After a re-structure in 2015 my role was revised to enable me to lead a smaller team concentrating on managing our digital communications and service channels.This includes:- Online services strategy development- Social media strategy development and campaign management- Online stakeholder engagement platform management- Website management (including content, functionality improvements and software upgrades) - Intranet management (including content, functionality improvements and software upgrades)

In this role I managed a team of 8 staff in the Community Relations department. My team was responsible for:- Website management (including content, functionality improvements and software upgrades) - Intranet management (including content, functionality improvements and software upgrades)- Events and sponsorship - Customer servicesResponsibilities:- Provide professional advice on public relations, marketing and management of the brand- Oversee the development and management of all online and customer service channels- Undertake market research, analysis and assessment of issues- Ensure the provision of effective and aligned customer services functions- Actively review the success of marketing activities, customer services, event management and community partnerships with a view to continuous improvementSpecific achievements:- Developed the council's first Digital Strategy and Digital Roadmap- Developed and implemented the council's first Online Strategy- Provided the online and social media support for the successful Northland Rugby World Cup 2011 campaign (September 2009 – December 2011)- Provided online and social media support for the implementation of social media channels for civil defence emergency management response in Northland- Redevelopment and relaunch of the Northland Regional Council’s website www.nrc.govt.nz and intranet

In this role I was responsible for the management of the Council’s intranet and internet (www.nrc.govt.nz ) sites.Responsibilities:- Day to day management of content on website and Intranet sites- Training and management of content editors throughout the Council- Management of all software upgrades and development projects related to the website and Intranet- Development and management of social media solutions and initiatives for the Council - Development of the Council’s Web Strategy and related Key Performance Indicators Specific achievements:- NRC website won Supreme Website of the Year at the Association of Local Government Information Management (ALGIM) awards in 2008 and was runner up in 2009- NRC website was a finalist in the New Zealand Plain English awards 2009 - NRC Intranet won an international award for innovation in 2008- Speaker at national industry conferences in 2007, 2008, 2009 and 2010

In this role I was responsible for marketing Northtec programmes to the international student market. Responsibilities:- Project managed the development of a new web site for Northtec- Preparation of the annual international marketing communications plan and budget- Production of all international promotional material in various languages (Printed, CD Rom, Web etc)- Management of an agent network of approximately 200 agents in 12 – 15 countries (email marketing initiatives, overseas visits, delivering seminars, hosting inbound visitors, training on products, campaign planning)- Market research- Regional Co-ordinator for Education Northland (a group of local educational institutions working together to promote Whangarei as a study destination to overseas students). Specific achievements:- Successfully managed the development (on-budget) and launch (December 2004) of Northtec’s new web site. The site was built using a customised content management system with translation capability for multiple foreign languages and contained over 400 pages of content.- Development and implementation of email marketing solutions which won national recognition within the industry (2004: Finalist in International Education Awards – Marketing Category, 2003: Winner of Excellence in Innovation Award at the Institutes of Technology and Polytechnics Industry Awards)- International Centre – Winner of Northland Chamber of Commerce “Exporter of the Year” Award at the 2003 Business Excellence Awards- Development and launch of a cost effective CD Rom solution for promoting Northtec overseas- Development of Key Performance Indicators and implementation of reporting processes for the international area- Speaker at national industry conference 2004

(Contract work prior to return to New Zealand)Future TV is an interactive television company that developed hardware and software to enable platform operators (Cable and Satellite) to provide their customers with personalised access to a range of services via their television. Services included video-on-demand, audio-on-demand, email and Internet access. (Similar product to MySky but also containing email and Internet capability).Responsibilities: - Liaison with PR agency to develop press kits and write press releases- Liaison with design agency to produce printed promotional materials- Liaison with web design agency to design and build web site- Event Management – Managed company presence at international trade fairs- Wrote User Guides for the MiTV product

BDP Media Solutions is a multimedia design and production company. I joined the company to assist the Managing Director to prepare business and marketing plans that would enable them to seek funding to launch a range of multimedia learning resources.Responsibilities:- Market research into competing products in the multimedia learning industry- Preparation of business and marketing plans- Design of promotional material for both the agency and the learning resources- Account management of several web site projects Specific achievements:- Management of the successful marketing launch of the Skill Boosters range of interactive learning resources www.skillboosters.com . This included the development of the product name, a web site, promotional materials and packaging.

Knowledge TV is a USA-based cable TV channel that opened an office in London in 1996 to launch the channel on cable systems across Europe.Responsibilities: I was responsible for marketing the channel to Cable Operators across Europe and providing marketing support to them when they launched the channel. I had a Marketing Co-ordinator reporting to me in this role. - Management of relationships with key agencies (PR and Design)- Management of company presence at Trade Fairs across Europe (Budgets of up to $100,000 NZ for a single event)- Preparation of marketing plans and budgets- Training of telemarketing staff who worked for cable operators- Communications and marketing support for cable operatorsSpecific Achievements:- Management of the marketing launch of the channel into seven European countries within the first 12 months of operation

I joined Telecom New Zealand on their Graduate Development Programme after leaving University. I was one of 4 graduates chosen from 900 applicants for the programme in 1993.After the induction programme finished, I held positions as:Team Manager – National Telemarketing Centre The National Telemarketing Centre had approximately 40 staff. I was one of 3 Team Managers with responsibility for day to day management on the telemarketing floor.Responsibilities:• Preparing and managing rosters• Monitoring calls of telemarketing staff, providing training and coaching as needed• Campaign management• Performance managementNational Sales Support Manager – National Customer Centres GroupCo-ordination of sales and support projects for the National Telemarketing Centre and two Business Sales and Service call centres