Tracey Abernethy Email & Phone Number

New York, United States

New York, United States

Shirley, Ny

Jericho, Ny

Bethpage, Ny

Identify, create and manage marketing initiatives for the purposes of Agent Acquisition. Maintain relationships with Carriers to engage them in sponsorship opportunities to give them access to Agent partners.Manage Trade Shows and Events• Tradeshow Management: Pre-conference marketing to drive booth traffic and schedule onsite demos; shipping appropriate display, collateral, giveaways, raffle items, complete and submit all necessary paperwork for each conference; travel to show site as needed; support sales post-conference follow up activities• Event Planning: Handle logistics including venue selection, menus, entertainment, coordinate speakers and presentations, invitations (Constant Contact), collateral and follow up as well as handle any on-site situations. Events include Product Trainings, Annual Kick Off and Annual Company Picnic• Networking Events: Manage Live Nation Account for suite at Jones Beach Summer Concerts and suite rentals at MSG for Knicks and Rangers games• President’s Club Award logisticsWebsite: • Collaborate with webmaster to build a modern website that is device responsive and SEO optimized • Maintain website on WordPress platform; update and edit pages as needed• Deploy SEO best practices to optimize contentCampaign Management: • Lead distribution to Agents for various campaigns for Verizon to sell various Verizon products to Midmarket and Enterprise accounts• Track lead status dispositioning (via Salesforce and excel) from assignment through to Closed/Won or Closed/LostExecute additional marketing initiatives including: • Create and update collateral and tradeshow displays• Write monthly and quarterly newsletters, press releases • Weekly email blasts and social media posts• Create Annual Sponsorship Packet

Port Washington, Ny

Developed content for all brand channels, including print collateral, website, direct mail, email, social media and promotional material.Created press releases, case studies, white papers, quarterly newsletters and speaking proposals.Maintained editorial calendars and associated metrics for all audience-specific communications.Managed all aspects of events and trade shows; including pre and post show campaigns and ROI metrics.Developed Speakers Bureau, sought out speaking opportunities and maintained abstract library.Established and maintained professional relationships with state and national associations.Coordinated projects to meet deadlines and achieve departmental objectives and worked with external vendors to ensure campaign success.

Port Washington, Ny

Prepared and updated quarterly investor presentations for CEO and CFO using PowerPointArranged offsite meetings for senior management strategic meetingsCreated and maintained Excel spreadsheets to calculate bonus payouts for senior managementInteracted heavily with board members, investors, clients and customersInteracted with landlord, contractors, and various internal departments to supervise all aspects of office expansion and moveInteracted with legal and financial departments on behalf of CEO regarding contracts, SEC filings, HIPAA and Sarbanes-Oxley complianceProvided additional administrative support, as needed, to CIO, CMO and General CounselEstablished relationships with various vendors including office suppliers, car service, catering, American Express, and Federal Express, etc.Various administrative responsibilities include:• Travel arrangements• Maintaining CEO’s calendar using Outlook• Preparing expense reports• Submitting executive time sheets• Typing and filing