducing volume by 50%, eliminating or combining tactics, and creating a newsletter for overflow, ultimately improving churn 2 basis points saving 62K customers and $25M annually with no negative impact to upgrades or gross adds. Show less

Wichita, Kansas Area

Zernco, Inc. is a commercial general contractor and one of the nation's premier restaurant and retail construction partners that's been serving clients throughout the country for more than 25 years.Responsible for the development and implementation of company marketing and communication strategies and physical and digital collateral, including monthly newsletter, social media, web content management, business development, community impact, industry awards, recruiting, and corporate… Show more Zernco, Inc. is a commercial general contractor and one of the nation's premier restaurant and retail construction partners that's been serving clients throughout the country for more than 25 years.Responsible for the development and implementation of company marketing and communication strategies and physical and digital collateral, including monthly newsletter, social media, web content management, business development, community impact, industry awards, recruiting, and corporate events.Performed industry analysis to identify business development opportunities, creating a physical booklet sent to notable QSR franchisees throughout the U.S. showcasing core competencies and streamlined approach, sparking a relationship with the world's largest Wendy's franchisee for future remodels. Show less

Bachelor Of Science, Business, Marketing

Activities and Societies: University of Kansas Honor Roll, Kansas Honor Scholar, Marketing Club

Undergraduate Business

Activities and Societies: Shocker Baseball Walk-On, Presidential Scholar