Independent Consultant
Tlm Marketing
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Tracey Mustacchio Email & Phone Number
Independent Consultant
at
TLM Marketing
1 work email found
@secureworks.com
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
Independent Consultant
Location
United States, United States, United States
Who is Tracey Mustacchio? Overview
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Quick answer
Tracey Mustacchio is listed as Independent Consultant at TLM Marketing, based in United States, United States, United States. AeroLeads shows a work email signal at secureworks.com and a matched LinkedIn profile for Tracey Mustacchio.
Tracey Mustacchio previously worked as Fractional CXO at Freelance and Advisory Board Member at Acium Browser Security. Tracey Mustacchio holds Executive Education, Business And Entrepreneurship from Harvard Business School.
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{first_initial}{last}@secureworks.com
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Profile bio
About Tracey Mustacchio
Tracey Mustacchio has led marketing and product transformations at technology companies by incorporating innovative approaches and growth strategies to meet customer needs. An expert leader in her field, Tracey has worked with start-ups, small-venture-backed organizations, and large public companies, including Nuance, IBM, McAfee, and she is currently an advisor for several tech start-ups. In 2016, Tracey was named “CMO of the Year” by IT World and “Marketing Executive of the Year” by International Best in Biz. Career Highlights:• Helped lead six acquisitions from the seller’s side and twelve from the buyer’s side• Led Nuance’s end-to-end Product and Marketing for the $250M Imaging Division• Drove McAfee’s global product strategy and marketing, enabling a dramatic growth from $25M to $990M• Led IBM’s marketing initiatives for a portfolio of products and services, delivering 20% sales growth to $10B+ in annual revenues • Led strategic repositioning of a small software company to enter rapidly growing User Access Security market, boosting annual revenues 25% and laying the foundation for acquisition by private equity- backed Ivanti as Chief Marketing Officer / Head of Product Strategy at RES Software.Specialties: Go-to-Market Growth, Cybersecurity, M&A and Integration, Brand Architect and Positioning, Product Modernization
Listed skills include Leadership, Product Marketing, B2B, Sales, and 23 others.
Current workplace
Tracey Mustacchio's current company
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20 roles · 34 years
Tracey Mustacchio work experience
A career timeline built from the work history available for this profile.
Role listed
Fractional Cxo
Current
Freelance
Oct 2023 - Present
Advisory Board Member
Current
May 2024 - Present
Advisory Board Member
Current
Apr 2021 - Present
Advisory Board Member
Current
May 2019 - Present
Advisory Board Member
May 2022 - Jun 2024
Chief Marketing Officer
Led Secureworks (NASDAQ: SCWX) market transformation from a security services company to a SaaS cybersecurity platform leader.
Jun 2021 - Sep 2023
Interim Chief Marketing Officer (Acquired By Opentext)
Carbonite (NASDAQ: CARB) was a $296M data security and back up firm. I joined as interim CMO to lead them through their $1.42B acquisition by OpenText (NASDAQ: OTEX). I led all marketing and online sales, restructured marketing and led the integration (teams, processes, martech stack) into the newly created SMB/C division of OpenText.
Nov 2019 - Oct 2020
Chief Product Officer, Svp Marketing, Imaging Division (Acquired By Kofax)
Responsible for Engineering, Product and Marketing. Managed a team of 400. Transformed Imaging Products and GTM to be agile and market led. Helped drive a division turn-around from declining revenue to growth, while maintaining profitability. Assisted in the sale of the division to Kofax.
Mar 2018 - Feb 2019
Cmo, Svp Products (Acquired By Ivanti)
Led strategic repositioning of firm and products, creating and overseeing implementation of highly effective go-to-market, and product strategies.
May 2014 - Jul 2017
Vice President, Ww Marketing, Information Management
Responsible for global Information Management Marketing (including Big Data, Information Integration and Governance, Data Management and Data Warehousing).
2013 - 2014
~1 yr
Director Product Marketing, Big Data
Responsible for marketing, product marketing and go to market for Big Data which was one of IBM’s top 4 corporate initiatives in 2012 and 2013. During this time IBM was recognized by IDC, Gartner, Forrester and Wikibon as a leader in the Big Data space.
2012 - 2013
~1 yr
Cmo & Svp Products Vivisimo (Acquired By Ibm)
Led all of Vivisimo's marketing and product management functions, including go-to-market strategy, public relations and lead generation. Created and launched new company positioning to differentiate Vivisimo from the likes of Google, Microsoft, Autonomy and Endeca.Vivisimo was acquired by IBM in May of 2012.
Oct 2009 - May 2012
Chief Marketing Officer And Vp Product Management
VP and CMO from 2006 - 2008Senior Marketing Consultant 2003-2005Instrumental in transforming security services company to SaaS company.
2003 - 2008
~5 yrs
Vp Marketing & Product Management (Acquired By Fortify)
Created and executed positioning and product launch plan for CodeAssure 2.0, the company’s flagship product. Resulted in 2006 Jolt Award and many favorable press placements.
2005 - 2006
~1 yr
Founder
Tlm Marketing
Consultancy which specializes in providing strategic marketing and product management consulting to high growth companies. Projects included: SaaS transformations, Business Plans, Acquisition Due Diligence, Product Led Growth, Marketing Strategies, Company & Product Positioning, Executive Speaking Engagements, Product Management Process Analysis &.
2000 - Aug 2005
Vp Marketing & Product Management (Acquired By Kana)
Positioned the company as a strategic eCRM provider and was instrumental in the company’s sale to Kana Communication for $140 million.
1999 - 1999
Vice President Product Integration
During tenure at McAfee, revenues grew from $25 million to more than $900 million. I led product marketing and product management for all product lines.1997-1999 VP Product Integration Division1995-1997 Director Product Marketing & Product Management (all products)1994-1995 Director Product Marketing & Product Management (Network Management Products)1994.
1994 - 1999
~5 yrs
Head Of Product Management At Brightwork (Acquired By Mcafee)
1992 - 1994
~2 yrs
3 education records
Tracey Mustacchio education
Executive Education, Business And Entrepreneurship
Harvard Business School
Cert Cybersecurity Program, Computer Software Engineering
Carnegie Mellon University
Ba Math/Computer Science And Philosophy
Virginia Wesleyan University
FAQ
Frequently asked questions about Tracey Mustacchio
Quick answers generated from the profile data available on this page.
What company does Tracey Mustacchio work for?
Tracey Mustacchio works for TLM Marketing.
What is Tracey Mustacchio's role at TLM Marketing?
Tracey Mustacchio is listed as Independent Consultant at TLM Marketing.
What is Tracey Mustacchio's email address?
AeroLeads has found 1 work email signal at @secureworks.com for Tracey Mustacchio at TLM Marketing.
Where is Tracey Mustacchio based?
Tracey Mustacchio is based in United States, United States, United States while working with TLM Marketing.
What companies has Tracey Mustacchio worked for?
Tracey Mustacchio has worked for Tlm Marketing, Nitel, Freelance, Acium Browser Security, and Itopia.
How can I contact Tracey Mustacchio?
You can use AeroLeads to view verified contact signals for Tracey Mustacchio at TLM Marketing, including work email, phone, and LinkedIn data when available.
What schools did Tracey Mustacchio attend?
Tracey Mustacchio holds Executive Education, Business And Entrepreneurship from Harvard Business School.
What skills is Tracey Mustacchio known for?
Tracey Mustacchio is listed with skills including Leadership, Product Marketing, B2B, Sales, Start Ups, Software As A Service, Business Development, and Sales Enablement.
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