Tracey Daniels

Tracey Daniels Email and Phone Number

Founder and Principal @ Media Masters Publicity LLC
kingwood, texas, united states
Tracey Daniels's Location
Tryon, North Carolina, United States, United States
About Tracey Daniels

With over 20+ years of experience as an Executive Program Manager, I bring a background in marketing, public relations, and communications. This gives me a well-rounded understanding of creating effective campaigns and building relationships with stakeholders and the communities they serve. I am dedicated to providing exceptional client care, providing strategic coaching, and solutions that benefit both my clients and the organizations I work with. With an entrepreneurial and intrapreneurial mindset, I can think outside the box and bring innovative ideas to the table. My ability to consistently deliver results that exceed expectations has helped me to build a reputation as a trusted and effective leader in my field. Key Achievements Include: ✅ Ensure the successful representation, promotion, and launch of over 200 book titles annually for award-winning, New York Times best-selling, and celebrity authors and nationally recognized publishing houses, including National Geographic Kids Books, HarperCollins, Prestel, and Simon & Schuster Children’s Books✅ Seamlessly handles each book release utilizing agile project management techniques, collaborating with publishers and authors, managing teams and vendors, implementing marketing strategies, creating partnerships, handling all travel and PR logistics for multi-city tours ranging from 5 to 12 cities per tour, and adapting to ever-changing client needs and priorities, ensuring each book has a customized launch plan✅ Manages a board of 11 directors, garnering stakeholder buy-in for major projects to support the community and sourcing and onboarding new board members, increasing the diversity of board.✅ Implemented, maintained, and integrated donor software with a database of 2000 annual donors and, through the execution of strategic initiatives such as newsletters, thank you notes, and online publications, maintained a 62% donor retention rate, exceeding the 42% goal✅ Spearheading “Capital Campaign” program to renovate local creek, a $500K budget renovation project, including managing social media accounts to increase community awareness and participation and executing grant proposalI would like to speak with like-minded professionals, please contact me through this profile if you wish to connect.

Tracey Daniels's Current Company Details
Media Masters Publicity LLC

Media Masters Publicity Llc

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Founder and Principal
kingwood, texas, united states
Website:
mmpublicity.com
Employees:
3
Tracey Daniels Work Experience Details
  • Media Masters Publicity Llc
    Founder And Principal
    Media Masters Publicity Llc
    Tryon, Nc, Us
  • Media Masters Publicity Llc
    Founder/Senior Partner
    Media Masters Publicity Llc Apr 1998
    Tryon, Nc
    A full service literary publicity firm for publishers and authors. MMP specializes in personalized service, thoughtful results-orientend publicity campaigns and creative thinking that makes the books and authors we represent standout from a very crowded arena.
  • Flat Rock Park And Recreation Foundation Inc
    Development & Program Director
    Flat Rock Park And Recreation Foundation Inc 2018 - 2023
    Flat Rock, Nc
    • Oversee all Foundation activities, including fundraising, event management, communication planning, budget creation, monthly financial reporting, meeting scheduling, and staff management, within an annual budget of $150K• Exceeded Fundraising goals through community engagement and new donor acquisition, leading to an increase in revenue via donations by 166% YOY• Spearheading “Capital Campaign” program to renovate local creek, a $500K budget renovation project, including managing social media accounts to increase community awareness and participation and executing grant proposal• Managed a board of 11 directors, garnering stakeholder buy-in for major projects to support the community, and sourcing and onboarding new board members, increasing the diversity of board.• Launched annual giving society “Friends of the Park of Flat Rock” during 2020’s Covid-19 pandemic, growing donor base by 250 members, creating an online website portal to accept monthly and one-time donations, bringing in an additional $100K in annual revenue• Implemented, maintained, and integrated donor software with a database of 2000 annual donors and, through the execution of strategic initiatives such as newsletters, thank you notes, and online publications, maintained a 62% donor retention rate, exceeding the 42% goal• Secured $30K in grant funding from the Community Foundation of Henderson County, Pardee Foundation, and Blue Ridge Parkway Foundation, totaling for park ranger support and the Kids in Parks program, resulting in enhanced patron experiences and increased park attendance• Redesigned Foundation’s website, integrating Bloomerang, Stripe, and Constant Contact, utilizing up-to-date SEO strategies, increasing diversity, and modernizing look, leading to a faster user experience (UX), and allowing park ranger to give donors live updates about the park
  • Town Of Tryon
    Marketing Advisor And Tourism Consultant
    Town Of Tryon 2013 - 2023
    Tryon, North Carolina, United States
    Town of Tryon - Tourism Consultant/ Community Development• Act as Advisor & Consultant to Tryon Tourism Development Authority (TTDA) board, increasing partnerships, planning and executing events, driving community engagement, and increasing transparency to patrons utilizing marketing and social media strategies• Redesigned content and look for Explore Tryon website, optimizing for SEO best practices, leading to better click-through rates, increased event transparency, and enhanced user experience• Managed all digital marketing and advertising, including implementing social media accounts and strategies, increasing transparency around current events, leading to increased engagement in the community, and driving follower count from 100 to 7,700• Research and promote downtown businesses and events to enhance the reputation of historic downtown Tryon as a tourist destination, resulting in notable increased revenue from increased tourism activity• Created and implemented all marketing and PR for viral campaign #TryonTogether, a program for local retailers, restaurants, and non-profits to support each other and for the community to shop local• Hosted social media workshops for local businesses teaching businesses how to leverage social media platforms, linking their content to the viral campaign #TryonTogether, enabling many local businesses to remain open during Covid-19
  • Bookigee, Inc
    Evp Marketing & Industry Relations
    Bookigee, Inc 2010 - 2014
    Tech Start-up BOOKIGEE launched to build smart, disruptive products to help transform book publishing. First product, WriterCube--a DIY Marketing and Analytics app--helped Authors take charge of their business with cutting edge information on their readers, tools for setting achievable goals to grow their audience, and robust tutorials to help them learn mission-critical skills in a friendly online environment.

Tracey Daniels Education Details

Frequently Asked Questions about Tracey Daniels

What company does Tracey Daniels work for?

Tracey Daniels works for Media Masters Publicity Llc

What is Tracey Daniels's role at the current company?

Tracey Daniels's current role is Founder and Principal.

What schools did Tracey Daniels attend?

Tracey Daniels attended Western Carolina University, Western Carolina University, Western Carolina University, Drexel University, Indiana University Of Pennsylvania.

Who are Tracey Daniels's colleagues?

Tracey Daniels's colleagues are Samantha Bell.

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