A strategic communications professional building results for non-profits and private businesses through word-of-mouth and earned, owned, and paid media strategies. Tracey helps strengthen brands through strategic marketing, media relations, and community/public relation initiatives. Tracey is also a Rotary Club of Easton member, inducted in 2018, and was recognized as the club's Rookie of the Year. She is also a past Talbot County Tourism Board member, St. Michaels Tourism Board Chair, and President and member of the Talbot Optimist Club, among other volunteer efforts. “Tracey and I worked together for several years. She is great to work with and she is inspiring. Tracey goes the extra mile. By example, she helps others do more/be more. She excels at customer service, research, follow through, creative problem solving, and getting things done. She is professional, smart, and dependable. I would encourage any company or employer to hire her without hesitation. She will quickly become one of your best employees!”– Nancy LaJoice, Senior Business Development Representative, Maryland Department of Commerce
Self-Employed
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Marketing Communications ConsultantSelf-Employed Jun 2019 - PresentEaston, MdProvide consulting and services for media and public relations, and earned, owned, and paid media strategies.
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Vice President Of CommunicationsChesapeake Bay Maritime Museum May 2011 - Jun 2019St. Michaels, MdThe primary responsibilities of the Vice President of Communications include serving on the senior management team; successfully working interdependently with all other departments; oversight, implementation, and management of all communication strategies; and oversight and management of the volunteer, special events, and grounds/facility rental operations of the Museum. Serving as an integral member of the senior management team, the Vice President (VP) of Communications is responsible for the development of CBMM’s communication strategy and contributes to CBMM’s organizational strategic planning process. The VP of Communications will develop a world-class communications plan for CBMM, directly managing communications activities that promote, enhance, and protect the organization’s brand reputation. The VP of Communications will be responsible for the development, integration, and implementation of a broad range of public relations activities relative to the strategic direction and positioning of the organization and its leadership. This individual will be an ambassador for the organization and will need to build relationships with the media. The goal is to advance the organization’s position with relevant constituents, as well as to drive broader awareness and donor support for the organization. The VP of Communications will be responsible for CBMM’s varied and integrated communications products and services including: newsletters and other print publications; web, e-news and other online communications; media and public relations; and marketing. The VP of Communications will also be actively involved and lead the efforts around community and Town relations. -
Director Of Marketing And Media RelationsChesapeake Bay Maritime Museum Jun 2010 - Jun 2011 -
Writer. Publicist. StrategistConsultant, Self-Employed Jun 2006 - Jun 2010Easton, MdWorked with non-profits and private sector businesses to donations and sales through strategic marketing, public relations, and promotional campaigns. Clients include the Talbot County Public Schools (fundraising for 1:1 laptop initiative); Talbot Hospice (new website), Adkins Arboretum ($6 million Green Legacy Campaign), Tri Gas & Oil (Promise Plan and Susan Komen promotion), and numerous other businesses
Tracey Johns Skills
Tracey Johns Education Details
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Business Administration And Management, General -
Shore Leadership Class Of 2005 -
Suitland High SchoolHigh School Diploma, Advanced Placement Studies
Frequently Asked Questions about Tracey Johns
What company does Tracey Johns work for?
Tracey Johns works for Self-Employed
What is Tracey Johns's role at the current company?
Tracey Johns's current role is Communications, Social Media, and Public Relations Professional.
What schools did Tracey Johns attend?
Tracey Johns attended University Of Maryland, Shore Leadership Class Of 2005, Suitland High School.
What skills is Tracey Johns known for?
Tracey Johns has skills like Social Media, Publications, Public Speaking, Proofreading, Online Marketing, Magazines, Web Content, Graphic Design, Press Releases, Media Relations, Teaching, Event Planning.
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